Andrea Eppolito | Celebrating Life, Luxury, & Above All Else Love

In this episode, Andrea Eppolito tackles the delicate issue of dealing with difficult vendors in the wedding industry. Learn how to handle a vendor who brings negative energy to your planning process, why retaining the right to hire and fire partners is essential, and how to protect your client's experience above all else. Andrea shares her philosophy on maintaining a positive, ego-free environment to create unforgettable events. MY SERVICESLuxury Wedding Planning: https://www.andreaeppolito.comWedding Business Consulting: https://www.andreaeppolito.com/consultingSpeaking & Appearances: https://www.andreaeppolito.com/speakingOnline Education: https://courses.andreaeppolito.com/ Are you a Wedding Professional? My book, Redefining Your Wedding Business can help you learn how to redefine your own business, and possibly even your own market. https://shop.andreaeppolito.com/books Thinking of Starting Your Own Wedding Planning Business? The Business Blueprint for Wedding Planners is a four-hour “crash course” that I designed to help you start your very own Wedding Planning Business.  It is also used by many Wedding Planners as a “check-up” to ensure that their businesses have maximized their potential and become profitable as quickly as possible.   https://shop.andreaeppolito.com/bbwp Do you have a Wedding Planning Business already and feel “stuck”? I created the Wedding Planner Master Class because my business was once there.  I was busy, but I wasn’t doing the business I wanted.  The Wedding Planner Master Class is a ten-module series designed to help you breakthrough and transform the business you want into the business you WANT! https://shop.andreaeppolito.com/wpmc YOUTUBE VIDEOS*Grow Your Wedding Planning Business*https://www.youtube.com/watch?v=s_66F9DDLtg *Three Tips to Starting Your Own Wedding Planning Business*https://www.youtube.com/watch?v=1EaFGc-dOxs *Wedding Planner Masterclass Review*https://www.youtube.com/watch?v=2WnUZVlcyNo *How to Attract High-End Clients to Your Wedding Business*https://www.youtube.com/watch?v=2WnUZVlcyNo *How to Survive a Recession & Come Out Stronger*https://www.youtube.com/watch?v=rrk1r9oxxrw *Should You Expand Your Wedding Planning Business*https://www.youtube.com/watch?v=LXAy6vzHkyk *Top 10 Apps Your Wedding Business Needs*https://www.youtube.com/watch?v=B0oQarH2BE0 RECOMMENDED TOOLS Ontraport: https://ontraport.com/?orid=833939 Kajabi: https://app.kajabi.com/r/v22qtLrX/t/2mizwaxl LET’S GET SOCIALFacebook: https://www.facebook.com/andreaeppolitoInstagram: https://www.instagram.com/andreaeppolitoPinterest: https://www.pinterest.com/andreaeppolitoTwitter: https://twitter.com/andreaeppolitoLinkedIn: https://www.linkedin.com/in/andreaeppolitoTikTok: https://vm.tiktok.com/TfJJ5X/ NOTE: This description contains affiliate links that allow you to find the items mentioned in this video and support the channel at no cost to you. While this channel may earn minimal sums when the viewer uses the links, the viewer is in NO WAY obligated to use these links. Thank you for your support!

