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Crowdfunding Nerds: Kickstarter Marketing, Business, & Beyond!

Crowdfunding Nerds: Kickstarter Marketing, Business, & Beyond!

Hosted by Crowdfunding Nerds: Kickstarter Marketing For Board Games & Beyond!

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Episodes

297

Latest episode

Aug 2026

Language

EN

About the show

Crowdfunding Nerds is a practical, behind-the-scenes podcast for creators looking to launch and scale successful crowdfunding campaigns. Since 2019, the Crowdfunding Nerds team has helped creators raise over $40M on Kickstarter and Gamefound while generating more than $100M in ecommerce sales. From pre-launch strategy to post-campaign growth, the show delivers real-world marketing insights, campaign breakdowns, and lessons from both first-time creators and major IPs like Avatar: The Last Airbender, Fallout, Dune, and Star Trek. Whether you're preparing for your first Kickstarter or optimizing your next launch, this podcast helps you do it smarter.

Listen to episodes

60 recent
August 10, 2026Episode 2961 hr 7 min

Fulfillment Nightmares with Konstantinos Manos | Ep. 296

Fulfillment can make or break your crowdfunding campaign, and most creators don't realize how much can go wrong until it's too late. In this episode, Andrew sits down with Konstantinos Matos of Hive Interactive and Vesuvius Media to unpack the realities of international fulfillment, freight logistics, and why even experienced publishers still encounter unexpected disasters. With over 21 successful Kickstarter campaigns under his belt, Konstantinos shares real-world horror stories, from missing pallets and incorrect shipments to insurance headaches and customs complications. More importantly, he explains how creators can reduce risk, set proper expectations with backers, and build fulfillment plans that survive the unexpected. What You'll Learn Why fulfillment is far more complicated than most first-time creators expect. The biggest misconceptions creators have about international shipping. Why you should never rely on a single fulfillment or logistics provider. How fulfillment mistakes happen long before products ever leave the factory. What insurance actually covers, and what it doesn't. Resources: Thank you to our sponsors! Use Our Pledge Manager Powered By Hive Interactive - 2% Late Pledge Fee + 0% Setup Fee / 0% Campaign Fee: https://pledgemanager.crowdfundingnerds.com/services https://bridgedist.com/ - We recommend Bridge Distribution & Fulfillment for US fulfillment and Amazon fulfillment. We use them for our own projects, too! http://crowdfundingnerds.com/hive - Hive Interactive Pledge Manager - https://www.mailerlite.com/a/6K95GNejWHMV - We recommend Mailerlite for building your community [Affiliate] https://crowdfundingnerds.com/academy/ - If you are looking to DIY your crowdfunding, we have highly impactful courses that teach you how to build, excite, and prepare a crowd to fund you on Launch Day! Official Website: https://crowdfundingnerds.com/ and join our bustling Crowdfunding Nerds Community: https://www.facebook.com/groups/crowdfundingnerds/ Connect with Crowdfunding Nerds: Website: https://crowdfundingnerds.com/ Facebook: https://www.facebook.com/groups/crowdfundingnerds/ YouTube: https://www.youtube.com/@crowdfundingnerdspodcast

August 3, 2026Episode 2951 hr 8 min

You know what really grinds our gears?! | Ep. 295

This week on Crowdfunding Nerds, Andrew and Sean open the curtain on the realities of crowdfunding, publishing, and marketing by sharing the things that truly “grind their gears.” From low-effort projects and unrealistic expectations to anonymous criticism and poor communication, this episode is a candid look at the mistakes creators make that can derail campaigns and business relationships. The conversation explores how creators can avoid common pitfalls, why honest feedback is often difficult to hear, and what separates successful crowdfunding projects from those that struggle.  Resources: Crowdfunding Nerds: https://crowdfundingnerds.com/ Nimble RPG: https://nimblerpg.com/ Magic: The Gathering: https://magic.wizards.com/ ISS Vanguard: https://gamefound.com/en/projects/awaken-realms/iss-vanguard GameFound: https://gamefound.com/en Zatu Games: https://zatu.com/ Tabletone App: https://www.tabletone.app/ Connect with Crowdfunding Nerds: Website: https://crowdfundingnerds.com/ Facebook: https://www.facebook.com/groups/crowdfundingnerds/ YouTube: https://www.youtube.com/@crowdfundingnerdspodcast

