The New Age CEO Podcast

Hosted by Anna Nichols

Business Education

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Episodes

184

Latest episode

Aug 2026

Language

EN-US

About the show

Welcome to The New Age CEO Podcast with Anna Nichols, founder and CEO of the Spiritual Business Incubator, where we explore what it really takes to build a purposeful, profitable, and sustainable business in the new age. This podcast is for mission-driven entrepreneurs, coaches, healers, creatives, and visionary founders who know they’re here to build something bigger than themselves. Inside each episode, Anna blends practical business strategy with Human Design, energetics, leadership, spirituality, nervous system work, wealth consciousness, and aligned entrepreneurship to help you grow a business that supports both your mission and your life. You’ll hear honest conversations about the journey from solopreneur to CEO, building aligned offers and sustainable systems, scaling without losing yourself, leadership in the new paradigm of business, and creating legacy-level impact through your work. From strategic planning and sales to Human Design, Gene Keys, astrology, and energetic alignment, this podcast bridges the practical and the spiritual in a grounded, actionable way. If you’re ready to stop forcing outdated business models and start building a company that feels deeply aligned with who you are, The New Age CEO Podcast will help you step fully into your role as the leader your business needs next.

Listen to episodes

60 recent

August 18, 2026Episode 1412 min

14. How To Create Certainty In Your Business

Certainty is one of the things every founder chases, and also one of the things that seems to slip away just when we think we've got it. In this episode, Anna unpacks what it actually takes to build certainty in your business, not the "manifest it and it appears" version, but the real, practical, and energetic work behind it. Anna walks through why certainty isn't something you wish into existence, it's built. It comes from looking honestly at every part of your business (leadership, mission, niche, business model, services, marketing, sales, messaging, financials, and operations) and noticing where things still feel unclear, wobbly, or anxiety-inducing. From there, it's about identifying exactly what's missing, a decision-making framework for your team, a repeatable marketing process, a clearer offer, and building it out piece by piece. But Anna also makes the case that certainty isn't purely a spreadsheet-and-systems problem. There's an energetic side too: knowing your strengths, operating in alignment with your natural design, and staying grounded in who you are and who you're here to serve — so that when things shift or you compare yourself to someone doing "the same thing," you don't get shaken. Real, lasting certainty comes from combining both: the practical infrastructure and the internal alignment. In This Episode: Why certainty in business isn't instant,it's built through specific decisions, infrastructure, and reps over time How to map out your business (leadership, mission, niche, offers, marketing, sales, financials, operations) to spot where uncertainty is hiding Why noticing "wobbly" areas without judgment is the first step to strengthening them Practical examples of building certainty, like giving your team a decision-making matrix or defining a repeatable marketing process The difference between forcing yourself to work in ways that don't fit you vs. operating in alignment with your natural strengths Why energetic alignment (knowing who you are and who you serve) is just as important as the practical business-building work How to reflect on your own business to figure out whether your uncertainty is a practical gap, an energetic one, or both Resources: Learn more about the Spiritual Business Incubator: https://www.spiritualbusinessincubator.com/about Purchase my book here! https://www.amazon.com/dp/1966346050/ Podcast website: https://www.spiritualbusinessincubator.com/newageceopodcast View the full show notes for this episode: https://spiritualbusinessincubator.com/blog/episode14 LinkedIn: https://www.linkedin.com/in/annanicholsmba Instagram: https://www.instagram.com/annanicholsmba Connect with Anna Nichols: Instagram: @iamannanichols ( https://www.instagram.com/iamannanichols/ )