In this episode, Andrea Eppolito shares her expert advice for aspiring designers aiming to break into the luxury market. Discover how to hone your design sensibilities, immerse yourself in the world of luxury, and develop a refined eye for aesthetics. Learn the importance of craftsmanship, personal taste, and storytelling in creating extraordinary, high-end designs that resonate with discerning clients. Enroll in the Wedding Designer Masterclass:  https://courses.andreaeppolito.com/offers/uiGpA9Qc/checkout MY SERVICESLuxury Wedding Planning: https://www.andreaeppolito.comWedding Business Consulting: https://www.andreaeppolito.com/consultingSpeaking & Appearances: https://www.andreaeppolito.com/speakingOnline Education: https://courses.andreaeppolito.com/ Are you a Wedding Professional? My book, Redefining Your Wedding Business can help you learn how to redefine your own business, and possibly even your own market. https://shop.andreaeppolito.com/books Thinking of Starting Your Own Wedding Planning Business? The Business Blueprint for Wedding Planners is a four-hour “crash course” that I designed to help you start your very own Wedding Planning Business.  It is also used by many Wedding Planners as a “check-up” to ensure that their businesses have maximized their potential and become profitable as quickly as possible.   https://shop.andreaeppolito.com/bbwp Do you have a Wedding Planning Business already and feel “stuck”? I created the Wedding Planner Master Class because my business was once there.  I was busy, but I wasn’t doing the business I wanted.  The Wedding Planner Master Class is a ten-module series designed to help you breakthrough and transform the business you want into the business you WANT! https://shop.andreaeppolito.com/wpmc YOUTUBE VIDEOS*Grow Your Wedding Planning Business*https://www.youtube.com/watch?v=s_66F9DDLtg *Three Tips to Starting Your Own Wedding Planning Business*https://www.youtube.com/watch?v=1EaFGc-dOxs *Wedding Planner Masterclass Review*https://www.youtube.com/watch?v=2WnUZVlcyNo *How to Attract High-End Clients to Your Wedding Business*https://www.youtube.com/watch?v=2WnUZVlcyNo *How to Survive a Recession & Come Out Stronger*https://www.youtube.com/watch?v=rrk1r9oxxrw *Should You Expand Your Wedding Planning Business*https://www.youtube.com/watch?v=LXAy6vzHkyk *Top 10 Apps Your Wedding Business Needs*https://www.youtube.com/watch?v=B0oQarH2BE0 RECOMMENDED TOOLS Ontraport: https://ontraport.com/?orid=833939 Kajabi: https://app.kajabi.com/r/v22qtLrX/t/2mizwaxl LET’S GET SOCIALFacebook: https://www.facebook.com/andreaeppolitoInstagram: https://www.instagram.com/andreaeppolitoPinterest: https://www.pinterest.com/andreaeppolitoTwitter: https://twitter.com/andreaeppolitoLinkedIn: https://www.linkedin.com/in/andreaeppolitoTikTok: https://vm.tiktok.com/TfJJ5X/ NOTE: This description contains affiliate links that allow you to find the items mentioned in this video and support the channel at no cost to you. While this channel may earn minimal sums when the viewer uses the links, the viewer is in NO WAY obligated to use these links. Thank you for your support!

ASK ANDREA:  I have a Tik Tok, Facebook and Instagram. I’ve decided that I want to focus on Floral and Event Design but I’m not sure what to post on these platforms. I am two years in for my business. I took the first year to learn everything about the industry and this year I am tackling how to position my business. Can you help me on what to post on these various platforms because I am stuck!Starting a business in the event industry is like stepping into a vast, beautifully chaotic world where creativity meets logistics. You've spent the first year learning the ins and outs, and now, two years in, you're ready to establish your brand. You're focusing on floral and event design, which is a fantastic niche with endless possibilities for storytelling and visual expression. But with so many platforms, it can be overwhelming to decide what to post where. Let’s break it down.Understanding Each PlatformFirst, it’s important to recognize that each platform serves a different purpose and attracts a different audience. You can’t approach TikTok, Facebook, and Instagram in the same way. Let’s dive into what makes each unique and how you can tailor your content accordingly.1. TikTok: This platform is all about quick, engaging, and authentic content. It’s where you show the behind-the-scenes, the real-life moments, and the creative process that goes into your designs. Think of TikTok as your playground—this is where you get to experiment and let your personality shine.What to Post:Time-lapse Videos: Show the transformation of a space from start to finish.Quick Tips & Hacks: Share bite-sized floral arranging tips or event setup hacks.Trend Participation: Use trending sounds or challenges, but put your own spin on them related to event design.Behind-the-Scenes (BTS): Let people see the work, creativity, and sometimes chaos that goes into bringing your designs to life.2. Instagram: Instagram is your digital portfolio. This is where you showcase your best work in the most polished way possible. It’s also a place for storytelling—where you can dive deeper into the narrative behind your designs.What to Post:High-Quality Photos: Share professional images of your floral arrangements and event setups. Curate your grid to reflect your brand’s aesthetic.Stories & Reels: Use Instagram Stories