Digital Trailblazer Podcast

Hosted by Leah Getts & Todd Getts

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Episodes

222

Latest episode

Jun 2026

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EN-US

About the show

Learn how to build a legitimate, profitable online business from the ground up without the shiny objects, hypey gimmicks, and without the stress and overwhelm. Your hosts, Todd and Leah Rae Getts take you inside the businesses of successful entrepreneurs and show you the online marketing strategies they used to go from ground zero, working 9-5 jobs, to building successful 6 and 7 figure online businesses. Whether it’s high-ticket coaching, consulting, online courses, agencies, affiliate marketing, network marketing, Amazon FBA, or eCommerce, you’ll learn the online marketing strategies that successful entrepreneurs are using right now to take their online businesses to the next level... We cover everything from Facebook ads and Instagram ads, to content marketing, SEO, social media marketing, branding, video marketing, webinars, sales call scripts, sales funnels, email marketing, AI and automation, and more!

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June 16, 2026Episode 22342 min

Custom GPTs, Claude Cowork, Skills, & AI Automations for Online Business with Rocky Pedden

Episode 223: Automate Your Lead Generation with our FREE online course: https://go.digitaltrailblazer.com/auto-leads-course-freeMost online business owners are barely scratching the surface with AI — copy-pasting prompts and hoping for magic — while their competitors are building automated workflows that do the heavy lifting. Without a real AI system behind your business, you're stuck in the weeds doing repetitive, time-consuming tasks instead of the high-value strategic work that actually grows your revenue.In this episode, Rocky Pedden teaches us how to build AI-powered workflows that run your business operations, including how to map your deliverable process into trainable agents, structure prompts for specific outputs, use tools like Claude Cowork and Zapier to automate multi-step tasks, and repurpose content at scale — all so you can spend 80% of your time on strategy instead of button-pushing.Connect with Rocky:https://revenuezen.com/ https://www.linkedin.com/in/rockypedden/ https://www.linkedin.com/company/revenuezen/ https://www.instagram.com/revenuezen/ https://www.youtube.com/channel/UCgRWKt7IPwh3_rH66XlwuEgWant to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend.Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerX (Twitter): https://x.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer

June 9, 2026Episode 22234 min

Using AI to Get High Ticket Clients While Staying Authentic with Molly Mahoney

Episode 222: Automate Your Lead Generation with our FREE online course: https://go.digitaltrailblazer.com/auto-leads-course-freeMost online business owners are either avoiding AI altogether or using it in ways that make their content sound generic and robotic — costing them the authentic voice that builds trust and converts clients.In this episode, Molly Mahoney teaches us how to implement AI in a way that attracts high value clients while amplifying your unique personality rather than replacing it. Learn how to train AI on your brand voice, build proprietary content frameworks that scale your expertise, and generate a full week of on-brand content with just a few clicks - all while keeping the human connection that actually drives sales.About Molly Mahoney: Molly is a digital marketing strategist, keynote speaker, and founder of The Prepared Performer, where she helps coaches, creators, and agency owners create content that converts - without sacrificing their personality. Her viral videos have earned over 39 million views, and her work has been featured in Forbes and Inc. In 2021, she launched the world's first AI-focused content membership, giving entrepreneurs the tools to grow their impact long before AI became a mainstream topic.A former stage performer turned business strategist, Molly is the author of five books including Ai-ify™ Your Business and host of the Elevate Your Awesome Podcast. She believes your "weird" is your superpower — and that the more fun you have, the more money you make.Try the Ideal Client Avatar AI tool here: https://molly.live/dtpodConnect with Molly:https://mollymahoney.com/ https://www.facebook.com/mollymmahoney https://www.instagram.com/mollymahoneyofficialWant to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend.Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerX (Twitter): https://x.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer

June 2, 2026Episode 22134 min

How to Get Reviews & Social Proof So You Can Sell Easier at a Higher Price with Preston Zeller

