WP Builds

Hosted by Nathan Wrigley

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Episodes

800

Latest episode

Jul 2026

Language

EN-GB

About the show

Web site building with WordPress. In this podcast we follow the hopeless exploits of David Waumsley and Nathan Wrigley as they try, and fail, to understand WordPress. They know that they love building websites with WordPress, but the complexities of this awesome web building solution are always out of reach. Not only are they not clever enough, but they just don't try all that hard

Listen to episodes

60 recent

July 23, 202649 min

477 – Classic themes to Block Editor: lessons from a WordPress plugin business

Today were talking about the creation and evolution of the Slidy Panel WordPress plugin, designed to offer customisable slide-in panels for block-based sites. We discussed the challenge of plugin naming and adapting to block directory requirements, and the impact of AI on the web development industry. We also got into the need for human expertise in bespoke website creation. Towards the end, we explored agency life, plugin marketing, and the necessity of adaptability in a changing digital landscape. As always, there's some humour thrown in, this time around careers, collectibles, and the unpredictable future of WordPress professionals.

July 16, 202654 min

476 – Amber Hinds on restoring faith in WordPress: hard work, accessibility, and long-term plugin success

The conversation focused on Amber Hinds’ personal journey restoring faith in the WordPress community during challenging times. A key theme was how Amber’s Accessibility Checker plugin has succeeded thanks to her relentless long-term effort, deep expertise in accessibility, and a strategic focus on higher-budget clients like agencies and enterprises. The discussion explored Amber’s commitment to intentional marketing, collaborative teamwork, and showing up consistently rather than looking for quick fixes. Amber shared what marketing tactics worked for her, what she chose to leave behind, and the importance of playing the long game to build lasting WordPress product success.

July 14, 20261 hr 41 min

This Week in WordPress #380

Join Nathan Wrigley, Sé Reed, Marc Benzakein, Alex Standiford. The conversation focused on current trends in the WordPress ecosystem, including the decision to retain the classic block, the release of an open source documentary, and concerns over declining plugin sales and community participation. A key theme that emerged was the shifting landscape caused by AI and changing community dynamics, with discussions on WordCamp US attendance, regional events, and plugin market challenges. The discussion explored alternatives to Meetup.com, highlighted the Yoast Community Fund recipient, and mentioned new tools like GatherPress and Fluent Player. Several points were raised, including the importance of open source, discoverability, and adapting to changing user needs.

July 9, 20261 hr 2 min

475 – Human creativity still matters in the age of AI

Well this is a different episode from the normal things we get into on WP Builds. It's about the intersection of human creativity and AI, sparked by a handmade zine (I did not know what that was) titled "Human Creativity in the Age of AI." Tess talks about the emotional and practical significance of creative processes versus AI-generated output. We explore how AI is 'democratising' access to creative tools, the shifting definition of art, and the ethical concerns around replacing human skills. Then there's the whole thing about the value of human ideas, imperfection, and individuality, even as AI capabilities rapidly advance and reshape artistic expression. Like I say, not your typical WP Builds podcast episode, but fun nonetheless!

July 7, 20261 hr 34 min

This Week in WordPress #379

The conversation focused on current trends and challenges in the WordPress ecosystem, with a key theme being the pervasive influence of AI, public perceptions across age groups, and ethical considerations. The discussion explored WordPress developments such as accessibility resources, core testing needs, and analysis of market share decline. Several points were raised, including major migrations like CERN’s adoption of WordPress, job cuts at Elementor, the shifting visibility of WPBeginner in search, WordPress education initiatives, and sustainability in web development. Join Nathan Wrigley, Simon Pollard, and Mike Johnston!

July 2, 202644 min

474 – Exploring the AI generation gap: why young people seem skeptical about AI

The conversation focused on generational attitudes towards AI, with a particular emphasis on skepticism among young people, how younger generations ideologically distrust big tech and perceive AI as "cheating," especially in creative fields like art and music. We also explored concerns about job displacement, changes in workplace efficiency, and the impact of AI on creative industries. Towards the ens we get into the inevitability of adopting AI to remain competitive, the environmental impact, and potential backlash against AI-driven content, alongside reflections on authenticity and the growing influence of major tech companies.

June 30, 20261 hr 35 min

This Week in WordPress #378

Join Nathan Wrigley, Michelle Frechette, Marc Benzakein, Robert Jacobi. The conversation focused on the current state and future of the WordPress community, exploring issues such as the aging user base, challenges in attracting younger contributors, industry events, and market share trends. A key theme that emerged was the impact of AI on workflows and plugin development, as well as concerns about declining community engagement and WordCamps. The discussion explored plugin update delays, marketing approaches, the importance of relationships, and various new initiatives and tools in WordPress, including contributor dashboards and AI-powered design features.

June 25, 202651 min

473 – Creating visual stories in WordPress using the Shorthand plugin

The podcast today is all about the Shorthand plugin, a visual storytelling platform that helps create immersive, interactive content for WordPress. We find out how Shorthand enables news organisations, brands, nonprofits, and agencies to craft stories, reports, and proposals without extensive technical knowledge. The new WordPress plugin streamlines the editorial process, allowing real-time collaboration, and keeps content within WordPress. We also get into Shorthand’s adaptability for alternative use cases, such as podcasts and annual reports, and also touch on its pricing model. The episode highlighted the growing demand for richer, more engaging digital storytelling. Go listen.

June 23, 20261 hr 33 min

This Week in WordPress #377

The conversation focused on the upcoming WordPress 7.1 release, new features, and community developments. A key theme that emerged was the challenge of organising and sustaining local WordPress events, including strategies for attracting speakers and attendees. The discussion explored multilingual support in the Make WordPress Slack, event funding and marketing attribution, and the pros and cons of paid event roles. Security concerns, recent supply chain attacks, and regulatory changes affecting EU site operators were also addressed. The episode concluded with announcements about meetups, resources, and a personal note highlighting a band performance.

June 18, 202642 min

472 – Selling Products in YouTube Videos With WooCommerce

The conversation focused on the integration between WooCommerce and YouTube, enabling merchants to showcase and sell products directly through their YouTube channels. We discussed how the Google for WooCommerce plugin simplifies syncing WooCommerce inventory with YouTube, allowing product overlays within videos and store tabs on channels. The discussion explored the importance of authenticity and trust in influencer marketing, YouTube’s role as a powerful search and shopping platform, and practical requirements for using these features. A key theme that emerged was making social commerce accessible and streamlined for merchants. Go listen...