to share quick updates or more casual content that doesn’t fit on the main grid. Reels can be a cross between Instagram and TikTok content—showcase fun, short clips of your work.Client Testimonials: Post quotes or short videos from happy clients talking about your work.Design Process: Share carousels or videos that take your audience through the steps of creating a particular floral arrangement or event design.3. Facebook: Facebook is the platform where you can build a community. It’s a place to share longer content, engage in discussions, and reach an audience that values connection and detailed information.What to Post:Long-Form Content: Share blog posts, detailed project overviews, or case studies that highlight your work’s impact.Client Spotlights: Feature your clients’ events, focusing on their experience working with you. Tag them and encourage them to share it with their network.Event Recaps: Post albums or videos that tell the story of an event from start to finish. Include all the details that show how you transformed the space.Engagement Posts: Ask questions, create polls, or share inspirational quotes to spark conversations with your audience.Creating a Consistent Brand VoiceYour brand voice should be consistent across all platforms, even if the content varies. For floral and event design, think about the emotions and experiences you want to evoke. Your content should reflect the luxury, beauty, and meticulous attention to detail that define your work.Speak directly to your audience with confidence, yet remain approachable. You want to come across as an expert in your field, someone who they can trust to deliver extraordinary experiences.Batching and Scheduling ContentTo keep up with the demands of posting on multiple platforms, consider batching your content. Dedicate a day each week or month to create and schedule your posts. This not only saves time but also ensures that your content remains consistent and aligned with your brand’s message.Tools like Later, Planoly, or Hootsuite can help you schedule posts across multiple platforms, so you don’t have to worry about it daily.Remember, social media is not just about posting; it’s about engaging. Respond to comments, interact with other accounts, and stay active within your online community. This will help you build stronger relationships with potential clients and position your brand as a leader in floral and event design.I hope this gives you a clear path forward. Keep experimenting, keep refining your strategy, and most importantly, keep sharing your passion for design with the world. Your audience is waiting to see the magic you create!Thanks for tuning in today! If you found this episode helpful, don’t forget to share it with a friend or fellow designer. Until next time, keep celebrating life, luxury, and love. MY SERVICESLuxury Wedding Planning: https://www.andreaeppolito.comWedding Business Consulting: https://www.andreaeppolito.com/consultingSpeaking & Appearances: https://www.andreaeppolito.com/speakingOnline Education: https://courses.andreaeppolito.com/ Are you a Wedding Professional? My book, Redefining Your Wedding Business can help you learn how to redefine your own business, and possibly even your own market. https://shop.andreaeppolito.com/books Thinking of Starting Your Own Wedding Planning Business? The Business Blueprint for Wedding Planners is a four-hour “crash course” that I designed to help you start your very own Wedding Planning Business.  It is also used by many Wedding Planners as a “check-up” to ensure that their businesses have maximized their potential and become profitable as quickly as possible.   https://shop.andreaeppolito.com/bbwp Do you have a Wedding Planning Business already and feel “stuck”? I created the Wedding Planner Master Class because my business was once there.  I was busy, but I wasn’t doing the business I wanted.  The Wedding Planner Master Class is a ten-module series designed to help you breakthrough and transform the business you want into the business you WANT! https://shop.andreaeppolito.com/wpmc YOUTUBE VIDEOS*Grow Your Wedding Planning Business*https://www.youtube.com/watch?v=s_66F9DDLtg *Three Tips to Starting Your Own Wedding Planning Business*https://www.youtube.com/watch?v=1EaFGc-dOxs *Wedding Planner Masterclass Review*https://www.youtube.com/watch?v=2WnUZVlcyNo *How to Attract High-End Clients to Your Wedding Business*https://www.youtube.com/watch?v=2WnUZVlcyNo *How to Survive a Recession & Come Out Stronger*https://www.youtube.com/watch?v=rrk1r9oxxrw *Should You Expand Your Wedding Planning Business*https://www.youtube.com/watch?v=LXAy6vzHkyk *Top 10 Apps Your Wedding Business Needs*https://www.youtube.com/watch?v=B0oQarH2BE0 RECOMMENDED TOOLS Ontraport: https://ontraport.com/?orid=833939 Kajabi: https://app.kajabi.com/r/v22qtLrX/t/2mizwaxl LET’S GET SOCIALFacebook: https://www.facebook.com/andreaeppolitoInstagram: https://www.instagram.com/andreaeppolitoPinterest: https://www.pinterest.com/andreaeppolitoTwitter: https://twitter.com/andreaeppolitoLinkedIn: https://www.linkedin.com/in/andreaeppolitoTikTok: https://vm.tiktok.com/TfJJ5X/ NOTE: This description contains affiliate links that allow you to find the items mentioned in this video and support the channel at no cost to you. While this channel may earn minimal sums when the viewer uses the links, the viewer is in NO WAY obligated to use these links. Thank you for your support!

