Born to Coach®️

Hosted by Krista Kathleen

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234

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Aug 2026

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About the show

The Born to Coach podcast is a living breathing permission slip for heart-centered humans who are ready to fully step into their higher calling of becoming a transformational life coach. Krista gives practical advice, real coaching, step-by-step trainings and spiritual wisdom to help transform your pain into purpose through creating an abundant and thriving online coaching practice.

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August 20, 202630 min

I'm Getting Off Social Media: Can You Build a Coaching Business Without It?

What if growing your coaching business didn’t require constantly posting, creating Reels, checking Instagram, or feeding the social media machine? At 35 weeks pregnant, preparing for maternity leave, and navigating a lot behind the scenes in my personal life, I’ve been taking a serious look at what is and isn’t working in my life and business. And I realized something: social media was starting to control me instead of support me. Now I’m giving myself a new challenge: How simple can I make my business and can I continue growing it without relying on social media? In this very real, very unfiltered episode (recorded in sweats after eating a BLT 😂), I’m sharing what’s changing in my business as I prepare for baby girl, why I’m craving more simplicity, and why I believe human connection may become one of the most powerful marketing strategies we have. We talk about: Why I decided to step away from Facebook and Instagram The overwhelm and overstimulation I’ve been feeling from social media Protecting my energy as I prepare for maternity leave Why coaches don’t necessarily need to be everywhere online Simplifying your marketing instead of adding another strategy Using networking and connection calls to find coaching clients Why getting out into the real world can create unexpected opportunities The problem with becoming a coach to help people—and then spending all your time creating content and funnels Why podcasts, YouTube, and email feel different to me than traditional social media Letting your content be messy, imperfect, and human Why I’m questioning how much editing and production our content actually needs How AI may make authentic human connection even more valuable Trusting your intuition when it comes to how you want to run your business My experiment with creating shorter, simpler content What my business and marketing may look like after maternity leave If you’ve been wondering, “How do I grow my coaching business without being on social media all the time?” this episode is for you. Ready to Take Your Next Step as a Coach? Download the FREE Life Coach Starter Kit: If you’re just getting started in coaching, this will help you take those first steps and you’ll also join my email community, where I share coaching and business insights each week. Join the Born to Coach Membership: Come find your coaching business besties, learn strategies like networking and connection calls, attend monthly business trainings, and start building your coaching business alongside other coaches. Enroll in the Born to Coach Training Academy: Our ICF-accredited coach training program teaches you how to become a confident professional transformational coach, structure powerful coaching sessions, and start building your online coaching business and signing paying clients. Apply for the Born to Coach Mastermind: Already certified and ready to turn coaching into your full-time career? The Mastermind is designed to help established coaches fill the gaps in their business, clarify their marketing, build their lead-generation systems, and work toward consistent $5K–$10K months.

August 16, 2026Episode 23954 min

Build a Business that Runs Without You with Adrienne Dorison

What happens when the business you built for freedom starts depending on you for everything? Krista and leadership and operational efficiency expert Adrienne Dorison unpack how to build a business that supports your life instead of slowly taking it over. As Krista prepares for maternity leave, she and Adrienne get real about what it takes to step away without your income, clients, or business grinding to a halt. Adrienne shares why business owners often become the biggest bottleneck in their own companies, how to start removing that dependency before burnout forces you to, and why giving your team more autonomy can actually make your business stronger. They also explore how coaches can “bottle their magic sauce” so clients can get incredible results without everything depending on the founder personally delivering the work. In this episode: Why the freedom you started your business for can disappear when everything depends on you How to “bottle your magic sauce” and turn what you do naturally into processes other people can deliver The four different ways you can eventually exit or step back from your business without necessarily selling it Why trusting your team and removing yourself as the bottleneck can create more freedom, growth, and long-term value You don’t have to choose between doing work you love and having a life outside your business. This conversation will get you thinking about how to build your business differently now, so you have more freedom, flexibility, and options later. Connect with Adrienne: Instagram: https://www.instagram.com/adriennedorison/ Facebook: https://www.facebook.com/adrienne.dorison Website: level11leaders.com 🎁 Download my FREE Starter Kit for New Life Coaches → ⁠⁠ ⁠⁠ ⁠https://krista-kathleen-llc.kit.com/lifecoachchecklist⁠ 🔗 Book a Coaching Career Exploration Session with Krista → ⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bookherewithkrista.as.me/coachtrainingconsult⁠ 🔗 Learn more about the Born to Coach® Training Academy → ⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.borntocoach.org/certification⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🔗 DM Krista on Instagram with your favorite takeaway → ⁠ ⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/borntocoachacademy⁠⁠

July 29, 2026Episode 23859 min

How to Build a Referral Based Coaching Business with Faisal Ensaun

Krista sits down with coach and mentor Faisal Ensaun for an honest conversation about what it really takes to build a sustainable coaching business. From leaving a successful engineering career to embracing years of uncertainty, growing through collaboration instead of competition, and creating a referral-based business built on trust. Faisal shares the lessons that only come from doing the work. Together, they explore why coaching is a long game, and why becoming a better coach starts with becoming a better leader. In this episode: Why building a successful coaching business takes patience, practice, and a willingness to grow How collaboration and genuine relationships can create more opportunities than trying to do everything alone The leadership, communication, and sales skills every coach needs to develop Why serving people well and continuing to coach is the foundation of a thriving referral-based business Lasting success isn't built through shortcuts, it's built through service, meaningful relationships, and showing up again and again. Trust the process, keep growing, and let your work speak for itself. Connect with Faisal: YouTube: https://www.youtube.com/@faisalensaun Website: https://www.faisalensaun.com/Unlock-Your-Legacy-Life Instagram: https://www.instagram.com/faisalensaun/ 🎁 Download my FREE Starter Kit for New Life Coaches → ⁠ ⁠ https://krista-kathleen-llc.kit.com/lifecoachchecklist 🔗 Book a Coaching Career Exploration Session with Krista → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bookherewithkrista.as.me/coachtrainingconsult 🔗 Learn more about the Born to Coach® Training Academy → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.borntocoach.org/certification⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🔗 DM Krista on Instagram with your favorite takeaway → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/borntocoachacademy⁠

July 12, 2026Episode 23637 min

Madison’s First Paying Coaching Client: Lessons on how to start before you feel ready

What does it take to stop coaching for free and start getting paid? Born to Coach graduate Madison Doherty shares how she overcame self-doubt, people-pleasing, and learned to set boundaries, leading to her first paying coaching client. She opens up about the mindset shifts, courageous steps, and imperfect action that helped her build an authentic coaching business instead of waiting for everything to be "perfect." In this episode: Why you don't need a perfect niche, website, or business plan before signing clients How Madison transitioned from free coaching sessions to confidently charging for her coaching The surprising role honesty played in helping her make her first paid offer Why confidence isn't something you're born with, it's something you build through action Practical mindset and nervous system tools for overcoming fear and taking the next step Whether you're still thinking about becoming a coach, practicing your first coaching sessions, or getting ready to make your first paid offer, this episode will remind you that confidence comes after action, not before. Every successful coach starts exactly where you are today. Connect with Madiosn: https://www.instagram.com/mad_axx/ 🔗 Apply for the mastermind here → ⁠⁠⁠ ⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.borntocoach.org/mastermind⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🔗 Learn more about the Born to Coach® Training Academy → ⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.borntocoach.org/certification⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🔗 DM Krista on Instagram with your favorite takeaway → ⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/borntocoachacademy⁠⁠

June 30, 2026Episode 23556 min

What an Ultramarathon Can Teach Us About Life, Business and Coaching with Ben Pages, PCC

