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Associations Unplugged

Associations Unplugged

Hosted by Kellen Podcast

BusinessInterviews guests

Episodes

14

Latest episode

Apr 2026

Language

EN-GB

About the show

"Associations Unplugged” Podcast by Kellen is a straightforward podcast that explores the journeys, challenges, and triumphs of association leaders and industry experts. In each episode, we will sit down with influential voices from the association world to discuss their experiences and insights. We'll dig deep into the issues and opportunities facing associations today, and explore the ways that leaders are shaping the industry's future. Kellen's Website: https://www.kellencompany.com/europe/ Kellen's LinkedIn: https://www.linkedin.com/company/kellen-company-europe/

Listen to episodes

14 recent
April 13, 202640 min

Geopolitics Is Shifting. How Can Associations Adapt? | 14 | Associations Unplugged

In this episode of Associations Unplugged, we go straight into one of the biggest shifts shaping Europe right now: geopolitics.The world is changing fast. Conflicts are escalating, alliances are shifting, and the European Union is being pushed to act like a global power while still figuring out its own position.So what does this mean for associations, businesses, and the industries they represent?We're joined by geopolitical analyst Shada Islam and Kellen Europe's Managing Director Maria Teresa Scardigli to unpack what is really happening behind the scenes.We talk about:- Whether the EU is truly a geopolitical power or still stuck in someone else’s shadow- The real impact of global conflicts on supply chains, energy, and business stability- Why trade might be Europe’s strongest weapon- How associations need to rethink strategy, governance, and influence- The growing importance of creativity, agility, and collaboration- Why inclusivity and credibility are becoming non negotiableWe also dive into how leaders like Ursula von der Leyen have shaped Europe’s geopolitical direction, and how global tensions, including the role of Donald Trump, are redefining transatlantic relations.If you work in associations, policy, or public affairs, this conversation will give you a sharper lens on what is coming next and how to stay relevant.--"Associations Unplugged” Podcast by Kellen is a straightforward podcast that explores the journeys, challenges, and triumphs of association leaders and industry experts.In each episode, we will sit down with influential voices from the association world to discuss their experiences and insights. We'll dig deep into the issues and opportunities facing associations today, and explore the ways that leaders are shaping the industry's future.

December 11, 202529 min

Future-Proofing 2026: What Must Associations Prepare For? | 13 | Associations Unplugged

2026 will be a milestone year for the EU, and this episode will help associations professionals to prepare for it.In this conversation with Sophie Pornschlegel (European Policy Centre), we break down the political and geopolitical trends that will shape the next EU cycle. From defence and competitiveness to the EU budget, industrial strategy, sovereignty narratives, and national elections, we explore what associations and EU professionals must pay attention to, and why starting early matters.This episode is your guide to looking beyond the crisis mode and understanding the deeper shifts that will influence funding, regulation, and strategic priorities across all EU sectors.---"Associations Unplugged” Podcast by Kellen is a straightforward podcast that explores the journeys, challenges, and triumphs of association leaders and industry experts.In each episode, we will sit down with influential voices from the association world to discuss their experiences and insights. We'll dig deep into the issues and opportunities facing associations today, and explore the ways that leaders are shaping the industry's future.

November 12, 202527 min

Built to Last: How to Future-Proof Your Association | 12 | Associations Unplugged

What does it really take for associations to stay relevant in a world that won’t stop changing?In this episode of Associations Unplugged, host Anna Gumbau sits down with Giles Dickson, outgoing CEO of WindEurope, and Nele Devolder, Senior Vice President at Kellen Europe, to explore how associations can reinvent themselves, deliver lasting value, and thrive amid disruption. From balancing member interests with innovation, to leading through uncertainty, Giles and Nele share candid insights from decades of experience... and what Giles would tell his successor about the future of associations.Expect a conversation that’s honest, a little provocative, and full of practical takeaways for anyone trying to make their organisation built to last.--"Associations Unplugged” Podcast by Kellen is a straightforward podcast that explores the journeys, challenges, and triumphs of association leaders and industry experts.In each episode, we will sit down with influential voices from the association world to discuss their experiences and insights. We'll dig deep into the issues and opportunities facing associations today, and explore the ways that leaders are shaping the industry's future.