July 27, 2026Episode 2941 hr 12 min

How To Stay Productive After Kickstarter | Ep. 294

Most creators dream about launching a successful Kickstarter, but what happens after your first campaign? In this episode of Crowdfunding Nerds, Andrew and Sean wrap up their marketing series by exploring the bigger picture: how to build a publishing company that lasts. They discuss why your first campaign should be viewed as the foundation, not the finish line, and why cultivating a passionate audience is far more valuable than chasing a viral launch. The conversation also dives into creative productivity, protecting your focus in a world full of distractions, using AI responsibly, and why your next game should serve the audience you've already built rather than forcing them to follow you into an entirely different direction.  Resources: Must Watch Episodes 👀 https://www.youtube.com/playlist?list=PLNUl_AIQk_sIXD4K7-44maiK3hfFMg7Gl   Thank you to our sponsors! https://bridgedist.com/ - We recommend Bridge Distribution & Fulfillment for US fulfillment and Amazon fulfillment. We use them for our own projects, too! http://crowdfundingnerds.com/hive - Hive Interactive Pledge Manager - https://www.mailerlite.com/a/6K95GNejWHMV - We recommend Mailerlite for building your community [Affiliate] https://crowdfundingnerds.com/academy/ - If you are looking to DIY your crowdfunding, we have highly impactful courses that teach you how to build, excite, and prepare a crowd to fund you on Launch Day! Official Website: https://crowdfundingnerds.com/ and join our bustling Crowdfunding Nerds Community: https://www.facebook.com/groups/crowdfundingnerds/ Stay Nerdy!   Connect with Crowdfunding Nerds: Website: https://crowdfundingnerds.com/ Facebook: https://www.facebook.com/groups/crowdfundingnerds/ YouTube: https://www.youtube.com/@crowdfundingnerdspodcast

July 20, 2026Episode 2931 hr 10 min

How To Craft Stories For Your Tabletop Games | Ep. 293

What makes a story unforgettable? In this episode, Andrew shares what he learned after writing more than 80,000 words for the upcoming Deliverance: Council of the Fallen campaign. From surveying players to rewriting an entire campaign narrative, this conversation dives into the craft of storytelling, worldbuilding, and creating narratives that genuinely engage an audience. Whether you're designing a board game, writing fiction, building a Kickstarter campaign, or simply trying to tell better stories through your marketing, these lessons apply far beyond games. Resources: Must Watch Episodes 👀 https://www.youtube.com/playlist?list=PLNUl_AIQk_sIXD4K7-44maiK3hfFMg7Gl Thank you to our sponsors!   https://bridgedist.com/ - We recommend Bridge Distribution & Fulfillment for US fulfillment and Amazon fulfillment. We use them for our own projects, too!   http://crowdfundingnerds.com/hive - Hive Interactive Pledge Manager -   https://www.mailerlite.com/a/6K95GNejWHMV - We recommend Mailerlite for building your community [Affiliate]   https://crowdfundingnerds.com/academy/ - If you are looking to DIY your crowdfunding, we have highly impactful courses that teach you how to build, excite, and prepare a crowd to fund you on Launch Day!   Official Website: https://crowdfundingnerds.com/ and join our bustling Crowdfunding Nerds Community: https://www.facebook.com/groups/crowdfundingnerds/   Stay Nerdy!   Connect with Crowdfunding Nerds: Website: https://crowdfundingnerds.com/ Facebook: https://www.facebook.com/groups/crowdfundingnerds/ YouTube: https://www.youtube.com/@crowdfundingnerdspodcast

July 13, 2026Episode 2921 hr 0 min

How to Market Your Kickstarter: Ecommerce | Ep. 292

E-commerce is where many crowdfunding creators expect the hard work to be over—but in reality, it's the beginning of an entirely new challenge. In this episode, Andrew and Sean break down what it actually takes to build a profitable online store after your crowdfunding campaign ends. They discuss why successful e-commerce is built on testing, data, and continual optimization—not luck or guarantees. Drawing from years of experience managing marketing campaigns for tabletop games and other businesses, they explain why knowing your numbers, understanding your customer journey, and investing in long-term marketing infrastructure are essential for sustainable growth. Resources: - Crowdfunding Nerds Community: https://www.facebook.com/groups/crowdfundingnerds/ - Must Watch Episodes 👀 https://www.youtube.com/playlist?list=PLNUl_AIQk_sIXD4K7-44maiK3hfFMg7Gl Thank you to our sponsors! - https://bridgedist.com/ - We recommend Bridge Distribution & Fulfillment for US fulfillment and Amazon fulfillment. We use them for our own projects, too! - http://crowdfundingnerds.com/hive - Hive Interactive Pledge Manager - - https://www.mailerlite.com/a/6K95GNejWHMV - We recommend Mailerlite for building your community [Affiliate] - https://crowdfundingnerds.com/academy/ - If you are looking to DIY your crowdfunding, we have highly impactful courses that teach you how to build, excite, and prepare a crowd to fund you on Launch Day! - Official Website: https://crowdfundingnerds.com/ and join our bustling Crowdfunding Nerds Community: https://www.facebook.com/groups/crowdfundingnerds/ Stay Nerdy!   Connect with Crowdfunding Nerds: Website: https://crowdfundingnerds.com/ Facebook: https://www.facebook.com/groups/crowdfundingnerds/ YouTube: https://www.youtube.com/@crowdfundingnerdspodcast