Krista sits down with Ben Pages, trainer and ICF assessor at Born to Coach and coach in his own private practice, to explore what it really takes to achieve a goal that feels impossible. Through the story of coaching an ultramarathon runner who completed a 37 hour race, they unpack the mindset, identity shifts, and coaching conversations that help people keep going long after motivation disappears. In this episode: • Why success is about so much more than discipline and willpower • How coaching helps people move through fear, self doubt, and the urge to quit • Practical mindset tools for staying grounded when life gets hard • What every coach, entrepreneur, and dreamer can learn from pursuing extraordinary goals Whether you're building a business, becoming a coach, preparing for birth, or pursuing a dream that stretches you, this episode will remind you that extraordinary results are built one step at a time. Connect with Ben Pages: Instagram: @Benpages Website: www.benpages.com 🔗 Apply for the mastermind here → ⁠⁠ ⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.borntocoach.org/mastermind⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🔗 Learn more about the Born to Coach® Training Academy → ⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.borntocoach.org/certification⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🔗 DM Krista on Instagram with your favorite takeaway → ⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/borntocoachacademy⁠⁠

June 20, 2026Episode 2341 hr 21 min

Your Permission to be Spiritual and Prosperous

Krista dives into one of the biggest challenges she sees aspiring coaches and business owners face: charging for their work. After ten years of running her own coaching business and working with hundreds of coaches, she's learned that money fears aren't a sign that something is wrong. They're often a sign that you're growing. From guilt around charging and fears of being seen as greedy to the deeper beliefs many women carry about money, service, and self-worth, Krista shares the mindset shifts that helped her build a profitable coaching business while staying aligned with her values. She also explores why receiving is just as important as giving and why the real issue for many coaches isn't pricing—it's permission. In this episode: • Why so many spiritual women struggle to charge for their services and where those beliefs often come from • The difference between selling a session and creating transformation for your clients • How undercharging can lead to burnout, resentment, and a business that struggles to grow • Why receiving money for your work can be one of the most powerful forms of energetic exchangeThe deepest issue is rarely pricing. It's permission. Permission to be visible. Permission to receive. Permission to take up space. And permission to be both spiritual and prosperous at the same time. 🔗 Apply for the mastermind here → ⁠ ⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.borntocoach.org/mastermind⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🔗 Learn more about the Born to Coach® Training Academy → ⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.borntocoach.org/certification⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🔗 DM Krista on Instagram with your favorite takeaway → ⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/borntocoachacademy⁠

June 6, 2026Episode 2331 hr 2 min

From Hustle to Higher Guidance: How I bring Spiritual Practices into my Business

Krista pulls back the curtain on something that has quietly shaped every major decision in her business for the last decade: spirituality. After a conversation with a prospective student who asked how spirituality fits into the Born to Coach Training Academy, Krista realized that what feels normal to her now is actually a completely different way of approaching business than most entrepreneurs have ever been taught. From intuition and meditation to psychics, journaling, gratitude, and trusting the nudges that don't always make logical sense, she shares how spiritual practices have helped her navigate uncertainty, make big decisions, find clients, and build a thriving coaching business. This isn't about following a specific religion or belief system. It's about learning how to tune out the noise, trust yourself, and create a business that's aligned with who you truly are. In this episode: Why spirituality has become one of Krista's most powerful business tools and how it helps her make decisions with more confidence and clarity The surprising psychic reading that predicted a major life transition and changed the course of her business forever Simple spiritual practices that can help you access guidance, trust your intuition, and stop overthinking every move The concept of client "soul contracts" and why the right clients often find you without forcing, chasing, or convincing How to build a business that feels more aligned, abundant, and sustainable by listening inward instead of constantly looking outside yourself for answers Wondered if there's another way to grow your business without constantly pushing harder? This episode offers a different perspective. One rooted in trust, alignment, and learning to listen to the wisdom that's already within you. 🔗 Apply for the mastermind here → ⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.borntocoach.org/mastermind⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🔗 Learn more about the Born to Coach® Training Academy → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.borntocoach.org/certification⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🔗 DM Krista on Instagram with your favorite takeaway → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/borntocoachacademy⁠