In this episode, Andrea Eppolito shares her experience of being asked to obtain OSHA 30 certification by a high-end venue, something she had never encountered in her 30 years as a wedding planner in Las Vegas. Discover why she chose to embrace this unexpected requirement as an opportunity for growth, what OSHA 30 certification entails, and how it ultimately made her a better partner to venues and clients alike. MY SERVICESLuxury Wedding Planning: https://www.andreaeppolito.comWedding Business Consulting: https://www.andreaeppolito.com/consultingSpeaking & Appearances: https://www.andreaeppolito.com/speakingOnline Education: https://courses.andreaeppolito.com/ Are you a Wedding Professional? My book, Redefining Your Wedding Business can help you learn how to redefine your own business, and possibly even your own market. https://shop.andreaeppolito.com/books Thinking of Starting Your Own Wedding Planning Business? The Business Blueprint for Wedding Planners is a four-hour “crash course” that I designed to help you start your very own Wedding Planning Business.  It is also used by many Wedding Planners as a “check-up” to ensure that their businesses have maximized their potential and become profitable as quickly as possible.   https://shop.andreaeppolito.com/bbwp Do you have a Wedding Planning Business already and feel “stuck”? I created the Wedding Planner Master Class because my business was once there.  I was busy, but I wasn’t doing the business I wanted.  The Wedding Planner Master Class is a ten-module series designed to help you breakthrough and transform the business you want into the business you WANT! https://shop.andreaeppolito.com/wpmc YOUTUBE VIDEOS*Grow Your Wedding Planning Business*https://www.youtube.com/watch?v=s_66F9DDLtg *Three Tips to Starting Your Own Wedding Planning Business*https://www.youtube.com/watch?v=1EaFGc-dOxs *Wedding Planner Masterclass Review*https://www.youtube.com/watch?v=2WnUZVlcyNo *How to Attract High-End Clients to Your Wedding Business*https://www.youtube.com/watch?v=2WnUZVlcyNo *How to Survive a Recession & Come Out Stronger*https://www.youtube.com/watch?v=rrk1r9oxxrw *Should You Expand Your Wedding Planning Business*https://www.youtube.com/watch?v=LXAy6vzHkyk *Top 10 Apps Your Wedding Business Needs*https://www.youtube.com/watch?v=B0oQarH2BE0 RECOMMENDED TOOLS Ontraport: https://ontraport.com/?orid=833939 Kajabi: https://app.kajabi.com/r/v22qtLrX/t/2mizwaxl LET’S GET SOCIALFacebook: https://www.facebook.com/andreaeppolitoInstagram: https://www.instagram.com/andreaeppolitoPinterest: https://www.pinterest.com/andreaeppolitoTwitter: https://twitter.com/andreaeppolitoLinkedIn: https://www.linkedin.com/in/andreaeppolitoTikTok: https://vm.tiktok.com/TfJJ5X/ NOTE: This description contains affiliate links that allow you to find the items mentioned in this video and support the channel at no cost to you. While this channel may earn minimal sums when the viewer uses the links, the viewer is in NO WAY obligated to use these links. Thank you for your support!

Why do weddings cost so much? Explore how inflation and rising costs are impacting the luxury wedding industry in this post-COVID era. Discover insights on navigating budget challenges, prioritizing key elements, and ensuring that your dream wedding remains an extraordinary experience despite economic shifts. Perfect for couples and industry professionals alike. MY SERVICESLuxury Wedding Planning: https://www.andreaeppolito.comWedding Business Consulting: https://www.andreaeppolito.com/consultingSpeaking & Appearances: https://www.andreaeppolito.com/speakingOnline Education: https://courses.andreaeppolito.com/ Are you a Wedding Professional? My book, Redefining Your Wedding Business can help you learn how to redefine your own business, and possibly even your own market. https://shop.andreaeppolito.com/books Thinking of Starting Your Own Wedding Planning Business? The Business Blueprint for Wedding Planners is a four-hour “crash course” that I designed to help you start your very own Wedding Planning Business.  It is also used by many Wedding Planners as a “check-up” to ensure that their businesses have maximized their potential and become profitable as quickly as possible.   https://shop.andreaeppolito.com/bbwp Do you have a Wedding Planning Business already and feel “stuck”? I created the Wedding Planner Master Class because my business was once there.  I was busy, but I wasn’t doing the business I wanted.  The Wedding Planner Master Class is a ten-module series designed to help you breakthrough and transform the business you want into the business you WANT! https://shop.andreaeppolito.com/wpmc YOUTUBE VIDEOS*Grow Your Wedding Planning Business*https://www.youtube.com/watch?v=s_66F9DDLtg *Three Tips to Starting Your Own Wedding Planning Business*https://www.youtube.com/watch?v=1EaFGc-dOxs *Wedding Planner Masterclass Review*https://www.youtube.com/watch?v=2WnUZVlcyNo *How to Attract High-End Clients to Your Wedding Business*https://www.youtube.com/watch?v=2WnUZVlcyNo *How to Survive a Recession & Come Out Stronger*https://www.youtube.com/watch?v=rrk1r9oxxrw *Should You Expand Your Wedding Planning Business*https://www.youtube.com/watch?v=LXAy6vzHkyk *Top 10 Apps Your Wedding Business Needs*https://www.youtube.com/watch?v=B0oQarH2BE0 RECOMMENDED TOOLS Ontraport: https://ontraport.com/?orid=833939 Kajabi: https://app.kajabi.com/r/v22qtLrX/t/2mizwaxl LET’S GET SOCIALFacebook: https://www.facebook.com/andreaeppolitoInstagram: https://www.instagram.com/andreaeppolitoPinterest: https://www.pinterest.com/andreaeppolitoTwitter: https://twitter.com/andreaeppolitoLinkedIn: https://www.linkedin.com/in/andreaeppolitoTikTok: https://vm.tiktok.com/TfJJ5X/ NOTE: This description contains affiliate links that allow you to find the items mentioned in this video and support the channel at no cost to you. While this channel may earn minimal sums when the viewer uses the links, the viewer is in NO WAY obligated to use these links. Thank you for your support!

