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Are We On The Air?©

Are We On The Air?©

Hosted by Shawn Wilsie

Episodes

100

Latest episode

May 2026

Language

EN-US

About the show

The podcast about DRTV, marketing on television/internet, tv shopping networks, infomercials and commercials, hosted by 30 year veteran of the television shopping industry, Shawn Wilsie.

Listen to episodes

60 recent
May 13, 2026Episode 921 min

The QVC bankruptcy saga rolls on...

The QVC bankruptcy saga rolls on — but this time, the end may finally be in sight. In this episode, we dive into the latest twists in the bankruptcy proceedings, uncover who's owed what, and follow the money as the retail empire tries to survive its biggest crisis yet. Then: the CEO got paid HOW much?! And to close things out, we take a trip back in time with some vintage QVC audio clips.

April 18, 2026Episode 820 min

QVC files for bankruptcy, and rembering Paul Kelley

It's official, QVC has filed for bankruptcy.  On this episode a full explanation of what bankruptcy means for now, and for the future of QVC and HSN.  Plus, remembering Paul Kelley.

April 1, 2026Episode 719 min

QVC bankruptcy coming? and honoring one of the industry greats

QVC was expected to release its fiscal year 2025 numbers by now—but continued delays are raising serious questions, with some speculating that bankruptcy could be on the horizon. In this episode, we break down what these delays might mean for the company and the broader live shopping industry. We also dive into the growing legal drama, as lawsuits emerge involving Invicta, ShopHQ, and a vendor taking action against QVC. What's really going on behind the scenes? And how could this impact brands, hosts, and viewers alike? But first, we begin on a somber note, honoring the life and legacy of one of the longest-serving hosts in the industry—a true pioneer whose presence helped define an era of televised retail, as she faces down cancer.

March 18, 2026Episode 632 min

Shopping goes from TV to online and apps

For decades, TV shopping networks ruled the airwaves—turning late-night channel surfing into billion-dollar sales. But today, many are asking: Is TV shopping dying? In this episode, we talk with JW Cudd, an expert in online, app-based, and influencer-driven marketing, about the seismic shift happening in how products are sold. From TikTok creators moving thousands of units in minutes to AI-powered shopping apps, the game has changed. So what happens to a giant like QVC? Can it evolve—or will it be left behind? Let's break it down.

February 13, 2026Episode 534 min

Bankruptcy a real possibility for QVC

The headlines are buzzing — QVC may be facing bankruptcy, and the future of America's most iconic shopping networks hangs in the balance. What went wrong, and what comes next for QVC and HSN? In this episode, we dive deep with Marvin Segel, son of QVC founder Joe Segel, to uncover the story behind the headlines and explore what this could mean for the future of televised retail as we kick off 2026 with a major conversation.

December 5, 2025Episode 419 min

The year 2025, a TV shopping industry year in review

As 2025 winds down, we're rolling back the clock on one of the wildest years the television shopping world has seen. From headline-making shakeups to unexpected triumphs, QVC, HSN, and the entire industry have served up a year packed with drama, reinvention, and a few eyebrow-raising moments. And today, we've got a very special guest to help us unpack it all: Marvin Segel, son of QVC founder Joseph Segel, who brings his insight, sharp perspective, and a few stories you won't hear anywhere else. Buckle up—this is the year-end wrap-up you don't want to miss.

November 19, 2025Episode 219 min

Deep dive into the history of CVN - Cable Value Network

On this edition of Are We On The Air?© We're taking a deep dive into one of television's great forgotten stories — the rise and fall of the Cable Value Network. For three short years in the late 1980s, CVN was the shopping channel to beat — bold, ambitious, and ahead of its time. But behind the flashing graphics and on-air deals lay a story of rapid growth, fierce competition, and an ending no one saw coming. Join us as we uncover how a network that once led the pack ultimately became part of QVC's empire.

November 5, 2025Episode 327 min

Isomers moves to HSN

On this episode, the always-inspiring Manuela Marcheggiani by to share the inside scoop on her next big adventure — taking her legendary Isomers brand to a brand-new home, HSN! After decades at another network, she's ready for a fresh chapter, and she's bringing her brilliant scientific mind (and a few beauty secrets) along for the ride. Plus, our host Shawn Wilsie is ready with some skin-deep questions that just might reveal what's next in the world of Isomers.  BUT WAIT, THERE'S MORE!! Make sure you listen to the end for an update on the previous episode.

October 22, 2025Episode 123 min

ShopHQ is back, and HSN changes

It's official — Season 5 of Are We On The Air?© is underway. In this episode, we dive into two fascinating developments shaking up the home shopping world. First: what's really happening at ShopHQ? The network vanished from the airwaves, but like a phoenix reborn, it's back — and the story behind its return is one you'll want to hear. Then, we turn our attention to HSN, where new hosts are stepping into the spotlight and the iconic Isomers brand is making its grand debut.

July 16, 2025Episode 1436 min

But Wait, there's more! with Joey Mazzant

Special Edition Alert! Buckle up for a wild ride on this episode of "Are We On The Air?©" as Shawn sits down with the one and only Joey Mazzant—social media wizard, Orlando tourism guru, and all-around powerhouse of personality! From skyrocketing his career through smart, savvy social media moves to becoming the go-to guy for everything travel and theme parks in Orlando, Joey brings stories, laughs, and insider secrets you won't hear anywhere else.  Ever wondered how to beat the lines at Disney or what are the hidden gems in Americas top tourist destination? Joey's got the answers—and trust us, you don't want to miss this one. Tune in and get ready to laugh, learn, and maybe even plan your next vacation!

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