Episode 221: Automate Your Lead Generation with our FREE online course: https://go.digitaltrailblazer.com/auto-leads-course-freeWithout strong testimonials and case studies, online business owners are forced to rely solely on their own claims to make sales — a much harder and slower path to conversions, especially with higher-ticket offers.In this episode, Preston Zeller teaches us how to build a powerful library of social proof by conducting structured video interviews with past clients, how to reach out in a personalized way that gets a "yes," the three types of testimonials and which ones actually move buyers, and how to extract compelling before-and-after stories even when results are hard to quantify.About Preston Zeller: Preston is a faith-tech founder, growth executive, documentary filmmaker, and abstract artist with 15 years of experience scaling companies from $25M to $300M ARR. As founder of Psalmlog, he's building an AI-powered biblical guidance app that helps believers find relevant Scripture for any life situation. His growth expertise includes serving as Chief Growth Officer at BatchService, leading digital marketing at A Cloud Guru (acquired by Pluralsight for $2B), and contributing to ZoomInfo's IPO.Preston is also the creator of the documentary The Art of Grieving (2022), which follows his year-long journey of painting daily after the sudden loss of his brother. The film has won Best Documentary at multiple festivals and is available on Amazon Prime, Apple TV, and Tubi.Connect with Preston:https://prestonzeller.com https://linkedin.com/in/prestonzellerWant to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend.Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerX (Twitter): https://x.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer

May 26, 2026Episode 22046 min

How to Run Paid Ads for High Ticket Coaching with Paul Meldrum

Episode 220: Automate Your Lead Generation with our FREE online course: https://go.digitaltrailblazer.com/auto-leads-course-freeRunning paid ads without a profitable funnel structure is one of the fastest ways to burn through your budget — leaving coaches, course creators, and agency owners frustrated with little to show for it. Without the right offer architecture and ad strategy, most business owners either lose money on ads or attract low-quality leads that never convert to high-ticket clients.In this episode, Paul Meldrum teaches us how to build a self-liquidating funnel where your leads essentially pay for themselves. He breaks down the difference between low-ticket and high-ticket offer strategies, why your lead magnet must solve a specific problem (not mirror your main offer), how ad frequency impacts conversions, and how to structure your front-end offers to naturally lead prospects toward your premium programs.About Paul Meldrum: Paul has spent 21+ years building acquisition, delivery, and operational systems for fitness, coaching, and service-based businesses. His work across thousands of clients has earned him industry recognition, including Personal Trainer of the Year (2005/2006) and the Clinical Excellence Award from the Australian Sports Kinesiology Institute.Today, Paul runs Ascend Collective, where he helps trainers, coaches, and service-based business owners turn their skills into scalable systems — building real businesses with predictable revenue and no reliance on hype or shortcuts.Get Paul’s free gift here: https://www.ascendcollective.com.au/Connect with Paul:https://www.facebook.com/paul.meldrum.7 https://www.instagram.com/thepaulmeldrumWant to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend.Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerX (Twitter): https://x.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer

May 19, 2026Episode 21936 min

Staying Relevant While AI Eliminates Your Competition with Tim Woda

Episode 219: Automate Your Lead Generation with our FREE online course: https://go.digitaltrailblazer.com/auto-leads-course-freeAI is fundamentally changing how people find information online — and if you're relying on Google search traffic or organic content to drive leads, you've likely already felt the impact.For coaches, course creators, and agency owners, this shift isn't just an algorithm update; it's a complete disruption to the visibility strategies that have worked for years.In this episode, Tim Woda teaches us how to adapt and stay profitable, including why building a recognizable brand makes you more likely to appear in AI-generated responses, how platforms like YouTube and Reddit represent overlooked opportunities for discovery, and why moving toward high-ticket offers can dramatically reduce your dependence on traffic volume — and the stress that comes with it.About Tim Woda: Tim is a digital strategist, entrepreneur, and growth architect who helps businesses win when the rules change. As Founder and CEO of White Peak, he builds scalable marketing systems that turn underperforming traffic into profitable growth, even as AI reshapes search and ad costs rise. With 25+ years in marketing and growth leadership, Tim has helped lead companies through major disruption eras, including the dot-com bust, the 2008 recession, and the 2020 COVID crash. He brings additional startup experience from BuySafe, uKnow.com, and Channel IQ.Visit White Peak here: https://whitepeak.ioConnect with Tim:https://www.linkedin.com/company/white-peak-growth-partners-llc/ https://www.facebook.com/whitepeak.io/ https://x.com/WhitePeak_io https://www.instagram.com/whitepeak.io/Want to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend.Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerX (Twitter): https://x.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer

May 12, 2026Episode 21833 min

Growing a Solopreneur Business When You Can't Do it All by Yourself with Allie Jones

Episode 218: Automate Your Lead Generation with our FREE online course: https://go.digitaltrailblazer.com/auto-leads-course-freeAs a solopreneur, every challenge forces the same exhausting question: do I figure this out myself, buy a course, hire a coach, or outsource it? Making the wrong call costs you time, money, and momentum - and most online business owners are guessing.In this episode, Allie Jones teaches us how to build a decision-making framework around self-awareness, starting with understanding your own strengths and working genius, how to identify when a coach is genuinely worth the investment, and how to hire in ways that complement your skills so you can focus on what grows your business.About Allie Jones: Allie is a leadership coach and certified Working Genius facilitator who helps people lead themselves, their teams, and their work with clarity, intentionality, and effectiveness. Through her coaching practice, Allie Jones Consulting, she equips leaders to understand how they’re wired to work—and how to align their roles, rhythms, and relationships accordingly. Her approach blends strategy with self-awareness, helping clients build momentum without burning out.Grab the Working Genius Toolkit: https://workinggeniustoolkit.com/Connect with Allie:https://www.alliejonesconsulting.com/ https://www.instagram.com/alliejonesconsulting https://www.linkedin.com/in/allie-s-jones/ https://www.facebook.com/alliejonesconsulting/ https://substack.com/@alliejonesconsultingWant to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend.Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerX (Twitter): https://x.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer

May 5, 2026Episode 21729 min

Should You Rebrand? Knowing When to Scrap Everything and Start Over with Horace Dobson

Episode 217: Automate Your Lead Generation with our FREE online course: https://go.digitaltrailblazer.com/auto-leads-course-freeMany online business owners eventually hit a wall - whether it's a profit ceiling, misalignment with their audience, or a business model that no longer feels right. Staying stuck in the wrong direction doesn't just kill momentum, it drains your energy and keeps you from building something that truly works.In this episode, Horace Dobson teaches us how to make smart decisions around rebranding and pivoting your business, including how to identify whether you're facing a real alignment problem or just a marketing fix, why finding a unique position in your market eliminates the need to compete on price, and why investing in the right mentorship is the fastest path to breakthrough results.About Horace Dobson: Horace is a registered nurse, disabled U.S. veteran, entrepreneur, and multi-genre author whose life reflects a true rags-to-riches transformation. After nearly 30 years working on hospital floors across the United States, he stepped away from traditional healthcare to found Warrior Weightloss and create Empowered AI - a consumer-focused health-intelligence platform helping people take control of their metabolism, mindset, and longevity through real-world data and accountability, not hype.Beyond business, Horace is deeply committed to service, supporting disabled veterans, foster parents, and families facing food insecurity throughout West Palm Beach County. He is also the author of multiple books spanning health, mindset, and personal transformation — including The Comeback, available free in audiobook form by searching "Horace Dobson The Comeback."Visit Warrior Weightloss here: https://www.warriorweightloss.com/Mention the Digital Trailblazer podcast for 20% off any Weight Loss medications, such as Semaglutide or Tirzepatide at https://www.360lifeshift.comConnect with Horace: Facebook - https://www.facebook.com/profile.php?id=61575535337510 YouTube - https://youtube.com/@evolifewellness?si=aj_CQ0HPM02XppAT LinkedIn - https://www.linkedin.com/in/horace-dobson-ba82a23a/ Instagram - https://www.instagram.com/theempowered.ai/Want to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend.Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerX (Twitter): https://x.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer

April 28, 2026Episode 21641 min

Unique Ways to Find Leads Who Buy with Maeve Ferguson

Episode 216: Automate Your Lead Generation with our FREE online course: https://go.digitaltrailblazer.com/auto-leads-course-freePDF lead magnets are a simple and easy way to grow your email list — BUT, these generic downloads also tend to attract low-intent leads who never open the email, let alone book a call. The result? A bloated list full of the wrong people, and a sales process that wastes your time with unqualified prospects.In this episode, Maeve Ferguson teaches us how to replace the outdated PDF funnel with a personalized diagnostic assessment that segments leads the moment they opt in, delivers a custom report that speaks directly to each prospect's situation, and automatically routes them to the right offer at the right price point.About Maeve Ferguson: Maeve is a business strategist and the creator of The Client Engine™ - a proven system that helps authors, consultants, and experts transform their intellectual property into diagnostic funnels that qualify leads, pre-sell their brilliance, and drive high-ticket sales on autopilot.With a background in private equity and a track record of working with 7- and 8-figure thought leaders, Maeve brings a rare blend of strategic depth and entrepreneurial momentum. Her signature IP Engine™ methodology has helped bestselling authors, global speakers, and high-level coaches scale sustainably, without chasing visibility or relying on guesswork.Maeve specializes in quiz funnels, diagnostic assessments, and the kind of lead-gen infrastructure that positions experts as the obvious choice in their market. She’s been featured in Forbes, appeared on Jen Kem’s stage, and runs her consultancy business from her horse farm in Northern Ireland, all while raising two young kids.Take the Impact Score Assessment: https://www.impactscoreassessment.comConnect with Maeve: Website: https://www.maeveferguson.com Facebook: https://www.facebook.com/maeve.gormley.5 LinkedIn: https://www.linkedin.com/in/maeveferguson/ YouTube: https://www.youtube.com/@maeveferguson Instagram: https://www.instagram.com/iammaeveferguson/Want to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend.Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerX (Twitter): https://x.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer

April 21, 2026Episode 21542 min

10 Points that Wire Your Website to Convert High-Ticket Clients with Sean Garner

Episode 215: Automate Your Lead Generation with our FREE online course: https://go.digitaltrailblazer.com/auto-leads-course-freeMost online business owners spend hours building a website — perfecting logos, colors, and copy — only to get zero leads or clients from it. Without the right structure and messaging, your website is just an expensive digital brochure that costs you sales every day.In this episode, Sean Garner teaches us how to turn your website into a client-converting machine using a 10-section wireframe built around the StoryBrand framework. He breaks down how to craft a message that makes your customer the hero, the three biggest website mistakes killing conversions, and why your lead magnet's real job is simply earning permission to follow up.About Sean Garner: Sean is a marketing consultant, StoryBrand Certified Guide, and founder of Sean Garner Consulting, where he helps local business owners dominate their industry with clear messaging, high-converting websites, and proven marketing systems.His agency delivers StoryBrand messaging, website design, sales funnels, and local SEO to help small businesses grow with clarity and confidence.Host of the Marketing Domination Show podcast, Sean is also co-owner of WellSpot IV and serves as Marketing Director at WellSpot Functional Medicine. Sean and his wife Courtney live in Owasso, Oklahoma with their three kids and are passionate about building businesses that create freedom and impact.Grab Sean’s Website Template: https://www.seangarner.co/trailblazerConnect with Sean: https://www.seangarner.co/ https://www.instagram.com/seangarner/ https://www.youtube.com/seangarner https://www.linkedin.com/in/seanagarner/Want to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend.Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerX (Twitter): https://x.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer

April 14, 2026Episode 21442 min

How to Raise Your Prices 3x-5x and Sell to Premium Buyers with Alex Nghiem

Episode 214: Automate Your Lead Generation with our FREE online course: https://go.digitaltrailblazer.com/auto-leads-course-freeMany online coaches, course creators, and digital educators are stuck charging low prices — not because their offer lacks value, but because they don't know how to position and sell to premium buyers. This keeps them overworked, under-earning, and unable to scale no matter how hard they hustle.In this episode, Alex Nghiem teaches us how to raise your prices and attract high-ticket clients — even if you're currently struggling to sell at lower price points. He covers why premium pricing works in any niche, how to reframe your existing offer without adding more content, and where to find buyers who are ready to invest at a higher level.About Alex Nghiem: Alex helps coaches, consultants and experts land whale clients that can pay $10K to $200K per sale without financial stress. His process has helped clients in multiple niches including relationship, self development, fitness and business.Grab Alex’s “Land Whale Clients” Checklist here: http://www.whaleclients.giftConnect with Alex:https://exitableagency.com/ https://www.facebook.com/alex.nghiem.96Want to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend.Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerX (Twitter): https://x.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer