AdTech Heroes - Interviews with Advertising Technology Executives

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Episodes

Latest episode

Aug 2026

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EN-US

About the show

On the AdTech Heroes podcast, we feature interviews with today’s leaders in advertising technology. If you are working in AdTech and always wanted to sit down and pick the brains of today’s experts, then this show is for you. Subscribe and join us each week as we meet a new AdTech Hero. You can see all of the show notes and resources mentioned in these episodes at AdTechHeroesPodcast.com

Listen to episodes

60 recent

August 18, 2026Episode 6531 min

Ep. 65: TikTok Ads & AI Automation: Scaling Integrated Commerce

In this episode of the AdTech Heroes podcast, Jon Wallett welcomes David Kaufman, VP of Product Management and Head of Monetization Product Solutions & Operations at TikTok. They discuss how automation and AI are reshaping the advertising ecosystem, from streamlining creative production to powering agentic buying flows and integrated commerce. Interested in being a guest? Contact us: adtechheroespodcast.com/contact

July 30, 2026Episode 6431 min

Ep. 64: People, Not Platforms: Rebuilding Culture, Creativity & Agency Connection

In this episode of the AdTech Heroes podcast, Jon Wallett welcomes Gabrielle Levy, SVP of Precision at Digitas North America. They discuss how workplace culture and creative expression are being reshaped in a post-pandemic, task-oriented world. The conversation explores how modern leaders can step past screens to foster intentional mentorship, navigate the tensions of an efficiency-driven industry, and revive authentic human connectivity within advertising. Interested in being a guest? Contact us: adtechheroespodcast.com/contact

July 14, 2026Episode 6327 min

Ep. 63: The Rise of Agentic Commerce - How Conversational Shopping Is Changing Advertising

In this special episode of the AdTech Heroes podcast live from Cannes Lions 2026, Jon Wallett welcomes Charlotte Maines, Vice President, Devices Content & Advertising at Amazon. They discuss the rise of agentic and conversational ads, how shopping is changing, and what it means for advertisers when agents, not people, are the ones searching and deciding. Interested in being a guest? Contact us: adtechheroespodcast.com/contact

June 9, 2026Episode 6238 min

Ep. 62: From Keywords to Context: AI, Search & Performance Marketing

In this episode of the AdTech Heroes podcast, Jon Wallett welcomes Matt Prater, EVP, Innovation at OuterBox. They discuss how generative AI is transforming search and performance marketing, from the shift beyond exact-match keywords to the rise of contextual discovery, structured data, AI-powered workflows, and smarter customer experiences. The conversation explores how marketers can stay focused on fundamentals, improve discoverability, and balance automation with human insight as search behavior continues to evolve. Interested in being a guest? Contact us: adtechheroespodcast.com/contact

May 14, 2026Episode 6133 min

Ep. 61: People First in an AI-Driven World: Media Leadership & Partnerships

In this episode of the AdTech Heroes podcast, Jon Wallett welcomes Sascha Lock, Executive Director (SVP), Integrated Investment at Hearts & Science. They discuss how people-first leadership is shaping the future of media in an AI-driven world, from navigating constant change and managing client expectations to building stronger partnerships through transparency, accountability, and human connection. Interested in being a guest? Contact us: adtechheroespodcast.com/contact

April 16, 2026Episode 6031 min

Ep. 60: The Drivers Shaping Modern Media: Automation, Creativity & Connected Data

In this episode of the AdTech Heroes podcast, Jon Wallett welcomes Lisa Markou, Executive Vice President, Platforms at Publicis Collective. They explore how automation, creativity, and connected data are transforming the way modern media operates, from streamlining workflows and testing new technologies to integrating dynamic creative and aligning complex data ecosystems. Interested in being a guest? Contact us: adtechheroespodcast.com/contact

March 20, 2026Episode 5935 min

Ep. 59: Authenticity & Human Connection in Live Music Advertising

In this episode of the AdTech Heroes podcast, Jon Wallett welcomes Jared McCarthy, Co-Founder and Chief Strategy Officer at Venue Ad Network (VAN). They explore why live music venues are becoming a powerful alternative to digital advertising, bringing authenticity and human connection back into the brand experience. Interested in being a guest? Contact us: adtechheroespodcast.com/contact

February 26, 2026Episode 5837 min

Ep. 58: Cultural Identity, Behavior & AI: The New Playbook for Brand Connection

In this episode of the AdTech Heroes podcast, Jon Wallett welcomes Alyssa Collier, Performance Marketing Manager, Paid Social & Display at Etsy. They explore how cultural identity and consumer behavior are reshaping brand connection, and where AI can help marketers uncover emerging trends without losing the human layer. The conversation digs into why demographics fall short, how shared experiences drive relevance, and what it takes to build brands that feel authentic in a fast-moving cultural landscape. Interested in being a guest? Contact us: adtechheroespodcast.com/contact

December 15, 2025Episode 5728 min

Ep. 57: Marketing at the Speed of Change: Transformation, Agility & Modern Leadership

In this episode of the AdTech Heroes podcast, Jon Wallett welcomes Sarah Leinberger, Vice President, Head of Marketing at Yoobi. They discuss how transformation and agility are reshaping modern marketing, from leading purpose-driven brands to adopting AI-powered tools, agile workflows, and consumer-centric strategies. The conversation explores how marketers can move faster, stay authentic, and balance technology with human insight in an ever-evolving industry. Interested in being a guest? Contact us: adtechheroespodcast.com/contact

November 17, 2025Episode 5646 min

Ep. 56: The Age of the Undernet: How AI Agents Could Transform Advertising

In this episode of the AdTech Heroes podcast, Jon Wallett welcomes Jacob Davis, Executive Director & Global Head of Performance at Crossmedia. They discuss Jacob’s perspective on the rise of the “undernet,” the evolution of ad tech, and how agent-to-agent interactions could reshape the future of advertising. They also explore the growing importance of structured data, the challenges of discoverability in an AI-driven world, and the role of performance teams in preparing for a new era of automated consumer journeys. Interested in being a guest? Contact us: adtechheroespodcast.com/contact