Content With A Purpose

Hosted by Gabby Rendon

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Aug 2025

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About the show

Host Gaby Rendon brings you marketing strategies, productivity tips, business hacks, authentic entrepreneurship truths, and inspirational stories from other entrepreneurs that can help you navigate the next chapter of your life, whether it's starting your dream business or finding purpose in your current lifestyle. Along with sharing her best-kept secrets, she interviews successful entrepreneurs worldwide who share their journeys, helping you figure out the next chapter of your life, whether starting your dream business or finding purpose in your current lifestyle. Gaby shares real, actionable advice to help you navigate the entrepreneur's path. Content with a Purpose, The Podcast, is growing every day, and now it’s your turn to hear from the experts, get inspired, and find the purpose that ignites the next chapter of your life. To learn more about Gaby, find the resources and research she mentions, check out https://www.gabbyrendon.com

Listen to episodes

13 recent

August 28, 202513 min

The Power of Storytelling: Content Marketing For Minority Entrepreneurs

Standing out as a small business can feel overwhelming — especially when you have limited resources. But here’s the truth: your story is your most powerful marketing tool.In this episode of Content with a Purpose, Gabby Rendon shares how minority entrepreneurs can use storytelling and content marketing to connect with the right audience, build trust, and grow their business authentically.You’ll learn:What content marketing really is (beyond buzzwords)Why authentic content creates trust + loyaltyHow storytelling humanizes your brand and builds emotional connectionsSimple frameworks for personal + customer storiesHow to leverage your cultural narrative as your superpowerTips to optimize for SEO without losing your voiceIf you’re ready to attract more customers, boost your visibility, and increase your impact, this episode will show you how to share your story in a way that resonates and converts.Ready to take the next step? Explore my Marketing Memberships to discover how we can turn your visibility into revenue.Don’t forget to subscribe to Content with a Purpose for more strategies on ethical marketing, content that connects, and purpose-driven growth.You can find me onInstagram @gabby_rendonLinkedIn @gabbyrendonYouTube @Gabby_Rendonwww.gabbyrendon.com

August 22, 202515 min

Unlocking Success: SEO for Minority Owned Businesses

In this episode, we dive deep into the world of SEO, uncovering why search engine optimization is so essential for minority-owned businesses. You'll discover three powerful strategies tailored to help you overcome unique challenges and seize new opportunities in the digital marketplace. We'll also highlight common SEO mistakes that minority entrepreneurs should avoid, ensuring your path to online visibility is as smooth as possible.If the technical details start to feel overwhelming, don’t worry—we’ve got you covered. Visit our website to download a comprehensive PDF guide packed with tips and actionable insights featured in today’s conversation. Tune in and get ready to unlock new levels of growth for your business!You can find me onInstagram @gabby_rendonLinkedIn @gabbyrendonYouTube @Gabby_Rendonwww.gabbyrendon.comRequest Your Audit Today and receive practical recommendations to boost your visibility, conversions, and overall strategic impact.

August 14, 202521 min

Unlocking Growth: The Power of Collabs For Small Businesses

In today’s episode, we will talk about a growth strategy that’s often overlooked by small businesses and entrepreneurs — especially in the rush to keep up with every new social media trend. Instead of burning out on endless content creation, we recommend focusing on collaborations. Or as we call them now, “collabs.”Today, we’ll dive into:What social media collaborations actually areThree big benefits of collabs for small businessesThe different types of collaborations you can tryHow to find the right partnersAnd how to create a strategy that actually worksYou can find me onInstagram @gabby_rendonLinkedIn @gabbyrendonYouTube @Gabby_Rendonwww.gabbyrendon.comRequest Your Audit Today and receive practical recommendations to boost your visibility, conversions, and overall strategic impact.

August 7, 202520 min

Finding the Sweet Spot: AI Efficiency with Human-Centered Marketing

Discover how to strike the perfect balance between cutting-edge AI tools and authentic, human-centered marketing in the fast-paced digital world. In this episode, we unpack why a thoughtful digital marketing strategy beats content overload every time. Learn practical ways to harness automation without losing quality and explore how genuine, people-first content can drive real business results—no matter the latest social media trends. Tune in for actionable tips to transform your digital presence and reconnect with what truly matters: your audience.If you’re uncertain whether your content is delivering real results, now is the perfect time to have a second set of eyes looking at it.As part of my commitment to helping entrepreneurs grow their digital presence with confidence, I offer a free SEO + digital visibility audit.Request your audit today and receive practical recommendations to boost visibility, conversions, and overall strategic impact.You can find me onInstagram @gabby_rendonLinkedIn @gabbyrendonhttps://gabbyrendon.com