Creative partners are always asking what they can do to catch the eye of a wedding planner, but few focus on the things they do that create friction.    In this episode we will discuss the 10 things vendors do that wedding planners absolutely hate! MY SERVICESLuxury Wedding Planning: https://www.andreaeppolito.comWedding Business Consulting: https://www.andreaeppolito.com/consultingSpeaking & Appearances: https://www.andreaeppolito.com/speakingOnline Education: https://courses.andreaeppolito.com/ Are you a Wedding Professional? My book, Redefining Your Wedding Business can help you learn how to redefine your own business, and possibly even your own market. https://shop.andreaeppolito.com/books Thinking of Starting Your Own Wedding Planning Business? The Business Blueprint for Wedding Planners is a four-hour “crash course” that I designed to help you start your very own Wedding Planning Business.  It is also used by many Wedding Planners as a “check-up” to ensure that their businesses have maximized their potential and become profitable as quickly as possible.   https://shop.andreaeppolito.com/bbwp Do you have a Wedding Planning Business already and feel “stuck”? I created the Wedding Planner Master Class because my business was once there.  I was busy, but I wasn’t doing the business I wanted.  The Wedding Planner Master Class is a ten-module series designed to help you breakthrough and transform the business you want into the business you WANT! https://shop.andreaeppolito.com/wpmc YOUTUBE VIDEOS*Grow Your Wedding Planning Business*https://www.youtube.com/watch?v=s_66F9DDLtg *Three Tips to Starting Your Own Wedding Planning Business*https://www.youtube.com/watch?v=1EaFGc-dOxs *Wedding Planner Masterclass Review*https://www.youtube.com/watch?v=2WnUZVlcyNo *How to Attract High-End Clients to Your Wedding Business*https://www.youtube.com/watch?v=2WnUZVlcyNo *How to Survive a Recession & Come Out Stronger*https://www.youtube.com/watch?v=rrk1r9oxxrw *Should You Expand Your Wedding Planning Business*https://www.youtube.com/watch?v=LXAy6vzHkyk *Top 10 Apps Your Wedding Business Needs*https://www.youtube.com/watch?v=B0oQarH2BE0 RECOMMENDED TOOLS Ontraport: https://ontraport.com/?orid=833939 Kajabi: https://app.kajabi.com/r/v22qtLrX/t/2mizwaxl LET’S GET SOCIALFacebook: https://www.facebook.com/andreaeppolitoInstagram: https://www.instagram.com/andreaeppolitoPinterest: https://www.pinterest.com/andreaeppolitoTwitter: https://twitter.com/andreaeppolitoLinkedIn: https://www.linkedin.com/in/andreaeppolitoTikTok: https://vm.tiktok.com/TfJJ5X/ NOTE: This description contains affiliate links that allow you to find the items mentioned in this video and support the channel at no cost to you. While this channel may earn minimal sums when the viewer uses the links, the viewer is in NO WAY obligated to use these links. Thank you for your support!