August 11, 2026Episode 1325 min

13. What To Do When It Feels Like Your Business is Moving Slow

Does it ever feel like you’re doing all the things in your business… but somehow, it’s still moving at a snail’s pace? Before you assume you’re doing something wrong, there may be more happening beneath the surface. In this episode, Anna Nichols explores why seasons of slower growth can actually be an important part of building a purposeful, sustainable business. She breaks down the practical reasons your business may not be moving as quickly as you’d like, from building out of order to lacking product-market fit, along with the energetic side of growth through Human Design, astrology, and numerology. Anna shares examples from her own journey of building the Spiritual Business Incubator and how periods that once felt “slow” were actually preparing her business with the infrastructure, relationships, identity, and capacity needed for its next stage. Sometimes the answer isn’t to push harder. It’s to understand what this season is preparing you for. In This Episode: Why slow growth doesn’t automatically mean something is wrong How building your business stages out of order can create unnecessary resistance The importance of product-market fit and putting your business in front of the right people How your Human Design can reveal where you may be forcing strategies that aren’t aligned with you Why astrology and numerology can offer insight into the timing and seasons of your business How Anna navigated slower seasons while building the Spiritual Business Incubator Why periods of preparation can be essential for building the capacity to sustain future growth How to discern whether it’s time to adjust your strategy, realign, prepare, or trust the timing of what you’re building Resources: Learn more about the Spiritual Business Incubator: https://www.spiritualbusinessincubator.com/about Purchase my book here! https://www.amazon.com/dp/1966346050/ Podcast website: https://www.spiritualbusinessincubator.com/newageceopodcast View the full show notes for this episode: https://spiritualbusinessincubator.com/blog/episode13 LinkedIn: https://www.linkedin.com/in/annanicholsmba Instagram: https://www.instagram.com/annanicholsmba Connect with Anna Nichols: Instagram: @iamannanichols ( https://www.instagram.com/iamannanichols/ )

August 4, 2026Episode 1244 min

12. Let's Talk About Money: How to Fund the Growth of Your Business

Money is one of the most talked-about topics in entrepreneurship, but it's also one of the most misunderstood. While many founders focus solely on generating more sales, there are actually multiple ways to strategically fund the growth of your business. In this episode, Anna Nichols breaks down the three primary sources of business funding, revenue, debt, and equity, and explains how each can be used intentionally to support different stages of growth. Drawing from her background in finance and accounting, as well as her own entrepreneurial journey, Anna offers a practical and empowering perspective on building a business that is both financially sustainable and deeply aligned with your mission. Whether you're hiring your first team member, investing in new technology, launching a new offer, or dreaming about future investors, this episode will help you think more strategically about how money flows through your business. Rather than making decisions from fear or scarcity, you'll learn how to become a thoughtful steward of the resources you're creating and calling in to support your vision. In This Episode: The three primary ways businesses are funded: revenue, debt, and equity How to determine which funding source makes the most sense for your next stage of growth Why not all debt is bad debt, and how to use it intentionally The difference between owner's equity, partnerships, and outside investors How to think strategically about hiring, technology, systems, and business investments Why multiple revenue streams can create greater stability and sustainability How to approach money as a tool for fulfilling your mission instead of something to fear Building a soul-aligned business isn't just about earning more money, it's about becoming a wise steward of the resources entrusted to you. This episode will help you shift your perspective on business finance, make more intentional funding decisions, and build a stronger financial foundation for the long-term vision you're here to create. Connect with Anna Nichols: Instagram: @iamannanichols ( https://www.instagram.com/iamannanichols/ )

July 28, 2026Episode 1134 min

11. The Test to See if You Will Succeed as a Mission-Driven Entrepreneur

What if every challenge in your business wasn't a sign to stop, but a test of the leader you're becoming? In this episode, Anna Nichols shares a powerful perspective shift inspired by an unexpected setback that forced her to re-record multiple podcast episodes. Rather than seeing obstacles as failures, she explores how they can become opportunities to strengthen your resilience, deepen your trust, and reconnect with the mission that called you into entrepreneurship in the first place. Through six thought-provoking questions, Anna invites you to examine the mindset, leadership, and inner foundation required to build a business that creates lasting impact. If you've ever questioned whether you're cut out for entrepreneurship, this episode will challenge you to see the journey through a new lens. In This Episode: The six questions every mission-driven entrepreneur should ask themselves Why your mission is the foundation that keeps you moving through setbacks How to redefine failure as feedback and growth instead of proof you're on the wrong path The role of commitment, lifelong learning, and calculated risk in building a sustainable business Why trusting yourself is one of the most important leadership skills you'll ever develop How challenges can become the very experiences that prepare you for your next level of growth Entrepreneurship will test your resilience, your mindset, and your willingness to keep showing up. But those tests aren't meant to stop you—they're invitations to become the leader your mission requires. This episode will leave you with practical questions to reflect on and a renewed sense of confidence that every challenge is shaping the business, and the CEO, you're becoming. Learn more about the Spiritual Business Incubator: https://www.spiritualbusinessincubator.com/about Purchase my book here! https://www.amazon.com/dp/1966346050/ Podcast website: https://www.spiritualbusinessincubator.com/newageceopodcast View the full show notes for this episode: https://spiritualbusinessincubator.com/episode11 LinkedIn: https://www.linkedin.com/in/annanicholsmba Instagram: https://www.instagram.com/annanicholsmba Connect with Anna Nichols: Instagram: @iamannanichols ( https://www.instagram.com/iamannanichols/ )

