Episodes
368
Latest episode
Jun 2026
Language
EN
George Kao shares a unique message for business: Create without resistance. Connect without guile. Succeed without stress. Find his best articles here: https://www.GeorgeKao.com . Topics include Authentic Marketing, Joyful Productivity, and Healthy Money. New episode every Monday. georgekao.substack.com
Read more about the 5 levels here:https://georgekao.substack.com/p/5-levels-of-soulpreneur-growth This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com
Stop trying to “manifest” the perfect client and start talking to real people... Are you stuck in “Path 1”? Many soulpreneurs spend months (or years) trying to define their ideal client profile, building an audience from scratch, and creating offers for a “persona” that might not actually exist in the real market.In this video, I share why you don’t actually need to understand your ideal audience in the beginning. In fact, trying to “perfect” your niche before you have clients is often just an exercise in illusion.What you’ll learn in this video:Path 1 vs. Path 2: Why the traditional way of building an audience is the “hard path” and how to take the easier, more authentic route.The “Dance with the Market”: How to shift from a hobbyist mindset to a true partnership with the people you can already reach.The Power of Your Current Network: Why your “Facebook friends,” old colleagues, and email contacts are a goldmine for market discovery.Heart-Centered Pivot: How to “shape-shift” your offerings based on true empathy and what people are actually spending money on.The 10-Client Rule: Why you can only truly define your “Ideal Client” after you’ve worked with a handful of real people.If you’ve been feeling isolated in your “garage” working with AI to find the perfect words, this is your wake-up call to return to the heart of service. Real business happens in conversation, not in contemplation. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com
Everything is distraction.Except your focused attention on the problems that you are uniquely positioned to solve.(And the foundations of a good life, e.g. faith, health, quality time with loved ones.)List out the problems you can solve better than most people.... And why those problems are worth solving. If you can't obviously justify it, might be a distraction. List out the distractions.... And for each: what would be better to do instead.Also write out how you would like to go about solving problems eg with calm, love, joy.*****Worthy problems:*****Probably distractions: This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com
The societal trends to be aware of, and what we can do about it: connect more deeply with your network, and collaborate more with colleagues! This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com
I recorded this video feeling completely uninspired and not at all ready. And that’s exactly the point. If I waited to feel motivated, I’d never get anything done. Here’s my raw, real-talk advice for anyone who struggles with procrastination and perfectionism. I break down the illusion of "perfect action" and why you can't trust your own judgment before you begin… This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com
After 16 years of full-time solo income, I’ve learned that ease doesn’t come from “just going with the flow” -- it springs from keeping promises to myself… In this video I walk you through the weekly ritual that builds that muscle: schedule it, track it, honor it, then release attachment to perfection. If procrastination and overwhelm keep derailing your dream schedule, this video might just offer you the practical, soul-aligned structure you’ve been missing. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com
I’m calling out the busy-work that keeps us soulpreneurs spinning—endless website tweaks, brand-name angst, and research rabbit holes—and replacing it with a single metric: valuable interaction with the people my business can best serve. When clients or referral partners actually move closer—comment, share, sign up—-that’s success. Anything else is noise that my soul can happily ignore :) This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com
In this video I break down my signature “111 Formula” for rapid traction: 40 content experiments, 20 market-discovery chats, 20 collaborations, 10 stage-two power posts, 6 joyful-productivity habits, and 5 crystal-clear case studies—all within a year (or turbo-charge it in six months). I walk you through why these numbers matter, how to line them up with your values, and what it feels like to build both a business and a better self, brick by brick. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com
Most of my life, I’ve struggled with being consistent with good habits and keeping up with my work.If you’re a heart-based business owner or intuitive worker, maybe you can relate — feeling the resistance to doing certain important things, and letting hour after hour, day after day, pass.I used to be devastated when I realized that I was the one standing in my own way. I had all these dreams and visions, but my lack of discipline made them feel impossible. I thought I was unchangeable.Thankfully, I was wrong about that... This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com
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