July 6, 2026Episode 2911 hr 6 min

Why did Bloodstone Fail? | Ep. 291

Episode 291 - What happens when a professionally produced crowdfunding campaign still falls short of expectations? In this episode of Crowdfunding Nerds, Andrew and Sean take a deep dive into the recent Bloodstone campaign on Gamefound—a campaign that raised over $180,000 but still left many wondering why it didn't meet expectations. The discussion isn't about criticizing a creator. Instead, it's an honest case study exploring why even experienced publishers with beautiful campaign pages, premium components, and established audiences can struggle to capture enough backers.  Andrew breaks down Bloodstone's original Kickstarter cancellation, its eventual Gamefound launch, and the difficult decisions that may have cost the campaign momentum. Together, he and Sean discuss the importance of understanding your audience, identifying a truly unique selling proposition, balancing competitive versus cooperative gameplay, and why listening to your community before launch can make all the difference. Must Watch Episodes 👀 https://www.youtube.com/playlist?list=PLNUl_AIQk_sIXD4K7-44maiK3hfFMg7Gl Thank you to our sponsors! https://bridgedist.com/ - We recommend Bridge Distribution & Fulfillment for US fulfillment and Amazon fulfillment. We use them for our own projects, too! http://crowdfundingnerds.com/hive - Hive Interactive Pledge Manager - https://www.mailerlite.com/a/6K95GNejWHMV - We recommend Mailerlite for building your community [Affiliate] https://crowdfundingnerds.com/academy/ - If you are looking to DIY your crowdfunding, we have highly impactful courses that teach you how to build, excite, and prepare a crowd to fund you on Launch Day! Official Website: https://crowdfundingnerds.com/ and join our bustling Crowdfunding Nerds Community: https://www.facebook.com/groups/crowdfundingnerds/ Stay Nerdy! Website: https://crowdfundingnerds.com/ Facebook: https://www.facebook.com/groups/crowdfundingnerds/ YouTube: https://www.youtube.com/@crowdfundingnerdspodcast

June 29, 2026Episode 2901 hr 0 min

How to Market Your Kickstarter: The Late Pledge | Ep. 290

Episode 290 - Most creators treat the end of their crowdfunding campaign like the finish line. In reality, it's the beginning of the next phase. In this episode, Andrew and Sean dive into one of the most overlooked opportunities in crowdfunding: late pledges. They explain how creators can continue generating revenue after a campaign closes, why keeping pledge prices the same often works best, and how a strong pledge manager setup can save enormous headaches later. They also compare the major platforms, discuss the pros and cons of different pledge managers, and share why customer service and fulfillment support matter far more than simply chasing the lowest fees. Resources:  Hive Late Pledge: http://crowdfundingnerds.com/hive Connect with Crowdfunding Nerds: Website: https://crowdfundingnerds.com/ Facebook: https://www.facebook.com/groups/crowdfundingnerds/ YouTube: https://www.youtube.com/@crowdfundingnerdspodcast Must Watch Episodes 👀 https://www.youtube.com/playlist?list=PLNUl_AIQk_sIXD4K7-44maiK3hfFMg7Gl Thank you to our sponsors! https://bridgedist.com/ - We recommend Bridge Distribution & Fulfillment for US fulfillment and Amazon fulfillment. We use them for our own projects, too! http://crowdfundingnerds.com/hive - Hive Interactive Pledge Manager - https://www.mailerlite.com/a/6K95GNejWHMV - We recommend Mailerlite for building your community [Affiliate] https://crowdfundingnerds.com/academy/ - If you are looking to DIY your crowdfunding, we have highly impactful courses that teach you how to build, excite, and prepare a crowd to fund you on Launch Day! Official Website: https://crowdfundingnerds.com/ and join our bustling Crowdfunding Nerds Community: https://www.facebook.com/groups/crowdfundingnerds/ Stay Nerdy!