In this episode of Andrea Eppolito's Wedding Business Coaching podcast, we dive into the nuanced difference between being popular and being the best in the wedding planning industry. Join Andrea as she explores what it means to achieve mastery and excellence versus gaining widespread visibility and influence. Learn how the best wedding planners prioritize quality, innovation, and personalized service, while popular planners excel in engagement, branding, and broad appeal. Discover how finding the right balance between these two can elevate your business and attract your ideal clients. Whether you're aiming to be the best, the most popular, or both, this episode offers invaluable insights to help you define and achieve your professional goals.Share your thoughts on the balance between being the best and being popular in the comments below! Subscribe for more in-depth discussions and expert advice to take your wedding planning business to the next level. MY SERVICESLuxury Wedding Planning: https://www.andreaeppolito.comWedding Business Consulting: https://www.andreaeppolito.com/consultingSpeaking & Appearances: https://www.andreaeppolito.com/speakingOnline Education: https://courses.andreaeppolito.com/ Are you a Wedding Professional? My book, Redefining Your Wedding Business can help you learn how to redefine your own business, and possibly even your own market. https://shop.andreaeppolito.com/books Thinking of Starting Your Own Wedding Planning Business? The Business Blueprint for Wedding Planners is a four-hour “crash course” that I designed to help you start your very own Wedding Planning Business.  It is also used by many Wedding Planners as a “check-up” to ensure that their businesses have maximized their potential and become profitable as quickly as possible.   https://shop.andreaeppolito.com/bbwp Do you have a Wedding Planning Business already and feel “stuck”? I created the Wedding Planner Master Class because my business was once there.  I was busy, but I wasn’t doing the business I wanted.  The Wedding Planner Master Class is a ten-module series designed to help you breakthrough and transform the business you want into the business you WANT! https://shop.andreaeppolito.com/wpmc YOUTUBE VIDEOS*Grow Your Wedding Planning Business*https://www.youtube.com/watch?v=s_66F9DDLtg *Three Tips to Starting Your Own Wedding Planning Business*https://www.youtube.com/watch?v=1EaFGc-dOxs *Wedding Planner Masterclass Review*https://www.youtube.com/watch?v=2WnUZVlcyNo *How to Attract High-End Clients to Your Wedding Business*https://www.youtube.com/watch?v=2WnUZVlcyNo *How to Survive a Recession & Come Out Stronger*https://www.youtube.com/watch?v=rrk1r9oxxrw *Should You Expand Your Wedding Planning Business*https://www.youtube.com/watch?v=LXAy6vzHkyk *Top 10 Apps Your Wedding Business Needs*https://www.youtube.com/watch?v=B0oQarH2BE0 RECOMMENDED TOOLS Ontraport: https://ontraport.com/?orid=833939 Kajabi: https://app.kajabi.com/r/v22qtLrX/t/2mizwaxl LET’S GET SOCIALFacebook: https://www.facebook.com/andreaeppolitoInstagram: https://www.instagram.com/andreaeppolitoPinterest: https://www.pinterest.com/andreaeppolitoTwitter: https://twitter.com/andreaeppolitoLinkedIn: https://www.linkedin.com/in/andreaeppolitoTikTok: https://vm.tiktok.com/TfJJ5X/ NOTE: This description contains affiliate links that allow you to find the items mentioned in this video and support the channel at no cost to you. While this channel may earn minimal sums when the viewer uses the links, the viewer is in NO WAY obligated to use these links. Thank you for your support!

