Childcare Business Growth Podcast

Hosted by Childcare Business Growth

BusinessInterviews guests

Website RSS feed LinkedIn YouTube

Episodes

Latest episode

Aug 2026

Language

EN-GB

About the show

Welcome to the Child Business Growth Podcast. My name is Nick Williams, I want to help you with your business. This channel features strategies and tips on how to improve your business marketing. Find out more about my company, Childcare Business Growth ⬇️ https://www.childcarebusinessgrowth.com/

Listen to episodes

60 recent

August 21, 202610 min

How to Build a 2-Year Waitlist for Your Childcare Business (Without Ads)

Stop relying on boring "Enroll Now" ads that get ignored! 🛑 In this episode of the Childcare Business Growth Podcast, we sit down with Jermaine from Little Minds Universe in Freeport, New York. After opening over 50 centers, Jermaine left corporate childcare to solve a massive quality gap in his own community. Here’s the wild part: his center doesn't accept infants, yet parents are willingly joining his paid waitlist years before their kids are even old enough to attend. Here is what you’ll learn: ✨ Why educational webinars and resources crush standard ads 💡 How to market to parents at early stages of awareness 🤝 Why trust is the ultimate conversion metric for daycare centers 📈 How to stand out against shiny new corporate competitors Ready to scale your childcare business and build a dedicated waitlist? 🚀🎟️ Grab your tickets to our next live event: https://link.childcareautomation.com/widget/form/VMdeOFuGPNocF1WCgqTh Book your free childcare growth discovery call: childcarebusinessgrowth.com/links1 #DaycareMarketing #ChildcareSuccess #DaycareOwner #EarlyChildhoodEducation #EntrepreneurMotivation #businessgrowth - SEO Learn how to scale a childcare business by shifting from transactional advertising to value-driven parent education and high-trust marketing. In this episode, discover actionable entrepreneur motivation and daycare marketing strategies to build a massive daycare center waitlist, nurture prospective families years before enrollment, and use webinars and parent resources as leverage. Unlock the mindset shift for success needed to transition from corporate early childhood management to building a thriving, community-focused childcare brand that commands long-term parent loyalty.

August 17, 202628 min

From In-Home Daycare to 600+ Kids & Beyond | Darren Jones

Episode Title Options In this episode of the Childcare Business Growth podcast live from CBG Live, we’re joined by Darren Jones to dive into an unfiltered conversation about business growth, mindset shifts, and real estate ownership. Darren walks us through his journey starting with an in-home daycare setup—building mock classrooms out of shoeboxes as a kid—to growing an empire serving over 600 children across multiple centers and diversifying into commercial real estate, restaurants, and hospitality. Key Topics Covered: Starting small: Moving from summer programs in a 4-bedroom house to multi-facility operations. The 60-day lease notice that proved why you must own your building rather than just the business. How a massive tax bill became the catalyst for smart reinvestment and commercial portfolio growth. Why removing emotion from leadership is vital to keeping staff empowered and operations scalable. Top actionable advice for childcare owners stuck on the operator "hamster wheel." Buzzsprout Episode Chapters 00:00:00 - Welcome to CBG Live & Darren's Backstory 00:01:14 - Starting In-Home & Expanding to Full-Time Care 00:02:29 - Transforming a House into a Full Facility 00:03:26 - The 60-Day Notice: Shifting from Leasing to Owning 00:04:46 - "If You Don't Own the Building, You Don't Own the Business" 00:08:45 - The CPA Lesson: How Taxes Forced Strategic Reinvestment 00:12:15 - Venturing into Real Estate, Restaurants & Hospitality 00:14:50 - Detaching Emotion from Business Decisions 00:17:05 - Building to Sell & Scaling Beyond Daily Operations 00:17:35 - Darren's 3 Rules: Radical Delegation, Fast Failure & EQ

