Hey everybody, I'm Eric Oberembt. I want to thank you all for following and tuning into Be Authentic or GET THE F*CK OUT! If you know me, you know that I value keeping it real and leading with authenticity. That’s what this podcast is all about. 👊🏼 The only requirement to be a guest is that you are being authentic to who you are. If you're not, I'll shut it down and ask you to leave. "When you show up authentic, you create a space for others to do the same. Walk in your truth!"
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June 10, 2026Episode 31 hr 1 min
Building Trust Before You Ask for the Sale
In this episode, Eric and Michael get into the stuff most business owners know is broken but keep ignoring: missed calls, weak follow-up, messy systems, sales that feel too much like pitching and not enough like educating, and the leadership decisions that shape where a company actually goes. They also hit on sports, family, public speaking, and Michael’s “play the next down” mindset — because business, like football, doesn’t give a damn about your last mistake. You still have to line up and execute the next play.
May 27, 2026Episode 256 min
You Can’t Rely on Hailstorms
Derik Kline built HailTrace by doing what nobody else was willing to do — manually tracking storms while everyone else trusted algorithms. In this episode, Eric and Derik dive into tornado chasing, hurricane survival stories, roofing sales, business consistency, and why companies fail when they rely on things they can’t control. From near-death storm surge moments to hilarious industry stories, this one hits everything from business strategy to real-world chaos.
May 7, 2026Episode 456 min
How to become authentic again | Elijah Muhm
Most people spend their lives hiding who they really are. Elijah Muhm did too.Before roofing gave him direction, he was spiraling — drugs, DUIs, bad decisions, no purpose, no future. In this episode, Elijah and Eric get brutally honest about addiction, fatherhood, toxic leadership, self-worth, and the fight to become someone your family can actually respect.This isn’t fake motivation or polished “success talk.” It’s two guys talking about what it really takes to stop bullshitting yourself and become authentic again.
May 7, 2026Episode 351 min
How to Stop Being the Problem
Most business owners are looking everywhere except the mirror. Cody Kline breaks down why your team, your market, and your systems are not the real issue. You are. From a failed private equity deal to building Commercial Roofer and scaling Rainforest Partners, this conversation dives into ownership, standards, service agreements, and the discipline it takes to actually grow. If you want a better business, start by fixing the person running it.Listen to this episode on other podcast platforms:Spotify: https://tinyurl.com/BeAuthenticSpotifyApple Podcast: https://tinyurl.com/BeAuthenticApplePodcastAmazon Music: https://tinyurl.com/BeAuthenticAmazonMusicConnect with "Be Authentic or GTFO" on social media:Facebook: https://www.facebook.com/beauthenticorGTFOInstagram: https://www.instagram.com/beauthenticorGTFOWebsite: https://beauthenticorgtfo.comFollow Podcast Host Eric Oberembt on social media:Facebook: https://www.facebook.com/ericoberembtInstagram: https://www.instagram.com/ericoberembt
May 7, 2026Episode 21 hr 3 min
How to Turn Pain Into Purpose
Victoria Aron didn’t just get sober, she built a career walking straight into chaos and pulling people out of it. From addiction at 19 to becoming a high-level interventionist, she breaks down what it really takes to help someone at rock bottom, and why most people never make it out.This conversation hits hard on identity, authenticity, and the brutal truth about recovery: nobody saves you — you make the choice. If you’ve ever struggled with who you are, what you’re worth, or how to turn your past into something powerful... this one doesn’t let you look away.Listen to this episode on other podcast platforms:Spotify: https://tinyurl.com/BeAuthenticSpotifyApple Podcast: https://tinyurl.com/BeAuthenticApplePodcastAmazon Music: https://tinyurl.com/BeAuthenticAmazonMusicConnect with "Be Authentic or GTFO" on social media:Facebook: https://www.facebook.com/beauthenticorGTFOInstagram: https://www.instagram.com/beauthenticorGTFOWebsite: https://beauthenticorgtfo.comFollow Podcast Host Eric Oberembt on social media:Facebook: https://www.facebook.com/ericoberembtInstagram: https://www.instagram.com/ericoberembt
May 7, 2026Episode 148 min
How to Build a Brand People Can’t Ignore
What happens when the Best Damn Roofer returns to the show with no script, no agenda, and no filters?Josh Bigger is back — and this conversation goes everywhere.From building a massive following in the roofing industry using outrageous content... to turning that attention into real businesses, marketing agencies, and brand partnerships — Josh breaks down the strategy behind the chaos.But beneath the persona is a deeper story: fatherhood, business pivots, starting over after a divorce, standing up for personal beliefs, and the reality of building a brand that millions of people watch.In this episode Eric and Josh talk about:- How controversial content can explode your brand- The marketing strategy behind viral roofing videos- Turning social media attention into real business revenue- The difference between the online persona and the real person- Why roofing companies need better education and training- The future of roofing brands, marketing, and influence- Building businesses that support your family — not destroy itThis episode is raw, funny, uncomfortable at times, and completely authentic.Exactly how we like it.Listen to this episode on other podcast platforms:Spotify: https://tinyurl.com/BeAuthenticSpotifyApple Podcast: https://tinyurl.com/BeAuthenticApplePodcastAmazon Music: https://tinyurl.com/BeAuthenticAmazonMusicConnect with "Be Authentic or GTFO" on social media:Facebook: https://www.facebook.com/beauthenticorGTFOInstagram: https://www.instagram.com/beauthenticorGTFOWebsite: https://beauthenticorgtfo.comFollow Podcast Host Eric Oberembt on social media:Facebook: https://www.facebook.com/ericoberembtInstagram: https://www.instagram.com/ericoberembt
May 7, 2026Episode 1055 min
How to Make Your Business Top-of-Mind for $1/Day
Aaron Parkinson (CEO of Seven Mile Media) sits down with Eric Oberembt in Grand Cayman to talk leadership, scaling, marketing that actually works, and the hard truth about clients, entitlement, and making money.This episode goes straight at the fake guru economy, why Aaron fired 80% of his clients in one day, and the simple “manufacturing fame” strategy that puts you top-of-mind in your market for $1/day.If you’re in roofing, trades, or any service business, this is your playbook.Sponsor: SMA Support ServicesListen to this episode on other podcast platforms:Spotify: https://tinyurl.com/BeAuthenticSpotifyApple Podcast: https://tinyurl.com/BeAuthenticApplePodcastAmazon Music: https://tinyurl.com/BeAuthenticAmazonMusicConnect with "Be Authentic or GTFO" on social media:Facebook: https://www.facebook.com/beauthenticorGTFOInstagram: https://www.instagram.com/beauthenticorGTFOWebsite: https://beauthenticorgtfo.comFollow Podcast Host Eric Oberembt on social media:Facebook: https://www.facebook.com/ericoberembtInstagram: https://www.instagram.com/ericoberembt
May 7, 2026Episode 917 min
How to Keep Your Word with Eric Oberembt
Most people don’t fail because they lack talent, opportunity, or ambition, they fail because they don’t do what they say they’re going to do.In this solo Unloaded episode, Eric goes straight at the uncomfortable truth: if you didn’t follow through, it wasn’t important to you. Period. From accountability groups and business standards to parenting, leadership, and family boundaries, Eric breaks down why keeping your word is the fastest way to stand out in a world full of excuses.This episode is a mirror check. No motivation. No hype. Just standards, ownership, and the kind of truth you can’t un-hear.If you want better results, better relationships, and a reputation that actually means something, this one’s for you.Listen to this episode on other podcast platforms:Spotify: https://tinyurl.com/BeAuthenticSpotifyApple Podcast: https://tinyurl.com/BeAuthenticApplePodcastAmazon Music: https://tinyurl.com/BeAuthenticAmazonMusicConnect with "Be Authentic or GTFO" on social media:Facebook: https://www.facebook.com/beauthenticorGTFOInstagram: https://www.instagram.com/beauthenticorGTFOWebsite: https://beauthenticorgtfo.comFollow Podcast Host Eric Oberembt on social media:Facebook: https://www.facebook.com/ericoberembtInstagram: https://www.instagram.com/ericoberembt
May 7, 2026Episode 81 hr 7 min
How to Stop Negotiating With Yourself and Just Show Up
You do not need a perfect plan. You need to stop bullsh*tting yourself.Trevor Baxter, owner of CrossFit Elkhorn, sits down with Eric to talk about what actually gets people healthy again. Not hype. Not hacks. Just the truth. Starting is the hardest part, and most people never start because they keep hiding behind “I don’t have time.”They get into why community matters, why coaching matters, and why some gyms feel like a family while others kick you out the second class ends. Trevor also opens up about losing his mom to ALS, the workout they do every year in her honor, and why showing up is the whole point even when life is heavy.If you want results, stop trying to do it alone. Find people who will hold you to what you said you wanted.Listen to this episode on other podcast platforms:Spotify: https://tinyurl.com/BeAuthenticSpotifyApple Podcast: https://tinyurl.com/BeAuthenticApplePodcastAmazon Music: https://tinyurl.com/BeAuthenticAmazonMusicConnect with "Be Authentic or GTFO" on social media:Facebook: https://www.facebook.com/beauthenticorGTFOInstagram: https://www.instagram.com/beauthenticorGTFOWebsite: https://beauthenticorgtfo.comFollow Podcast Host Eric Oberembt on social media:Facebook: https://www.facebook.com/ericoberembtInstagram: https://www.instagram.com/ericoberembt
May 7, 2026Episode 718 min
Calm in the Chaos with Adam Patterson
This episode wasn’t recorded in a studio, it was recorded in the mountains of the Philippines after a sketchy journey, no sleep, and zero room for panic.Eric sits down with Adam Patterson from SMA Support Services during a live, in-person crossover with F&S Words to talk about stress. Not the motivational poster kind, but the kind that leaks into your team, poisons culture, and quietly wrecks performance.They break down why stress is contagious, how leaders unknowingly spread it, and why calm, stoic leadership is the real competitive advantage.If you lead people and think your stress doesn’t affect them. This episode will prove you wrong.Listen to this episode on other podcast platforms:Spotify: https://tinyurl.com/BeAuthenticSpotifyApple Podcast: https://tinyurl.com/BeAuthenticApplePodcastAmazon Music: https://tinyurl.com/BeAuthenticAmazonMusicConnect with "Be Authentic or GTFO" on social media:Facebook: https://www.facebook.com/beauthenticorGTFOInstagram: https://www.instagram.com/beauthenticorGTFOWebsite: https://beauthenticorgtfo.comFollow Podcast Host Eric Oberembt on social media:Facebook: https://www.facebook.com/ericoberembtInstagram: https://www.instagram.com/ericoberembt
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