Branding, Boundaries, and Bullsh💋t

Hosted by Ghetto Country Brandmother®

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Sep 2024

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About the show

Branding, Boundaries, & Bullsh💋t is an unfiltered, unscripted, and barely edited commentary and conversation on personal branding. The host, Ghetto Country Brandmother®, is the Head Brandma In Charge @ Brandma's House. She's been at for over 15 years. Brandma here for Brandbabies™ who want to be Brand Leaders, not brand. She talks about topics like integrating personal brands into the brand architecture, leveraging bias for marketing, and calling out what she deems bullshit in the personal branding industry. This is a thing because personal branding isn't personal, it's business

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September 27, 2024Episode 744 min

Birth Of A Brandmother

In this episode of the Branding, Boundaries, & Bullshit podcast, Phyllis Williams Strawder, aka your Ghetto Country Brandmother®, opens up about her journey. From battling self-esteem issues due to her height in her younger days to embracing her identity and becoming a personal branding coach, Brandma shares the highs and lows of her entrepreneurial path. Brandma talks about her experiences in the restaurant industry, her transition to coaching, and the importance of being true to oneself in business. Join her as she discusses personal growth, the struggle of finding one's voice, and the birth of Brandma as a brand.

September 20, 2024Episode 638 min

Being Famous Is Not A Personal Brand Qualifier

In this episode of the Branding, Boundaries, and Bullshit podcast, your host, the Ghetto Country Brandmother®, goes in on Kevin Hart's attempt at the restaurant business with Hart House. She doesn't come right out and say it was a failure but she certainly teases it. Being a celebrity is not the same as personal branding and Kevin proves that in spades. That's because there's a difference between being known and being know for something. He's know for being a comedian and that's pretty much it. Of course, Brandma talks about the importance of personal branding, the challenges celebrities face when venturing into business ventures unrelated to their persona, and the pitfalls of assuming celebrity status automatically translates to business success. With in your face insights and personal anecdotes, Brandma cuts loose on why Hart's plant-based restaurant couldn't sustain itself and what it reveals about the realities of personal branding. 00:00 Introduction and Podcast Struggles 00:17 Kevin Hart's Restaurant Venture 01:35 Personal Branding Insights 04:07 Kevin Hart's Social Media Analysis 09:59 Celebrity Influence and Restaurant Challenges 18:38 Challenges of Expanding a Business 20:09 Introducing Grandma's New Book 21:10 Kevin Hart's Restaurant Ventures 24:02 Critique of Kevin Hart's Branding 34:26 Comparing Celebrity Endorsements 37:51 Final Thoughts and Sign-Off

September 13, 2024Episode 536 min

The Unnamed Episode On Personal Branding

Impromptu Branding Masterclass with Brandma: No Secrets to Brandma's PB&Slay Join the Ghetto Country Brandmother, Phyllis Williams Strother, for an unexpected and fiery branding session turned podcast. Her guest is her Brandbaby, Charlene, a Wordpress wizard known as the Brand Misfit. What started as a scheduling mishap evolved into a deep dive into personal branding, marketing strategies, and practical advice for entrepreneurs. Learn about the difference between dedication and commitment, effective communication, marketing nuances, client management, and much more. Ideal for aspiring personal brand builders and anyone looking to understand the intricate relationship between personal branding and business success. Tune in for no-nonsense, heartfelt guidance, and a splash of grandma's unique personality guaranteed to help you elevate your brand. Yes, this shit was written by AI because I just didn't have the bandwidth. You see I couldn't even come up with a title.

September 6, 2024Episode 421 min

Why 10x Your Personal Brand

Are you using your personal brand to be popular? Are vanity metrics minus money benefitting you? Everyone wants to be a personal branding expert but all they're promising is followers with no funnel of any kind. They expect you to have the brand and marketing know how to turn your popularity into profits. Personal branding for the sake of personal branding is giving bullshit energy. You may as stick with curating content that has nothing to do with you.

