ARCast

Hosted by Studio Xerxes

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Episodes

Latest episode

Jun 2026

Language

EN-US

About the show

ARCast is a bi-weekly broadcast created specifically for professionals across retail and consumer goods companies "in the trenches" analyzing data, drawing planograms, researching shoppers, and more. The concept of “In The Trenches” is intended to build a real community of category management and shopper insights colleagues to share their authentic stories. ARCast brings like-minded individuals with relatable experiences to the table to reflect on their careers, share tips, funny anecdotes, and learnings along the way. "In The Trenches” is a reminder that people are behind it all. We make it happen. Welcome to our podcast.

Listen to episodes

60 recent

June 9, 2026Episode 8341 min

Is U.S. Retail Becoming More European?

Send us Fan MailThere are certainly noticeable differences between U.S. and European retail. But slowly, the American landscape is taking cues from its overseas counterparts. Whether it is Private Label, aggressive competitors, technology or other factors, the U.S. arena is definitely seeing shifting sands many times driven by companies from the European front. Follow Olivier Delangre as he gives us insights on these topics and more in this latest episode of ARCast Tech Talks.

May 5, 2026Episode 8237 min

The Impact of Health Policy on Retail

Send us Fan MailALERT: Category Managers – you have seen how GLP-1s have changed the food landscape. Are you ready for another one? Government policy will soon bring another wave to hit stores. Get a hint at what the new MAHA Access program may do to your strategy in this revelatory episode with Carmen Brace.

April 21, 2026Episode 8133 min

Why the Best Leaders Think Like Musicians

Send us Fan MailHow does a concert violist become an accomplished category management and shopper insights professional? In today’s episode, find out what formula Elizabeth Beilman used to walk off the symphony stage and become a dynamic leader in our industry.

January 21, 2026Episode 8026 min

Why Curiosity Beats Career Planning

Send us Fan MailCareers rarely go as planned, and that’s a good thing. Kate Foxbower of Welch’s joins ARCast to share how curiosity, mentorship, and asking “one more why” shaped her path across insights, category management, and beyond. A candid conversation on growth, learning, and building a meaningful career in today’s evolving retail landscape.

January 6, 2026Episode 7941 min

Let's Talk About Price

Send us Fan MailToday’s episode is a test. We have had a tremendous amount of outreach to deliver deeper into the market (trends, behaviors, and solutions). Finn Hansen, CEO at PriceBeam, jumps into the hot seat as we work on a new series. Our conversation hits on the challenging topic of Pricing as Finn gives us his expert viewpoint on numerous questions you may have. Enjoy!

December 23, 2025Episode 7831 min

Just call her Meriyem the Builder

Send us Fan MailFew people can say they have experience building category management programs in multiple continents - Meriyem can. Follow her journey as she takes on projects for some the most iconic retailers in the world including her most recent stop: RONA

December 9, 2025Episode 7728 min

Be On The Court, Not Just In The Stands

Send us Fan MailOne year ago, Brian was searching for a new home. Never letting go of core principles that propelled his career, he’s now activating them in a huge way at Built Brands. Learn about how Brian has left no doubt that he’s in this game to win.

November 26, 2025Episode 7646 min

Purina LAB9: Unlike Anything in the World

Send us Fan MailStephen Wurth is a self-described change agent, someone who relentlessly puts the consumer at the center. In a career where he literally never backfilled anyone, Stephen is the innovator behind LAB9, a place to Learn, Activate, and Build. With a background in Industrial Design, Stephen takes category management / shopper insights to a whole new level – this is a MUST listen to find out how.

October 28, 2025Episode 7523 min

From ARCast Guest to Media Maven

Send us Fan MailSoon after appearing on ARCast, Yanira Albarran acknowledge she was experiencing health issues but couldn't identify the cause. So she went social. 18 months later, she is a rising star after GLP-1s changed her life. Check in and learn about her origins in category management before she went viral. Then find her blossoming story on your favorite social. https://www.instagram.com/latinapcoscyster/https://www.tiktok.com/@latinapcoscysterhttps://www.youtube.com/@latinapcoscyster

October 14, 2025Episode 7429 min

3 Keys To Building A Category Function

Send us Fan MailWhen charged with standing up a new category management function, it can be a daunting task for anyone. For Ben Hanson at California Dairies, he attacked the challenge with confident humility, falling back on sage advice from a mentor in his early career. Listen in to find out the keys that Ben employed to get his company on the road to implementing category management.