Today, we tackle a common challenge faced by many emerging wedding planners: How to close sales when competing against much more established planners. Andrea shares proven strategies for winning over ideal clients even without an extensive portfolio. Discover the power of storytelling, leveraging unique value propositions, building a strong online presence, and networking effectively. Whether you're new to the industry or looking to refine your approach, this episode provides actionable advice to help you stand out and secure those dream clients.Have questions or need further advice on closing sales? Leave your comments below or reach out to us directly. Don't forget to subscribe for more expert tips and strategies to elevate your wedding planning business! MY SERVICESLuxury Wedding Planning: https://www.andreaeppolito.comWedding Business Consulting: https://www.andreaeppolito.com/consultingSpeaking & Appearances: https://www.andreaeppolito.com/speakingOnline Education: https://courses.andreaeppolito.com/ Are you a Wedding Professional? My book, Redefining Your Wedding Business can help you learn how to redefine your own business, and possibly even your own market. https://shop.andreaeppolito.com/books Thinking of Starting Your Own Wedding Planning Business? The Business Blueprint for Wedding Planners is a four-hour “crash course” that I designed to help you start your very own Wedding Planning Business.  It is also used by many Wedding Planners as a “check-up” to ensure that their businesses have maximized their potential and become profitable as quickly as possible.   https://shop.andreaeppolito.com/bbwp Do you have a Wedding Planning Business already and feel “stuck”? I created the Wedding Planner Master Class because my business was once there.  I was busy, but I wasn’t doing the business I wanted.  The Wedding Planner Master Class is a ten-module series designed to help you breakthrough and transform the business you want into the business you WANT! https://shop.andreaeppolito.com/wpmc YOUTUBE VIDEOS*Grow Your Wedding Planning Business*https://www.youtube.com/watch?v=s_66F9DDLtg *Three Tips to Starting Your Own Wedding Planning Business*https://www.youtube.com/watch?v=1EaFGc-dOxs *Wedding Planner Masterclass Review*https://www.youtube.com/watch?v=2WnUZVlcyNo *How to Attract High-End Clients to Your Wedding Business*https://www.youtube.com/watch?v=2WnUZVlcyNo *How to Survive a Recession & Come Out Stronger*https://www.youtube.com/watch?v=rrk1r9oxxrw *Should You Expand Your Wedding Planning Business*https://www.youtube.com/watch?v=LXAy6vzHkyk *Top 10 Apps Your Wedding Business Needs*https://www.youtube.com/watch?v=B0oQarH2BE0 RECOMMENDED TOOLS Ontraport: https://ontraport.com/?orid=833939 Kajabi: https://app.kajabi.com/r/v22qtLrX/t/2mizwaxl LET’S GET SOCIALFacebook: https://www.facebook.com/andreaeppolitoInstagram: https://www.instagram.com/andreaeppolitoPinterest: https://www.pinterest.com/andreaeppolitoTwitter: https://twitter.com/andreaeppolitoLinkedIn: https://www.linkedin.com/in/andreaeppolitoTikTok: https://vm.tiktok.com/TfJJ5X/ NOTE: This description contains affiliate links that allow you to find the items mentioned in this video and support the channel at no cost to you. While this channel may earn minimal sums when the viewer uses the links, the viewer is in NO WAY obligated to use these links. Thank you for your support!

"Bridging the Gap: Transitioning from Social to Corporate Events," is tailored for wedding planners and social event coordinators looking to expand their portfolios into the corporate world.In this episode, Andrea shares her expert insights on adapting the skills honed in the wedding industry to meet the specific needs of corporate clients. Listeners will learn about the fundamental differences between social and corporate events, including client expectations, logistical demands, and the strategic planning involved. Andrea also provides actionable tips on diversifying service offerings, developing a corporate-friendly portfolio, and marketing strategies that resonate with business clients.Whether you're a novice eager to explore new opportunities or an experienced planner aiming to tap into the lucrative corporate market, this episode offers valuable guidance on making a smooth transition. Tune in to enhance your understanding of corporate event dynamics, expand your professional network, and elevate your planning business to new heights. Subscribe to "The Eventful Planner Podcast" on your favorite platform to catch this transformative discussion and more insights into the evolving world of event planning.    MY SERVICESLuxury Wedding Planning: https://www.andreaeppolito.comWedding Business Consulting: https://www.andreaeppolito.com/consultingSpeaking & Appearances: https://www.andreaeppolito.com/speakingOnline Education: https://courses.andreaeppolito.com/ Are you a Wedding Professional? My book, Redefining Your Wedding Business can help you learn how to redefine your own business, and possibly even your own market. https://shop.andreaeppolito.com/books Thinking of Starting Your Own Wedding Planning Business? The Business Blueprint for Wedding Planners is a four-hour “crash course” that I designed to help you start your very own Wedding Planning Business.  It is also used by many Wedding Planners as a “check-up” to ensure that their businesses have maximized their potential and become profitable as quickly as possible.   https://shop.andreaeppolito.com/bbwp Do you have a Wedding Planning Business already and feel “stuck”? I created the Wedding Planner Master Class because my business was once there.  I was busy, but I wasn’t doing the business I wanted.  The Wedding Planner Master Class is a ten-module series designed to help you breakthrough and transform the business you want into the business you WANT! https://shop.andreaeppolito.com/wpmc YOUTUBE VIDEOS*Grow Your Wedding Planning Business*https://www.youtube.com/watch?v=s_66F9DDLtg *Three Tips to Starting Your Own Wedding Planning Business*https://www.youtube.com/watch?v=1EaFGc-dOxs *Wedding Planner Masterclass Review*https://www.youtube.com/watch?v=2WnUZVlcyNo *How to Attract High-End Clients to Your Wedding Business*https://www.youtube.com/watch?v=2WnUZVlcyNo *How to Survive a Recession & Come Out Stronger*https://www.youtube.com/watch?v=rrk1r9oxxrw *Should You Expand Your Wedding Planning Business*https://www.youtube.com/watch?v=LXAy6vzHkyk *Top 10 Apps Your Wedding Business Needs*https://www.youtube.com/watch?v=B0oQarH2BE0 RECOMMENDED TOOLS Ontraport: https://ontraport.com/?orid=833939 Kajabi: https://app.kajabi.com/r/v22qtLrX/t/2mizwaxl LET’S GET SOCIALFacebook: https://www.facebook.com/andreaeppolitoInstagram: https://www.instagram.com/andreaeppolitoPinterest: https://www.pinterest.com/andreaeppolitoTwitter: https://twitter.com/andreaeppolitoLinkedIn: https://www.linkedin.com/in/andreaeppolitoTikTok: https://vm.tiktok.com/TfJJ5X/ NOTE: This description contains affiliate links that allow you to find the items mentioned in this video and support the channel at no cost to you. While this channel may earn minimal sums when the viewer uses the links, the viewer is in NO WAY obligated to use these links. Thank you for your support!