August 14, 202624 min

Stop Using These Words to Market Your Childcare Center ft. Stephanie Bennett

What would happen if another childcare center opened just two doors away from yours and charged less? Would families still choose you? In this powerful conversation, Nick Williams sits down with Stephanie Bennett, co-founder of The Curiosity Approach and one of our incredible CBG Live speakers. Stephanie shares how she transformed her early childhood centers from ordinary to extraordinary, stood out in an extremely competitive area and helped grow The Curiosity Approach into a global movement reaching educators across 37 countries. In this episode, you’ll discover: ✅ Why phrases like “quality care,” “home from home” and “play, learn, grow” may not be helping you stand out ✅ How to identify what genuinely makes your childcare center different ✅ Why your website, environment and everyday practice must tell the same story ✅ How consistently sharing valuable content builds trust with families ✅ Why beautiful classrooms mean nothing without high-quality practice ✅ How staying focused on your purpose helps you overcome criticism, rejection and setbacks ✅ What childcare leaders must change to support the children entering their centers today Stephanie also shares a preview of her upcoming CBG Live session, where she’ll challenge childcare business owners to examine their messaging, score their current approach and uncover what truly makes their center worth choosing. Are you ready to stop blending in and start giving families a powerful reason to choose you? 🎟️ Join Stephanie Bennett live at CBG Live in Fort Lauderdale. Secure your ticket here: https://twk.link/cbglivestephaniecuriosity Subscribe for more conversations, strategies and practical advice designed to help you grow a successful and impactful early childhood business.

August 13, 20269 min

Growing Faster Than Competition: Curtis Singleton's Strategy Exposed

Are hidden operational emergencies causing your daycare directors to fall behind on calling new leads? 📉📞 In this insightful episode of the Childcare Business Growth Podcast, Nick Williams is joined by Curtis Singleton, author of Breaking Up With Broke and founder of Seaford Kids. Curtis shares the raw, ground-level challenges he faced trying to balance rapid growth across his Delaware and Philadelphia locations with the relentless day-to-day demands of running a large facility. The turning point came when Curtis partnered with the CBG Childcare Concierge service to fully outsource his center's telephone inquiries and follow-ups. The results speak for themselves: Seaford Kids completely doubled in size—skyrocketing from 56 to 105 children in just five months! Curtis breaks down exactly why traditional in-house lead nurturing falls off a cliff after the first touchpoint, how seamless communication through tools like Microsoft Teams keeps his on-site staff aligned, and why large centers with a capacity around 110 children simply must outsource their lead tracking to prevent parents from jumping to competitors. ✨ Stop letting hot leads turn cold because your team is putting out daily fires. ✨ 🎟️ READY TO DOUBLE YOUR ENROLLMENT SAFELY? Curtis will be celebrating his incredible growth live at CBG Live 2026 in Fort Lauderdale this July! Bring your leadership team to unlock the automated marketing and outsourcing frameworks needed to scale your operations without drowning in administrative burdens. 👉 Interested in coming to our event next year? Register your interest here: https://link.childcareautomation.com/widget/form/VMdeOFuGPNocF1WCgqTh

August 12, 202617 min

Transforming Classroom with Play-based Strategies ft. Jocelyn CBG Live 2026

Are you letting rigid school district metrics squeeze the joy out of your childcare classrooms? 🏫📉 In this episode of the Childcare Business Growth Podcast, Nick Williams sits down with 25-year early childhood education veteran Jocelyn Manzanarez, founder of Musically Minded. Together, they tackle the dangerous trend of shoving strict second-grade academic expectations down into the three-to-five age group, trading sensory tables and active play for soul-crushing worksheets. The data that school districts demand doesn't match how early learners actually absorb information. True school readiness isn't about memorizing sounds on a page; it's about building an unshakeable love for learning and healthy brain development through structured, intentional play. Jocelyn reveals how daycare center owners and administrators can successfully educate parents, support their room leaders, and bring the vital "buzz" back into their childcare infrastructure so that teachers actually look forward to showing up every Monday morning. ✨ **Stop fighting old structures. Start leading with the latest research.** ✨ Interested in coming to our event next year? Register your interest here: https://link.childcareautomation.com/widget/form/VMdeOFuGPNocF1WCgqTh #childcarebusiness #daycarecenter #playbasedlearning #entrepreneurmotivation #mindsetshift #businessgrowth #leadershipfreedom #musicallyminded

June 9, 202621 min

Don’t Wait for a Crisis: How Childcare Owners Accidentally Lose Their License

Is your childcare business sitting on a ticking compliance time bomb? 💣 In this eye-opening episode of the Childcare Business Growth Podcast, Nick Williams talks with former state licensing consultant Ronnae Williams (The State Lady). They break down a terrifying reality: too many daycare owners wait until a massive crisis hits—or a shutdown notice is drafted—before taking compliance seriously. 🛑 Waiting until you're forced to hire a lawyer means you are already losing the battle. True leadership freedom means fixing the cracks in your infrastructure before the building collapses. Get ready to train your staff, align your leadership, and protect your license! 🚀 🎟️ STOP MANAGING BY CRISIS! Ready to get proactive and scale your center with complete peace of mind? Secure your VIP ticket to CBG Live 2026 in Fort Lauderdale today. 👉 Grab your tickets here: https://twk.link/cbgliveronnaewilliams #childcarebusiness #daycarecenter #childcarelicensing #entrepreneurmotivation #mindsetshift #businessgrowth #leadershipfreedom