July 21, 2026Episode 1024 min

Building a Soul Aligned Business Requires These Four Activities

Building a soul-aligned business takes more than passion, intuition, or a desire to help people. It requires intentional action, strategic thinking, and the willingness to step fully into your role as the leader of your vision. In this episode, Anna Nichols breaks down the four foundational activities every mission-driven entrepreneur must master to build a business that is purposeful, profitable, and sustainable. From defining a clear mission and creating an aligned business plan to intentionally allocating resources and developing the leadership skills to communicate your vision, this conversation bridges the gap between spiritual calling and practical entrepreneurship. If you've ever felt scattered, stuck, or unsure of your next step, these four activities will help you create a stronger foundation for long-term success. In This Episode: Why every soul-aligned business begins with a clearly defined mission How writing an intentional business plan creates clarity and direction The importance of accumulating and allocating your time, money, energy, and resources strategically Why leadership and communication are essential skills for every founder and CEO How these four activities work together to create a business that can grow sustainably over time Practical questions to help you evaluate where your business is thriving, and where it needs greater intention Whether you're just starting your entrepreneurial journey or growing into your next level of leadership, this episode will help you shift from simply running a business to intentionally building a legacy. Your soul mission deserves more than good intentions; it deserves the structure, strategy, and leadership that allow it to make a lasting impact. Resources: Learn more about the Spiritual Business Incubator: https://www.spiritualbusinessincubator.com/about Purchase my book here! https://www.amazon.com/dp/1966346050/ Podcast website: https://www.spiritualbusinessincubator.com/newageceopodcast View the full show notes for this episode: https://spiritualbusinessincubator.com/episode10 Interactive Human Design Chart: https://www.spiritualbusinessincubator.com/hdchart LinkedIn: https://www.linkedin.com/in/annanicholsmba Instagram: https://www.instagram.com/annanicholsmba Connect with Anna Nichols: Instagram: @iamannanichols ( https://www.instagram.com/iamannanichols/ )

July 14, 2026Episode 917 min

9. Too Woo for Traditional Business. Too Practical for the Vibes

In this episode, Anna Nichols explores the space between strategy and spirituality, and why she believes the future of entrepreneurship lives in the integration of both. Drawing from her own journey of building the Spiritual Business Incubator, Anna shares what it was like to navigate corporate leadership, spiritual awakening, and the fear of fully owning both sides of her identity. She challenges the idea that entrepreneurs have to choose between practical business fundamentals and intuitive guidance, arguing instead that sustainable businesses require both. If you've ever felt like you don't quite fit into either camp, this conversation will remind you that your uniqueness may be exactly what your business is built upon. In This Episode: Why the future of business is the integration of practical strategy and spiritual wisdom The identity shift of embracing every part of who you are as a business owner How Human Design, intuition, and soul alignment can work alongside business planning and financial strategy Why hiding parts of yourself may be limiting your business growth The importance of finding communities where your full, authentic self is welcomed How embracing both your practical expertise and spiritual gifts can become your greatest competitive advantage If you've ever wondered whether you have to choose between spreadsheets and spirituality, logic and intuition, or business strategy and energetic alignment, this episode is an invitation to stop choosing—and start integrating. The New Age CEO isn't built on either/or thinking. It's built on the powerful realization that your business becomes stronger when every part of who you are has a seat at the table. Resources: Learn more about the Spiritual Business Incubator: https://www.spiritualbusinessincubator.com/about Purchase my book here! https://www.amazon.com/dp/1966346050/ Podcast website: https://www.spiritualbusinessincubator.com/newageceopodcast View the full show notes for this episode: https://spiritualbusinessincubator.com/episode9 Interactive Human Design Chart: https://www.spiritualbusinessincubator.com/hdchart LinkedIn: https://www.linkedin.com/in/annanicholsmba Instagram: https://www.instagram.com/annanicholsmba Connect with Anna Nichols: Instagram: @iamannanichols ( https://www.instagram.com/iamannanichols/ )