This podcast episode delves into a rarely discussed but crucial aspect of the wedding industry: handling potential leads that suddenly ghost professionals after initial inquiries or consultations.  As a wedding planner, I dedicate a tremendous amount of time to my clients and potential clients.  From our initial discovery call to the development of budgets, tasks, term sheets and contracts, I can spend anywhere from 10 - 30 hours on a potential client before they sign and remit their first payment.  And yet, I have gotten ghosted repeatedly.  Why accounts for this poor behavior?  And is anyone willing to discuss it?       MY SERVICESLuxury Wedding Planning: https://www.andreaeppolito.comWedding Business Consulting: https://www.andreaeppolito.com/consultingSpeaking & Appearances: https://www.andreaeppolito.com/speakingOnline Education: https://courses.andreaeppolito.com/ Are you a Wedding Professional? My book, Redefining Your Wedding Business can help you learn how to redefine your own business, and possibly even your own market. https://shop.andreaeppolito.com/books Thinking of Starting Your Own Wedding Planning Business? The Business Blueprint for Wedding Planners is a four-hour “crash course” that I designed to help you start your very own Wedding Planning Business.  It is also used by many Wedding Planners as a “check-up” to ensure that their businesses have maximized their potential and become profitable as quickly as possible.   https://shop.andreaeppolito.com/bbwp Do you have a Wedding Planning Business already and feel “stuck”? I created the Wedding Planner Master Class because my business was once there.  I was busy, but I wasn’t doing the business I wanted.  The Wedding Planner Master Class is a ten-module series designed to help you breakthrough and transform the business you want into the business you WANT! https://shop.andreaeppolito.com/wpmc YOUTUBE VIDEOS*Grow Your Wedding Planning Business*https://www.youtube.com/watch?v=s_66F9DDLtg *Three Tips to Starting Your Own Wedding Planning Business*https://www.youtube.com/watch?v=1EaFGc-dOxs *Wedding Planner Masterclass Review*https://www.youtube.com/watch?v=2WnUZVlcyNo *How to Attract High-End Clients to Your Wedding Business*https://www.youtube.com/watch?v=2WnUZVlcyNo *How to Survive a Recession & Come Out Stronger*https://www.youtube.com/watch?v=rrk1r9oxxrw *Should You Expand Your Wedding Planning Business*https://www.youtube.com/watch?v=LXAy6vzHkyk *Top 10 Apps Your Wedding Business Needs*https://www.youtube.com/watch?v=B0oQarH2BE0 RECOMMENDED TOOLS Ontraport: https://ontraport.com/?orid=833939 Kajabi: https://app.kajabi.com/r/v22qtLrX/t/2mizwaxl LET’S GET SOCIALFacebook: https://www.facebook.com/andreaeppolitoInstagram: https://www.instagram.com/andreaeppolitoPinterest: https://www.pinterest.com/andreaeppolitoTwitter: https://twitter.com/andreaeppolitoLinkedIn: https://www.linkedin.com/in/andreaeppolitoTikTok: https://vm.tiktok.com/TfJJ5X/ NOTE: This description contains affiliate links that allow you to find the items mentioned in this video and support the channel at no cost to you. While this channel may earn minimal sums when the viewer uses the links, the viewer is in NO WAY obligated to use these links. Thank you for your support!