July 9, 202540 min

What’s next for trade associations? | 11 | Associations Unplugged

Live recording of Associations Unplugged with Maria Teresa Scardigli and João Sousa, exploring the latest trends shaping the future of trade associations.

June 16, 2025Episode 1024 min

Transparency in EU Lobbying: What It Means for Trade Associations | 10 | Associations Unplugged

What does transparency really mean for EU lobbyists — especially trade associations? In this episode, we speak with Emma Brown, President of the Society of European Affairs Professionals (SEAP), about the current state of transparency in Brussels. From the Transparency Register to public trust, we explore where trade associations fit in and how they can lead by example.We’re also briefly joined by Marco Baldoli, Associate Director at Kellen, who shares insights on the responsibilities of associations in today’s advocacy landscape.

May 6, 202527 min

How to Run Innovative Campaigns for Trade Associations | 09 | Associations Unplugged

This episode features Maria Linkova Nijs from the European Automobile Manufacturers’ Association (ACEA), discussing how trade associations can run effective and innovative campaigns. Topics include digital strategy, public affairs, policy alignment, and lessons from the automotive sector. The episode concludes with Simona Romeo from Kellen, who explains how Kellen supports associations in building and executing successful campaigns.

March 27, 2025Episode 824 min

Driving Change: How NGOs Represent Public Health Priorities | 08 | Associations Unplugged

Werner Schultink (Iodine Global Network) and Adriana Nosewicz (Kellen Europe) discuss how NGOs influence public health policy, with a focus on iodine deficiency in Europe. The episode explores findings from the WHO/IGN report and highlights advocacy strategies to address shifting dietary habits and protect population health.

January 15, 2025Episode 721 min

Global Trends in Association Management | 07 | Associations Unplugged

In this episode of "Associations Unplugged," Travis Rush, CEO of Kellen, and Maria Teresa, Managing Director of Kellen Europe, share their perspectives on trends, challenges, and opportunities for trade associations in Europe and the U.S. The conversation covers Kellen’s approach to addressing regulatory requirements, adapting to evolving member expectations, and using technology to support association management. Tune in for insights and practical approaches to effective association management.

November 19, 2024Episode 625 min

Balancing Policy and Business in Sustainable Agriculture | 06 | Associations Unplugged

In this episode of "Associations Unplugged," we host Olivier De Matos, Director General of CropLife Europe, and Nele Devolder, Vice-President at Kellen. Olivier discusses CropLife Europe’s transformation from the European Crop Protection Association into a forward-thinking organization. He shares how agility and technological diversity help bridge policy and business objectives, driving innovation in crop protection and plant biotechnology during the green and digital transition. Nele provides expert insights into strategic support for associations, highlighting the challenges of balancing policy goals with business needs. She explains how Kellen equips organizations like CropLife Europe to thrive in an increasingly complex landscape. Tune in for an in-depth look at strategy, innovation, and the evolving role of associations.

September 2, 2024Episode 518 min

Perspectives on Democracy and Strategic Engagement | 05 | Associations Unplugged

In this episode of "Perspectives on Democracy and Strategic Engagement," we host Tom Vandenkendelaere, Former MEP (EPP Group), and Adriana Nosewicz, Director & Practice Leader, Food & Nutrition. Tom shares his insights on the recent election results, discussing strategic engagement and effective lobbying practices with MEPs. Adriana explores the crucial role of industry organizations in supporting democratic values, highlighting ethical advocacy and constructive stakeholder engagement. Tune in for expert perspectives on how to navigate the intersection of industry, democracy, and policymaking.

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