May 13, 2026Episode 23129 min

From Victim to Creator: how to help your clients escape their drama triangle

Krista opens up about a breakthrough that hit her at exactly the right time: the Drama Triangle. And once she saw it, she couldn’t unsee it. From relationships and family dynamics to coaching clients and codependency, this episode is a raw, honest look at how easily we fall into the roles of victim, rescuer, and persecutor and why those patterns keep us exhausted, stuck, and emotionally drained. Krista shares personal reflections about ending her romantic relationship while pregnant, navigating unsupportive reactions from family, and realizing that constantly rescuing, fixing, and over-explaining was costing her peace. The big shift? Moving from victim to creator. This episode is about radical self-awareness, boundaries, emotional responsibility, and learning how to stop participating in dynamics that keep everyone stuck. In this episode: Why the Drama Triangle keeps you stuck in exhausting relationship patterns and how to finally break free The sneaky ways people cycle through victim, rescuer, and persecutor roles without even realizing it How rescuing, fixing, and codependency actually disempower the people you’re trying to help The mindset shift coaches must make to stop over-helping and start creating real transformation How boundaries, self-awareness, and protecting your inner peace change everything in relationships, business, and life If you’ve been feeling emotionally exhausted, stuck in unhealthy dynamics, over-explaining yourself, or trying to save everyone around you, this episode will hit deep. And it might just help you finally choose yourself. Key Reminder From This Episode: You do not need to justify your healing to people who are uncomfortable with your growth. Sometimes the hardest, healthiest decision is the one that finally brings your nervous system peace. Resources Mentioned: The Drama Triangle by Dr. Stephen Karpman The Empowerment Dynamic (TED) JADE: Justify Apologize Defend Explain 🔗 Apply for the mastermind here → ⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.borntocoach.org/mastermind⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🔗 Learn more about the Born to Coach® Training Academy → ⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.borntocoach.org/certification⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🔗 DM Krista on Instagram with your favorite takeaway → ⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/borntocoachacademy⁠

April 27, 2026Episode 22916 min

The Lie Keeping You Underpaid as a Coach

Krista records post-gym in her “mobile podcast studio” and dives into a mindset block almost every coach faces: “Is what I’m doing actually valuable?” After a coaching student hesitated to charge $50 for a session that focused on something as simple as a grocery list, Krista unpacks why coaches often undervalue their work—and how that thinking keeps them stuck, underpaid, and second-guessing themselves. This is your reminder that coaching isn’t about the topic. It’s about the transformation. In this episode: Why coaches undervalue their work and question if it’s “enough” The real reason even simple conversations can be deeply impactful How to stop assuming and start asking clients what’s actually valuable Why not every client is ready to go deep (and why that’s okay) The importance of charging for your work and trusting your role as a coach 🔗 Apply for the mastermind here → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.borntocoach.org/mastermind⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🔗 Learn more about the Born to Coach® Training Academy → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.borntocoach.org/certification⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🔗 DM Krista on Instagram with your favorite takeaway → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/borntocoachacademy⁠

April 16, 2026Episode 22837 min

The Boundaries Your Coaching Business Is Begging For

Recorded mid-hike, this episode is a real-time reminder that your business doesn’t need more strategy, it needs stronger boundaries. Krista breaks down how unclear boundaries are the root of burnout, resentment, and inconsistent income and how clean, well-communicated standards actually create more respect, better client results, and more money. With real client scenarios and a $92 no-show lesson that changed everything, this is your nudge to stop over-accommodating and start leading. In this episode: Why your business boundaries mirror your life and where they’re quietly leaking How weak or missing policies lead straight to burnout, resentment, and lost income What to do about late clients, no-shows, and people not using what they paid for How to communicate boundaries clearly (without over-explaining or softening them) The two big ones most coaches avoid: pricing boundaries + deciding what you’re no longer available to tolerate 🔗 Apply for the mastermind here → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.borntocoach.org/mastermind⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🔗 Learn more about the Born to Coach® Training Academy → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.borntocoach.org/certification⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🔗 DM Krista on Instagram with your favorite takeaway → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/borntocoachacademy⁠