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Art of Mortgage Marketing

Learn what it REALLY takes to build a THRIVING mortgage business, doing what you LOVE, without relying on cold calling or annoying Realtors​. Hosted by Doren Aldana, founder of MortgageMarketingCoach.com and several highly-acclaimed training programs, including the Client Acceleration Formula and the 7-Figure Lender Academy.

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Last Episode Date: 29 August 2024

Total Episodes: 196

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29 August 2024
3 Secrets for Closing More Deals from Less Leads w/ Penny Wrightly

In today’s ultra-competitive market with low inventory and relatively high rates, leads are harder to come by, and yet, many are unwittingly wasting the few they do get by making costly mistakes.   The key to thriving unthriving times isn’t necessarily just about gettin...

49 min
25 July 2024
5 Decision-Making Habits of Top Producers

Most people think making decisions that lead to revenue growth is all about speed or just following your gut, but there's a lot more to it. Top producers in the mortgage industry excel because they have mastered the art of strategic decision-making. What really sets top prod...

30 min
11 July 2024
The Counterintuitive Nature of Success: Why Most LOs Fail and Few Succeed

Success in the mortgage industry often feels like an uphill battle, an endless grind against constant challenges.   For many LOs, the daily grind can seem overwhelming, with rising rates, increasing competition, and the struggle to stand out in a crowded market. These obsta...

33 min
20 June 2024
5 Ways Top Producers Think Differently Than The Average LO

It's still a challenging market with rates high and inventory low, but remember, it's not the market, it's your marketing – AND YOUR MINDSET! It's all about controlling what's INSIDE of your control, and obviously, you cannot control market conditions. What you CAN control...

36 min
30 May 2024
Why Realtors Keep Turning You Down & How to Fix It

Mortgage rates are rising and inventory is low, leaving most mortgage originators feeling frustrated and defeated. The pressure to engage Realtors has never been higher, and the competition is fierce. But what if you could turn this adversity into your biggest opportunity? ...

27 min
9 May 2024
How To Capitalize On The NAR Settlement: 3 Ways To Attract Realtor Partners

As the real estate world braces for the impact of the $418M NAR settlement that was recently approved by the judge, many Realtors are shaking in their boots with fear. With potential commission cuts and changing market dynamics, there’s a palpable air of uncertainty and ev...

19 min
18 April 2024
How Bernadette Laxamana Built a $9.5M+ Pipeline From Scratch in Just 3 Months

Are you stuck in a rut of resistance, feeling powerless to make progress in the face of rising rates and low inventory? If you’re looking to break free from frustration and unlock new opportunities, this message is for you…   Picture this: getting past your obstacles, r...

60 min
4 April 2024
7 Habits of Highly Successful LOs

Have you ever wondered what traits, habits and skills separate the top 1% income earners in the mortgage industry from all the rest?   I mean they all offer the same programs with the same rates as everyone else, but they earn at least 10X more than the average LO.   What ...

48 min
14 March 2024
4 Ways to Get Mortgage Clients

Looking for a surefire way to bring in high-quality borrowers with less time, energy, money, and stress? You’re in luck.   I have 4 strategies for getting mortgage clients with the highest pay-off possible. These simple, yet powerful strategies will give you a practical p...

31 min
22 February 2024
How to Harness the Power of Leverage

Tired of feeling like you’re grinding uphill with concrete blocks on your feet in your business? I know that frustration all too well.   Perhaps you’ve been putting in massive amounts of time, energy, and money only to see meager results in return. You and I both know, ...

44 min
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