Cut the Bullshit: the no-BS marketing podcast with Abdul Rastagar

Hosted by Abdul Rastagar

Business Marketing

Website RSS feed

Episodes

Latest episode

Mar 2025

Language

About the show

Remember the days not long ago when every article, podcast, or LinkedIn post was from some tech bro who told you that you needed to be the next Steve Jobs? That ends right here, right now. This is the no-bullshit podcast that marketing professionals go to to learn from other marketing professionals. Hosted by Abdul Rastagar, this podcast consists of short episodes where we cut the bullshit and get straight to the point. Education about all things marketing, by some of the best marketing pros around. Abdul Rastagar Co-founder, Sirona Marketing www.sirona.marketing

Listen to episodes

18 recent

March 26, 202512 min

What 6 months of testing AI in marketing taught me (Emily Maxie, VP of Marketing), S2E7

Last episode of season 2 features Emily Maxie, Head of Marketing at Firm360 (which provides accounting practice management software), talking about some really innovative use cases of AI in marketing. Emily dedicated 6 months straight to learning all about generative AI and how to make it work for marketing, so check out her cool learnings and advice. Thanks for being on the Cut the Bullshit marketing podcast, Emily!Courtesy of Abdul RastagarCo-founder of Sirona Marketing⁠www.sirona.marketing⁠

March 5, 2025Episode 612 min

AI in Marketing is all about innovation (Dan Chapman, VP of Sales & Marketing), S2E6

AI in marketing is all about innovation, says Dan Chapman, VP of Sales & Marketing at DocNow EHR. You're not going to get everything right, but how can you know if you don't experiment. Check out some really innovative strategies Dan has used to get ahead of the competition using AI. Courtesy of Abdul RastagarCo-founder of Sirona Marketingwww.sirona.marketing

February 25, 202512 min

Predictions for AI in Marketing (JD Prater, AssemblyAI), S2E5

You're not going to want to miss this one. JD Prater, Head of Product Marketing at AssemblyAI, talks about his perspective on AI in marketing, how he and his team use it to get ahead of the competition, and what impact it will have on the marketing function in general. Check out this fun convo on today's Cut the Bullshit marketing podcast.Courtesy of Abdul RastagarCo-founder of Sirona Marketing⁠www.sirona.marketing⁠

February 22, 2025Episode 416 min

4 Tips for Using AI to Supercharge Marketing (Ashley Faus, Marketing Leader), S2E4

Who better to have on than Ashley Faus, Head of Lifecycle Marketing at Atlassian to share insights and experiences about AI in marketing, how to improve trust in an AI-driven world, and her 4 practical tips for using the technology better.Courtesy of Abdul RastagarCo-founder of Sirona Marketing⁠www.sirona.marketing⁠

February 3, 2025Episode 315 min

Practical Advice for Using AI in Marketing (Jacque Davis, Sr. Director of Marketing), S2E3

Jacqueline Davis is Sr. Director of Marketing and shares her tips and practical advice for using AI in marketing. And even some fun use cases for her personal life. Check out the do's and don'ts for AI in your marketing program. Courtesy of Abdul RastagarCo-founder of Sirona Marketing⁠www.sirona.marketing⁠

January 27, 2025Episode 215 min

The Future of Marketing Ops in the Era of AI (Mike Rizzo, CEO MarketingOps.com), S2E2

Mike Rizzo, founder and CEO of marketingops.com, and I have a fascinating conversation about the future of MOPS in the era of AI. How will AI impact marketers broadly and marketing ops specifically? Will marketing jobs get replaced by agents? Check out some of Mike's cautions, predictions and advice as we cut the bullshit and through the AI hype.Courtesy of Abdul RastagarCo-founder of Sirona Marketing⁠www.sirona.marketing⁠

January 15, 2025Episode 113 min

How Ampliance uses AI to drive GTM Innovation (Ali Hanyaglolu, VP Marketing), S2E1

It's official, season 2 of the Cut the Bullshit podcast is back! First episode features Ali Hanyaloglu, VP of Marketing at Amplience, sharing how his team uses AI to drive GTM innovation. "I've never seen change like this in such a short amount of time... and we're constantly seeing new AI use cases." What a fun discussion. Thanks Ali for being on!!Courtesy of Abdul RastagarCo-founder of Sirona Marketing⁠www.sirona.marketing⁠

April 22, 20249 min

#11 - Scaling Product Marketing for Growth (Becky Trevino, EVP at Snow Software)

Becky Trevino, EVP of Products at Snow Software is back on Cut the Bullshit to share her strategies for growing your product marketing team to be most effective. Check out her insights in this highly enlightening convo. And of course, see how her Ted Lasso / Lego collection has grown since. Courtesy of Abdul RastagarCo-founder of Sirona Marketing⁠www.sirona.marketing⁠

April 12, 202412 min

#10 - Marketing to the C-Suite with Kexin Chen (VP of Marketing at Salesforce)

Successfully marketing to the C-Suite requires a unique approach, and Kexin Chen, VP of Marketing at Salesforce, is on this Friday's edition of Cut the Bullshit to share her strategies. Check out this conversation with one of the undisputed leaders in effective executive marketing! Courtesy of Abdul RastagarCo-founder of Sirona Marketing⁠www.sirona.marketing⁠

April 5, 202418 min

#9 - Six Principles of Effective Web UX with Ross Burger (Digital Marketing Leader)

Ross Burger is a digital and web leader and has taught me more about effective web strategies than anyone else. He joins the podcast today to talk about his 6 principles of effective web UX. This is an episode not to miss.Courtesy of Abdul RastagarCo-founder of Sirona Marketing⁠www.sirona.marketing⁠