July 7, 2026Episode 824 min

8. How I use Astrology and Numerology for Timing in Business

What if the timing of your biggest business decisions matters just as much as the strategy behind them? In this episode, Anna Nichols shares how she uses astrology and numerology alongside practical business planning to make decisions about launches, partnerships, contracts, visibility, and long-term business growth. Through personal stories, lessons learned, and practical examples, she explores how aligning with your unique cosmic timing can help you make decisions with greater clarity, confidence, and trust. Whether you're brand new to these tools or already incorporating them into your business, this conversation offers a grounded perspective on blending strategy with intuition to create sustainable success. In This Episode: Why astrology and numerology can become valuable business planning tools How to identify aligned timing for launches, contracts, partnerships, and major decisions Lessons learned from launching at the "wrong" time—and what changed when timing aligned The role of strategic planning alongside intuition, Human Design, and energetic alignment Why working with trusted advisors can help you navigate your unique timing How divine timing can create more ease, clarity, and confidence in your business journey This episode is an invitation to think beyond traditional business planning and explore how strategy, intuition, and cosmic timing can work together to support your next level of leadership. Resources: Learn more about the Spiritual Business Incubator: https://www.spiritualbusinessincubator.com/about Purchase my book here! https://www.amazon.com/dp/1966346050/ Podcast website: https://www.spiritualbusinessincubator.com/newageceopodcast View the full show notes for this episode: https://spiritualbusinessincubator.com/episode8 Interactive Human Design Chart: https://www.spiritualbusinessincubator.com/hdchart LinkedIn: https://www.linkedin.com/in/annanicholsmba Instagram: https://www.instagram.com/annanicholsmba Connect with Anna Nichols: Instagram: @iamannanichols ( https://www.instagram.com/iamannanichols/ )

June 30, 2026Episode 730 min

7. Failed Launch or Divine Intervention? Reflection on When You Don't Get What You "Think" You Want

In this episode, I'm sharing a story that almost didn't make it to your ears. After recording this podcast, the audio disappeared, and as frustrating as that was, it became the perfect reminder of the lesson I wanted to teach: sometimes what feels like failure is actually divine intervention. I also take you behind the scenes of what looked like a "failed" enrollment for the Spiritual Business Incubator and the surprising clarity that came from it. We explore the balance between practical business strategy and trusting divine timing, and why not getting what you thought you wanted may actually be creating space for something even better. In this episode: Why a failed launch doesn't always mean you've failed The practical business lessons I learned from a disappointing enrollment cycle How Human Design, astrology, and intuition can help you navigate seasons of uncertainty The difference between poor planning and divine timing, and how to discern between the two Why staying committed to your mission matters more than immediate results If you've ever launched something that didn't go as planned, questioned whether you were on the right path, or wondered if the universe was trying to tell you something, this episode is for you. Resources: Learn more about the Spiritual Business Incubator: https://www.spiritualbusinessincubator.com/about Purchase my book here! https://www.amazon.com/dp/1966346050/ Podcast website: https://www.spiritualbusinessincubator.com/newageceopodcast View the full show notes for this episode: https://spiritualbusinessincubator.com/episode7 Interactive Human Design Chart: https://www.spiritualbusinessincubator.com/hdchart LinkedIn: https://www.linkedin.com/in/annanicholsmba Instagram: https://www.instagram.com/annanicholsmba Connect with Anna Nichols: Instagram: @iamannanichols ( https://www.instagram.com/iamannanichols/ )