July 31, 202523 min

AI Slop & Platform Crackdowns: What Creators Need to Know Now

There’s a new wave of policy updates hitting Etsy and YouTube — and if you’re a digital creator or small business owner using AI tools, this one’s for you.In this video, we’re diving into what’s being called the “AI Slop Crackdown.” Both Etsy and YouTube are tightening their content standards to push back against low-quality, AI-generated, mass-produced content that’s flooding their platforms. But here’s the thing: it’s not about banning AI — it’s about bringing the human touch back to the forefront.We’ll break down:What “AI Slop” really means (and why it’s a problem),The Role of Etsy in Setting New Content StandardsYouTube's Approach to Combatting AI-Generated ContentThe Challenges of Identifying AI-Generated ContentGoing down the Reddit HoleAI Slop Crackdown and the Impact on MonetizationFuture Trends in Content Creation and AIAI Slop Crackdown and The Evolving Landscape of Content StandardsIs Your Online Presence Helping You Grow? Or Holding You Back? Discover how we can help you grow your business with a FREE DIGITAL AUDIT of your brand’s online presence at https://gabbyrendon.com/request-an-auditWork With Me: https://gabbyrendon.comFind me on Instagram: / gabby_rendon Find me on LinkedIn: / gabbyrendon Links Mentioned in the videoRene Ritchie video to address policy updates https://youtu.be/oqMijeuaWikvidIQ Policy Update explainer https://youtu.be/U_aE3k2EzWoTubeBuddy explaining what constitutes an AI channel https://youtu.be/s5U7fiTqWO8Matt Par focusing on “Faceless Channels” https://youtu.be/861Q6pINz7INo Fakes Act: https://www.congress.gov/bill/118th-congress/senate-bill/4875/text

April 30, 202524 min

5 Hidden Reasons Your Content Isn’t Converting (And What To Do About It)

If your content isn’t converting the way you hoped, the problem might not be your strategy—it might be something deeper. In this episode of Content With a Purpose, we uncover 5 hidden reasons your content might be falling flat and share simple, soulful shifts to help you reconnect with your audience and reclaim your momentum. From emotional resonance and timing to voice and user experience, you’ll walk away with actionable insights to elevate your content and attract aligned clients.Plus, discover how the DIY Brand Strategy Kit on Etsy can help you clarify your message and show up with confidence. Show notes: Etsy Shop: https://www.etsy.com/shop/ContentWithAPurpose Work With Me: https://gabbyrendon.com

April 3, 202446 min

Junior Achievement Program

As you know, I am a mentor for different non-profits, and one of them is the Junior Achievement Program.In this week’s episode, I had the honor of interviewing four amazing high schoolers who shared their journey as female CEOs, the challenges of starting a business, fundraising, handling their team and of course, learning how to delegate so their business could grow.I hope you enjoy the episode, I sure did!You can support these young ladies by sharing their stories.The Evo TeamF.L.I.N.TerraBooBam Bracelets

April 1, 20248 min

SEO Power Up Using Pinterest

I will share Google's latest March update and unpack what it means for you and your SEO strategy. Then, I'll switch gears and focus on Pinterest, a treasure trove of opportunity often overlooked by marketers. We'll explore how to leverage Pinterest to drive serious traffic to your website or blog.

September 6, 202325 min

Affiliate Marketing: The Newest Way for Moms to Make Money from Home

In this podcast, we'll be talking about everything you need to know about affiliate marketing, from what it is to how to get started. We'll cover topics like:What is affiliate marketing?How does affiliate marketing work?How to find affiliate programsHow to create affiliate marketing contentHow to track your affiliate marketing resultsAnd much more!If you're interested in learning how to make money online with affiliate marketing, then this podcast is for you.

August 23, 202322 min

The Mompreneur Path

In this episode, I share with you how I ended up starting my own business and embracing the mompreneur path. The mompreneur concept started in the 1990s and now is a multi-million dollar industry that includes momfluencers too. The rise of the mompreneur is not only reshaping the way we think about entrepreneurship but also challenging societal norms and expectations.Mompreneurship creates continuity throughout the different stages of life; you can start one business tailored to child products and pivot to a service opportunity when the children are older, something that is hard to do with a traditional career. As I mentioned at the beginning of this guide, I had my share of failures and hurt egos, which can be the perfect motivation to reinvent oneself toward success.