June 3, 202628 min

From Fearful to Fearless: The Secret to Scaling Your Business With Heart

Fear is quietly holding back your business growth—and Sherry Phillips is here to show you exactly how to break free. 🛑 In this episode, Sherry shares her incredible, raw journey of moving from a place of fear to becoming completely fearless. If you’ve ever felt paralyzed by a major business decision, overwhelmed by the weight of leadership, or unsure of your next move, this conversation is your wake-up call. True scaling doesn't just come from data—it comes from leading with heart, trusting your intuition, and intentionally surrounding yourself with mentors who elevate your thinking. Sherry breaks down the insider strategies, actionable advice, and mindset shifts that will push you to stop playing small and start taking bold action. ✨ What you’ll learn in this episode: How to identify and conquer the hidden fears stalling your business growth. The power of heart-centered leadership and why it builds unstoppable teams. Why finding the right business mentors changes absolutely everything. Actionable steps to transition from operational anxiety to fearless execution. We are only a few months away from CBG Live in Fort Lauderdale—this is your opportunity to step into the room with Sherry and be part of the most empowering event of the year. Seats are strictly limited. 🎟️ SECURE YOUR SEAT AT CBG LIVE HERE: https://twk.link/cbglivetickets-1 #BusinessGrowth #OvercomingFear #HeartCenteredLeadership #BusinessMentorship #EntrepreneurMindset #CBGLive #LeadershipTips

May 7, 202624 min

Proven Ways to Reduce & Save Taxes - With David Encarnación

Taxes can feel overwhelming for childcare business owners—but they don’t have to be. In this episode of the CBG Podcast, we sit down with a tax expert who shares powerful, practical strategies to help childcare center owners legally reduce their tax bills, stay compliant, and build more profitable businesses. From avoiding common mistakes like panic buying at year-end, to understanding the truth about LLCs vs S-Corps, this conversation is packed with real-world insights you can apply immediately. If you’re tired of overpaying taxes or guessing your numbers, this episode will completely change how you approach your finances. 👉 Inside this episode: Simple ways to reduce your tax bill legally The biggest bookkeeping mistakes childcare owners make LLC vs S-Corp explained (and when it actually matters) Why quarterly tax planning is a game changer Payroll mistakes that could cost you thousands How to structure your finances properly 💡 The biggest takeaway? Taxes aren’t something you react to—they’re something you plan.

April 30, 202626 min

How to Build a Brand That Truly Reflects Your Vision - Hilary Hartling & Nick Williams

If you’re struggling to stand out, attract the right families, or clearly communicate what makes your childcare business different—this episode is for you. In this episode of the CBG Podcast, we’re joined by brand strategist Hilary Hartling, who shares how to build a powerful brand that creates trust, drives enrollment, and sets you apart in a crowded market. With a background working with major brands like Disney, Pixar, and Marvel, Hilary breaks down how childcare owners can apply the same principles to grow their business. We dive into: Why brand strategy is essential for growth The difference between personal brand vs business brand How to attract the RIGHT families (not just more families) The “Brand Clarity Compass” framework Why showing up as the face of your business matters How to overcome fear of being visible online If you want more enrollments, stronger positioning, and a brand people talk about—this episode gives you the roadmap. 👉 Don’t forget to like, comment, and subscribe for more childcare business growth strategies.

January 22, 202637 min

Transform Your Team with Beth Cannon

Join us for an inspiring episode of the Childcare Business Growth podcast as Nick welcomes the remarkable Beth Cannon. Dive into Beth's journey as an author, TEDx speaker, and leadership strategist in early education. Discover insights from her new book, "Transform Your Team," and learn how to navigate leadership challenges in a post-COVID world. Whether you're in early education or any leadership role, Beth's wisdom on building resilient teams and fostering a positive culture is invaluable. Tune in for a conversation that promises to transform your leadership approach.