June 23, 2026Episode 633 min

6. Slow Down to Speed Up: How Focusing Your Energy Creates Exponential Growth

What if the next level of growth in your business doesn't come from doing more? In this episode, we're talking about one of the biggest misconceptions in entrepreneurship: that more effort always equals more results. The truth? Many founders are spreading their time, energy, and attention across too many ideas, projects, offers, and opportunities, then wondering why growth feels slower than expected. I'm sharing why focus is one of the most powerful growth strategies available to you, how scattered energy creates hidden bottlenecks, and what it actually looks like to slow down enough to create momentum that compounds. If you've been feeling pulled in multiple directions or questioning what deserves your attention right now, this episode will help you simplify, prioritize, and move forward with greater clarity and confidence. In This Episode: Why doing more is often the very thing slowing your business growth How scattered energy creates friction, confusion, and slower results The difference between being busy and building momentum How strategic focus creates exponential growth over time Why saying "not now" can be one of the most profitable decisions you make Practical ways to identify where your energy will create the biggest impact right now If you're ready to stop chasing every opportunity and start creating sustainable momentum, this episode is for you. Resources: Learn more about the Spiritual Business Incubator: https://www.spiritualbusinessincubator.com/about Purchase my book here! https://www.amazon.com/dp/1966346050/ Podcast website: https://www.spiritualbusinessincubator.com/newageceopodcast View the full show notes for this episode: https://spiritualbusinessincubator.com/episode6 Interactive Human Design Chart: https://www.spiritualbusinessincubator.com/hdchart LinkedIn: https://www.linkedin.com/in/annanicholsmba Instagram: https://www.instagram.com/annanicholsmba Connect with Anna Nichols: Instagram: @iamannanichols ( https://www.instagram.com/iamannanichols/ )

June 16, 2026Episode 51 hr 34 min

5. Fulfilling Your Soul Mission Through Entrepreneurship: Incubator Open House

This episode is something different, and something Anna has never shared publicly in this format before. On June 11, Anna hosted the Incubator Experience & Open House, a live showcase of the Spiritual Business Incubator's comprehensive, academic-style business development model. This is the full replay. Inside, Anna walks through the future of business in the new age, the real challenges that are holding mission-driven entrepreneurs back from building sustainable companies, and the four-stage curriculum that the Incubator has been intentionally designed around, from startup solopreneur all the way to a scalable organization. This is not a masterclass. It is not a workshop. It is an honest, detailed look at what it actually takes to build a purposeful, profitable, and sustainable business, and how the Incubator bridges practical business education with conscious energetic alignment. Inside this episode: Why the future of business is being led by awakened, mission-driven entrepreneurs The most common challenges that keep founders stuck at every stage of business The four stages of business development and what actually needs to happen at each one How Human Design, astrology, Gene Keys, and numerology are woven into every track What makes the Incubator's academic-style model different from coaching, masterminds, and traditional programs The admissions process, tuition structure, and how cohorts are intentionally built Live Q&A: what to do if you're between stages, what a typical week looks like, and more If you have ever felt like you were missing the foundational pieces of building a real business , or like you were in a room where the teaching wasn't designed for the stage you're actually in , this episode was made for you. Resources: Apply for Summer 2026 enrollment: https://docs.google.com/forms/d/e/1FAIpQLSdfLbgzSFAWdInEcb5fmDWCV7DUVfs891p_EvjFxiS_RcJCQQ/viewform Learn more about the Spiritual Business Incubator: https://www.spiritualbusinessincubator.com/about Purchase my book here! https://www.amazon.com/dp/1966346050/ Podcast website: https://www.spiritualbusinessincubator.com/newageceopodcast View the full show notes for this episode: https://spiritualbusinessincubator.com/episode5 Interactive Human Design Chart: https://www.spiritualbusinessincubator.com/hdchart LinkedIn: https://www.linkedin.com/in/annanicholsmba Instagram: https://www.instagram.com/annanicholsmba Connect with Anna Nichols: Instagram: @iamannanichols ( https://www.instagram.com/iamannanichols/ )