September 6, 2024Episode 31 hr 34 min

When The Fam Comes To Visit

What do you when you got a house fulla folx? You invite them to do a podcast. This is the first impromptu podcast Brandma has ever done with the fam. Hanging out late after a House party it just made sense. The stragglers were Ebony L. Green (The Ratchet Sage), Charlene Brown (The Brand Misfit), Fulei Ngangmuta (The Resourceful Liberator), Kevin Brown (The Kolorblind Konsultant), and True Adams. This was a behind the scenes, behind the scenes thing.

September 6, 2024Episode 218 min

Are You Positioning For Hotness

First off, who told you you were hot? Secondly, what does it have to do with your business? We all know sex sells. It's why we use it in everything from food to cars. Using your personal brand for its "hotness" is definitely doable, but does it make sense? If it does then have at it. Being sexy is an easy attention grabber, but why are you mad when folx don't wanna do business with you because of it. Personal branding is made up of personal choices. If you feel triggered to defend it, ask yourself why?

September 6, 2024Episode 125 min

Are You Big Brand Safe

What are the rules of engagement when it comes to personal brands? Brandma talks about the clip with LeVar Burton and Lawrence Fishburn from the movie Clipped. It provoked the question of, are you a safe personal brand? Would you compromise your brand integrity for the sake of a bigger brand? What is the expectation of personal brands in the presence of bigger brands? There is some wishy washy shit in the world of personal branding. Clout chasers litter there websites with logo's they've worked with to the point of looking like a station wagon covered in bumper stickers. Why do you need them to validate the value of your brand?

April 4, 2024Episode 331 hr 2 min

Personal Branding & The Shadow Twosome

It's the final episode of the season and Ghetto Country Brandmother® has two of her favorite brandbabies™ in the house. Meet Andjela & Vanja Stojonavich, the twosome in a design threesome of The Shadow Legacy. Andjela and Vanja flipped the script on Brandma when they went from clients to service provider. They are the genius behind the Brandma's House visual identity. It's a heartfelt and humorous episode of branding, growth, and fam. Check out The Shadow Legacy. ----- If your personal brand is having a meltdown and needs nurturing, reach out to Brandma. And, if you're feel'n some kinda way about this episode, subscribe & follow GCB on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ or ⁠⁠⁠LinkedIn⁠⁠⁠ If you wanna get all up in my business get my book - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠That Damn Girl Stuff⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ If you wanna get all up in my brand get my book - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Branding, Boundaries & Bullshit⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ If you ever want any of my tees go to - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Brandma's Dressing Room⁠.

March 28, 2024Episode 321 hr 10 min

Personal Branding & The Bad Ass

Pull up a seat to the chat between the Ghetto Country Brandmother® and branding expert Claire Baker. Claire shares her journey from an accidental venture into graphic design to becoming a branding guru, offering insights into the importance of authentic and bullshit-free branding for businesses. With over 27 years in the field, she discusses her approach to making a real difference for smaller companies and solopreneurs by cutting through the corporate jargon and delivering clear, impactful branding solutions. It's a candid and occasionally humorous conversation on standing out and leaving a mark in a crowded market without compromising yourself ----- If your personal brand is having a meltdown and needs nurturing, reach out to Brandma. And, if you're feel'n some kinda way about this episode, subscribe & follow GCB on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ or ⁠⁠LinkedIn⁠⁠ If you wanna get all up in my business get my book - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠That Damn Girl Stuff⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ If you wanna get all up in my brand get my book - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Branding, Boundaries & Bullshit⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ If you ever want any of my tees go to - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Brandma's Dressing Room.

March 21, 2024Episode 311 hr 18 min

Personal Branding & The Community Builder

Join Brandma and her guest, Andres Ramirez, Community Manager for The Futur. Andres is a multi-talented creative who gets side tracked by journaling and politeness. As a community manager, Andres loves being of service but his heart is truly in the journaling space. It doesn't matter if it's word, doodles, or design it's all about the journal for him. ----- If your personal brand is having an identity crisis or it needs nurturing, reach out to Brandma. And, if you're feel'n some kinda way about this episode, subscribe & follow GCB on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ If you wanna get all up in my business get my book - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠That Damn Girl Stuff⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ If you wanna get all up in my brand get my book - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Branding, Boundaries & Bullshit⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ If you ever want any of my tees go to - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Brandma's Closet⁠⁠⁠⁠⁠⁠⁠⁠⁠