Episodes
12
Latest episode
Aug 2024
Language
EN
Your 2 hosts of the Business Insights Podcast, Brian and Adam, have successfully worked with hundreds of small and medium sized businesses, of all types, over the last 15+ years. Drawing upon that experience, they share their strategies, tactics and knowledge about digital marketing, business operations and more here.
On Episode 12 of the Business Insights Podcast, Adam presents small business owners with an opportunity to increase leads and new customers. Contact us - info@networkforsolutions.com Research: https://hbr.org/2011/03/the-short-life-of-online-sales-leads https://leadferno.com/blog/research-website-contact-forms-and-lead-management-uncovering-costly-mistakes
On episode 11 of the Business Insights Podcast, Brian and Adam discuss the long term benefits of SEO, online reviews and customer engagement for small businesses. The Business Insights Podcast is sponsored by Network For Solutions. Email us at info@networkforsolutions.com
On episode 10 of the Business Insights Podcast, Adam talks about Google Ads for small businesses, what to beware of and how to succeed! Sponsored by Network For Solutions. Email us at info@networkforsolutions.com 1. Google Ads Keyword "Close Variants" - https://support.google.com/google-ads/answer/9342105?hl=en 2. Google quietly raised ad prices to boost search revenue, says executive - https://www.theverge.com/2023/9/19/23880275/google-search-ads-competition-auction-prices-doj-trial-antitrust 3. Google search CPCs up 19%, pushing ad spend up 17% - https://searchengineland.com/google-search-ads-cpc-spend-436959
On Episode 9 of the Business Insights Podcast, the topic is the importance of being a constant student as a business owner and what that means. The Business Insights Podcast is sponsored by Network For Solutions
On Episode 8 of the Business Insights Podcast, Brian and Adam discuss the NO NEUTRAL marketing approach to growing your small business in 2024 and beyond!
On Episode 7 of the Business Insights Podcast, Brian and Adam discuss why online reviews are critical for a small business, along with actionable tips and strategies for success. The Business Insights Podcast is sponsored by Network For Solutions
Episode 6 on the Business Insights Podcast includes actionable Local SEO tips and information for small business owners based on some recent studies of "Zero-Click Searches". The Business Insights Podcast is sponsored by Network For Solutions Near Media Study Rand Fiskin Sparktoro Study Joy Hawkins Study
On episode 5 of the Business Insights Podcast, Brian and Adam discuss the importance of having a system to engage the existing customer base of your business. So many small businesses are still not executing an email marketing campaign to create more repeat customers and referrals.
On episode 4 of the Business Insights Podcast, Brian and Adam discuss what it means to be a "hopper" and the negative consequences of it. Also what to look for to find a reputable digital marketing agency for your business.
On Episode 3 of the Business Insights Podcast, Brian and Adam discuss a critical question for every business owner to ask - Does the inside reality of my business match the outside perception?
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