Beginners SEO Podcast

Hosted by Phoebe, The Plan Success

Business Marketing

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Episodes

148

Latest episode

Aug 2026

Language

EN-US

About the show

Welcome to the Beginners SEO Podcast. Perfect for all small business owners and solo marketing teams. In each episode we're going to touch on a different aspect of search engine optimization, mainly focusing on easy SEO tips for beginners that YOU can use on your business website to grow your organic traffic. Want to get started with your SEO now? Head to www.theplansuccess.com for free SEO tools and resources for beginners!

Listen to episodes

60 recent

August 17, 202611 min

Want Better Rankings? Start With Your Website Structure: From The Valuts

Ask Me Your SEO Questions! Grow your business with SEO by using the exact strategy I use with multimillion dollar companies: The Complete Beginner's SEO Course Is Here Enroll Here! Head to www.theplansuccess.com where you can get started on your SEO journey for free with some great free resources like the beginner's small business starter guide! And if you're not already, follow me over on Instagram for easy SEO tips! Website: theplansuccess.com Instagram - @theplansuccess

August 10, 202611 min

If I Started SEO Again, I’d Do These 6 Things Differently: From The Vaults

July 27, 202614 min

From The Vaults: Keyword Research Basics Explained - What You Need To Know

Ask Me Your SEO Questions! From The Vaults: Keyword Research Basics Explained - What You Need To Know Grow your business with SEO by using the exact strategy I use with multimillion dollar companies: The Complete Beginner's SEO Course Is Here Enroll Here! Head to www.theplansuccess.com where you can get started on your SEO journey for free with some great free resources like the beginner's small business starter guide! And if you're not already, follow me over on Instagram for easy SEO tips! Website: theplansuccess.com Instagram - @theplansuccess

July 13, 202610 min

From The Vaults: 5 Beginner SEO Tips

July 6, 202610 min

How To Win At Local SEO: From The Vaults

June 15, 202611 min

SEO Case Study: Traffic Grew By 141% Just By Doing This (No Ongoing SEO)

Ask Me Your SEO Questions! In this Beginner's SEO episode, I share a real SEO case study where a small service business website’s organic traffic grew by 141% simply by optimising the existing site structure and pages, without any ongoing SEO work afterwards. I break down exactly what was changed, why these improvements made such a difference, and why getting the foundations right can sometimes outperform months of new content or backlinks. If you’re wondering whether your business website just needs better optimisation rather than more SEO activity, this episode will show you what’s possible. Grow your business with SEO by using the exact strategy I use with multimillion dollar companies: The Complete Beginner's SEO Course Is Here Enroll Here! Head to www.theplansuccess.com where you can get started on your SEO journey for free with some great free resources like the beginner's small business starter guide! And if you're not already, follow me over on Instagram for easy SEO tips! Website: theplansuccess.com Instagram - @theplansuccess

June 8, 202610 min

5 Controversial Things You Shouldn't Care About With Your SEO

Ask Me Your SEO Questions! There are a lot of things the SEO industry loves to obsess over… but honestly, some of them just don’t matter that much when it comes to growing your small business website. In this Beginner's SEO episode, I share five controversial things I genuinely don’t care about in SEO, and why focusing on them often distracts people from what actually drives rankings and traffic. If you’ve ever felt overwhelmed by conflicting SEO advice, this episode will help you refocus on the fundamentals that really move the needle. Grow your business with SEO by using the exact strategy I use with multimillion dollar companies: The Complete Beginner's SEO Course Is Here Enroll Here! Head to www.theplansuccess.com where you can get started on your SEO journey for free with some great free resources like the beginner's small business starter guide! And if you're not already, follow me over on Instagram for easy SEO tips! Website: theplansuccess.com Instagram - @theplansuccess

June 1, 202611 min

When To Pivot Your SEO Strategy: How To Know And What to Do Next

Ask Me Your SEO Questions! SEO isn’t something you set once and leave forever. Sometimes the strategy that worked six months ago simply stops moving the needle. In this Beginner's SEO episode, I talk through the key signs it might be time to pivot your SEO strategy, from traffic drops and changing search behaviour to AI Overviews and shifting keyword intent. I’ll also walk through how to assess what’s actually happening and how to adapt your strategy so you’re focusing on what will drive growth next in your small business! Grow your business with SEO by using the exact strategy I use with multimillion dollar companies: The Complete Beginner's SEO Course Is Here Enroll Here! Head to www.theplansuccess.com where you can get started on your SEO journey for free with some great free resources like the beginner's small business starter guide! And if you're not already, follow me over on Instagram for easy SEO tips! Website: theplansuccess.com Instagram - @theplansuccess

May 25, 20268 min

Organic Traffic Drop by 77% But The Business Is Still Growing? Why Traffic Can Be a Vanity Metric

Ask Me Your SEO Questions! In this Beginner's SEO episode, I walk through a real SEO case study where website traffic dropped by 77%… but the business continued to grow. How is that possible? We talk about why traffic alone is often a vanity metric, how AI Overviews and changing search behaviour are reshaping SEO, and why conversions, intent, and the right kind of visibility matter far more than raw traffic numbers. If you’ve ever panicked about a drop in traffic, this episode will change the way you look at SEO performance. Grow your business with SEO by using the exact strategy I use with multimillion dollar companies: The Complete Beginner's SEO Course Is Here Enroll Here! Head to www.theplansuccess.com where you can get started on your SEO journey for free with some great free resources like the beginner's small business starter guide! And if you're not already, follow me over on Instagram for easy SEO tips! Website: theplansuccess.com Instagram - @theplansuccess

May 18, 2026Episode 13812 min

SEO For E-commerce Small Businesses: Your Beginner 2026 Guide

Ask Me Your SEO Questions! Running an online store but struggling to get traffic? In this episode, I break down how small e-commerce businesses can compete in search results without massive budgets or huge teams. We’ll cover the beginner SEO foundations that actually drive sales, how to optimise product and collection pages, and the biggest mistakes I see small stores making. If you want more organic traffic, more visibility in Google, and more sales from search, this episode will show you where to start. Grow your business with SEO by using the exact strategy I use with multimillion dollar companies: The Complete Beginner's SEO Course Is Here Enroll Here! Head to www.theplansuccess.com where you can get started on your SEO journey for free with some great free resources like the beginner's small business starter guide! And if you're not already, follow me over on Instagram for easy SEO tips! Website: theplansuccess.com Instagram - @theplansuccess