June 22, 2026Episode 2891 hr 22 min

Making Snap Ships Tactics | Scott Pease | Ep. 289

What happens when a toy company walks away from your invention? For Scott Pease, it became the opportunity to finally build the game he'd dreamed about from the very beginning. In this episode of Crowdfunding Nerds, Andrew and Sean sit down with former Neversoft director and Snapships co-creator Scott Pease to explore the incredible journey from video game development to toy invention to crowdfunding success. Scott shares lessons learned from working on franchises like Guitar Hero and Tony Hawk's Pro Skater, why scope creep can destroy projects, and how years of iteration eventually led to Snapships Tactics, a customizable space combat game built around creativity and strategic play.  Thank you to our sponsors! https://bridgedist.com/ - We recommend Bridge Distribution & Fulfillment for US fulfillment and Amazon fulfillment. We use them for our own projects, too! http://crowdfundingnerds.com/hive - Hive Interactive Pledge Manager - https://crowdfundingnerds.com/academy/ - If you are looking to DIY your crowdfunding, we have highly impactful courses that teach you how to build, excite, and prepare a crowd to fund you on Launch Day! Official Website: https://crowdfundingnerds.com/ and join our bustling Crowdfunding Nerds Community: /crowdfundingnerds   Stay Nerdy! Resources: Snapships: https://www.snapshipstactics.com/ Connect with Crowdfunding Nerds: Website: https://crowdfundingnerds.com/ Facebook: https://www.facebook.com/groups/crowdfundingnerds/ YouTube: https://www.youtube.com/@crowdfundingnerdspodcast

June 15, 2026Episode 28844 min

How to Market Your Kickstarter: Last 48 Hours

Episode 288 - The final 48 hours of a crowdfunding campaign can feel like a second launch. While many creators focus heavily on launch day, some of the biggest gains happen right before the campaign ends. In this episode, Andrew Lowen and Sean break down how to prepare for those crucial final days, what metrics actually matter, and how to maximize the momentum that Kickstarter and Gamefound naturally create.  They explain why the work you do during the mid-campaign directly impacts your ending, how to think about ad performance beyond simple attribution, and why followers are one of the most important numbers to watch.  Must Watch Episodes 👀 https://www.youtube.com/playlist?list=PLNUl_AIQk_sIXD4K7-44maiK3hfFMg7Gl Thank you to our sponsors! https://herotime1.com/ - Get a 3% discount off your Hero Time Manufacturing order using code: CrowdfundingNerds101 https://bridgedist.com/ - We recommend Bridge Distribution & Fulfillment for US fulfillment and Amazon fulfillment. We use them for our own projects, too! http://crowdfundingnerds.com/hive - Hive Interactive Pledge Manager - https://www.mailerlite.com/a/6K95GNejWHMV - We recommend Mailerlite for building your community [Affiliate] https://crowdfundingnerds.com/academy/ - If you are looking to DIY your crowdfunding, we have highly impactful courses that teach you how to build, excite, and prepare a crowd to fund you on Launch Day! Official Website: https://crowdfundingnerds.com/ and join our bustling Crowdfunding Nerds Community: https://www.facebook.com/groups/crowdfundingnerds/ Stay Nerdy! Resources: Tabletop Analytics: https://www.tabletopanalytics.com/ Kicktraq - Campaign analytics and tracking platform: https://www.kicktraq.com/ Kickstarter Lessons: https://stonemaiergames.com/kickstarter/ TableTone: https://www.tabletone.app/ Connect with Crowdfunding Nerds: Website: https://crowdfundingnerds.com/ Facebook: https://www.facebook.com/groups/crowdfundingnerds/ YouTube: https://www.youtube.com/@crowdfundingnerdspodcast

June 8, 2026Episode 2871 hr 1 min

Kickstarter Backer Red Flags

Episode 287 - Andrew & Sean review Kickstarter backer red flags.  Must Watch Episodes 👀 https://www.youtube.com/playlist?list=PLNUl_AIQk_sIXD4K7-44maiK3hfFMg7Gl Thank you to our sponsors! https://bridgedist.com/ - We recommend Bridge Distribution & Fulfillment for US fulfillment and Amazon fulfillment. We use them for our own projects, too! http://crowdfundingnerds.com/hive - Hive Interactive Pledge Manager - https://www.mailerlite.com/a/6K95GNejWHMV - We recommend Mailerlite for building your community [Affiliate] https://crowdfundingnerds.com/academy/ - If you are looking to DIY your crowdfunding, we have highly impactful courses that teach you how to build, excite, and prepare a crowd to fund you on Launch Day! Official Website: https://crowdfundingnerds.com/ and join our bustling Crowdfunding Nerds Community: https://www.facebook.com/groups/crowdfundingnerds/ Stay Nerdy!

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