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Dear Strategy

Are you a product manager or business leader who has questions about how to develop and implement successful product and business strategies? If so, then you’ve come to the right place! Dear Strategy is an award-winning blog and podcast dedicated to providing education and advice on the subjects of product strategy, business strategy, and business leadership. Brought to you by the experts at Strategy Generation Company, each episode features real-life questions and stories that are analyzed, explained, and turned into practical, real-world advice that you can take back and use directly on the job! Be sure to visit us at dearstrategy.net for more great content, including our free educational blog featuring over 130 highly informative articles!

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Last Episode Date: 19 July 2024

Total Episodes: 148

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19 July 2024
Dear Strategy 148: Industries, Markets, and the Evolution of PESTEL

On this episode of Dear Strategy, Bob talks about the definition of an “industry” vs. a “market” and discusses how you can evolve a PESTEL analysis to be more focused on the trends that affect the industry that your company is a part of. If you’re interested in...

17 min
5 July 2024
Dear Strategy 147: How to Set Realistic Strategic Objectives

On this episode of Dear Strategy, Bob talks about setting realistic objectives for your strategy and how you can validate your growth objectives using the 3 components of market, share, and price. If you’re interested in strategy training or coaching for your business,...

16 min
21 June 2024
Dear Strategy 146: The 4 P’s of Marketing – Not 7, Not 8 – Just 4!

On this episode of Dear Strategy, Bob talks about the original 4 P’s of Marketing, and why consultants shouldn’t necessarily mess with frameworks that are already working! If you’re interested in strategy training or coaching for your business, please visit us at ...

18 min
7 June 2024
Dear Strategy 145: Understanding Product Interdependencies

On this episode of Dear Strategy,  Bob talks about the importance of understanding how your product interconnects with and depends upon other products that may be outside of your control, and why this all needs to be accounted for within the context of your product and po...

15 min
24 May 2024
Dear Strategy 144: Why Tipping Culture Isn’t a Good Strategy for Businesses

On this episode of Dear Strategy,  Bob takes on the controversial topic of our ever-expanding tipping culture and talks about why it might not be the best strategy for businesses to embrace. If you’re interested in strategy training or coaching for your business, plea...

13 min
10 May 2024
Dear Strategy 143: Never Treat Your Customers Like They’re a Burden

On this episode of Dear Strategy,  Bob expands upon his 2nd golden rule of small business success, which is to never make your customers feel like they’re a burden. Tune in to discover why and when businesses are likely to fall into this trap, and how to ensure that it ...

21 min
26 April 2024
Dear Strategy 142: Practicing Diligent Follow-up

On this episode of Dear Strategy,  Bob expands upon his 2 golden rules of small business success, starting with Rule #1. Tune in to hear tips on when, how, and why diligent follow-up should be practiced within your business. If you’re interested in strategy training o...

18 min
12 April 2024
Dear Strategy 141: The Two Golden Rules for Small Business Success

On this episode of Dear Strategy, Bob gives us his two golden rules for small business success: 1) Practicing diligent follow-up, and 2) Never treat your customers like they are a burden. If you’re interested in strategy training or coaching for your business, please ...

14 min
29 March 2024
Dear Strategy 140: All Bets Are NOT Off

On this episode of Dear Strategy, Bob responds to the idea that “all bets are off” when you begin executing your strategy. If you’re interested in strategy training or coaching for your business, please visit us at Strategy Generation Company.

13 min
8 March 2024
Dear Strategy 139: Exploring the Definition of Customer Value

On this episode of Dear Strategy, we discuss the definition of “value” in relation to developing strategic value propositions and implementing value-based pricing. If you’re interested in strategy training or coaching for your business, please visit us at Strategy...

11 min
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