Productized Podcast

Hosted by Productized

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224

Latest episode

Jul 2026

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About the show

The Productized Podcast is produced by Productized. A series of interviews with product innovators, successful makers, and entrepreneurs. Our main focus is on products at the intersection of digital and physical, on software, web and mobile, created by startups as well as big companies. We hope those who listen to the ideas on this show are inspired to action!

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60 recent

July 17, 202624 min

Welcome to the Software Renaissance. Your Strategy Isn't Ready | Martin Eriksson

When anyone can build anything, the advantage isn't in building. It's in knowing what to build and why. In this talk, Martin Eriksson, Author of "The Decision Stack", explains the process from execution to clarity. From "can we?" to "should we?" Key topics AI's impact on industries and job roles The concept of the decision stack for strategic planning Jevons paradox and AI's demand explosion Reimagining business models with AI Case studies: Intercom, IKEA, Kive The importance of scenario planning in AI era --- JOIN THE COMMUNITY 👉 http://bit.ly/3aMvWn2 Follow us: Website: https://productized.co/ LinkedIn: https://www.linkedin.com/school/productized/ Instagram: https://www.instagram.com/productized.co/?hl=en Meetup: https://www.meetup.com/pt-BR/Productized/

July 15, 202625 min

Three Money Stories You Need To Tell | Rich Mironov

Staff cuts, AI, constant escalations from Sales… it’s a tough time to be in Product. In this talk, Rich Mironov talks about three Money Stories that you need to keep close at hand – ready to answer the executive funding and priority challenges that are not about the tech. How do we build great products and also sell how our work is critical to overall organization’s success? --- JOIN THE COMMUNITY 👉 http://bit.ly/3aMvWn2 Follow us: Website: https://productized.co/ LinkedIn: https://www.linkedin.com/school/productized/ Instagram: https://www.instagram.com/productized.co/?hl=en Meetup: https://www.meetup.com/pt-BR/Productized/

July 13, 202625 min

Human Communication in the Age of AI | Matt LeMay

AI speeds up product development, but human communication and decision-making remain the biggest bottlenecks. In this talk, Matt LeMay shows how teams can collaborate, align, and make decisions at the pace needed to succeed in today’s AI-driven world. Key topics AI homogenizes language and erases differences The illusion of communication versus real understanding The importance of human work in strategy and alignment Practical tools for improving organizational communication The risks of over-reliance on AI for decision-making --- JOIN THE COMMUNITY 👉 http://bit.ly/3aMvWn2 Follow us: Website: https://productized.co/ LinkedIn: https://www.linkedin.com/school/productized/ Instagram: https://www.instagram.com/productized.co/?hl=en Meetup: https://www.meetup.com/pt-BR/Productized/

July 10, 202623 min

Hands on by Choice: Rethinking Power, Impact, and Ego in Product Leadership | Surbhi Marwah

In this talk, Surbhi Marwah, VP of Retail and Revenue at Finnair, explores what it means to remain hands-on by choice, not by controlling details, but by staying deeply connected to the craft of building products. Drawing on experiences from scaling platform businesses, she reflects on how product leaders can rethink traditional ideas of power, impact, and leadership identity in an AI-accelerated world. Because when technology moves faster than ever, staying close to the work is often what keeps leadership grounded and decisions meaningful. Key topics Hands-on leadership as a strategic choice The importance of fixing foundational systems before building new features Using engagement metrics to drive business value Aligning stakeholder incentives for better product outcomes The role of infrastructure and content creation in customer experience --- JOIN THE COMMUNITY 👉 http://bit.ly/3aMvWn2 Follow us: Website: https://productized.co/ LinkedIn: https://www.linkedin.com/school/productized/ Instagram: https://www.instagram.com/productized.co/?hl=en Meetup: https://www.meetup.com/pt-BR/Productized/

July 8, 202622 min

The 20% Club: The Unwritten Rules of Leading When You Think Differently | Dave Martin

In this talk, Dave Martin leads the way to learning the unwritten rules for neurodivergent leaders to plug "recognition leaks" and master decision-making. You will gain the visibility you deserve in chaotic, side-channel tech organizations. --- JOIN THE COMMUNITY 👉 http://bit.ly/3aMvWn2 Follow us: Website: https://productized.co/ LinkedIn: https://www.linkedin.com/school/productized/ Instagram: https://www.instagram.com/productized.co/?hl=en Meetup: https://www.meetup.com/pt-BR/Productized/

July 6, 202619 min

Why AI for Product Teams Needs to Be Multiplayer | Dave Ross

AI has transformed what one person can do. But building great products has never been a solo sport. In this talk, Dave Ross explores how product teams are adapting, moving from fragmented AI usage to collaborative, agent-powered workflows. Using real examples from Miro, he’ll show how teams are rethinking how they work, build, and learn together. And why, despite all the change, the fundamentals still win: strong culture, good judgement, and the environments that help teams learn faster, from hackathons to Fail Nights, and the informal moments where the best ideas often emerge. Key topics AI's impact on product management Rethinking workflows with AI Accelerating discovery and prototyping Building an AI-native company Team collaboration and alignment in AI era --- JOIN THE COMMUNITY 👉 http://bit.ly/3aMvWn2 Follow us: Website: https://productized.co/ LinkedIn: https://www.linkedin.com/school/productized/ Instagram: https://www.instagram.com/productized.co/?hl=en Meetup: https://www.meetup.com/pt-BR/Productized/

July 3, 202617 min

Let Your Current PM Identity Die So the Next One Can Be Born | Rodolfo Cristóvão and Mike Yeardly

In the high-stakes world of B2B SaaS, the very strategies that propel a company to $100M ARR often become the primary obstacles to reaching $200M. Using Feedzai’s decade-long journey as a case study, Rodolfo Cristóvão and Mike Yeardley explore the "PM Scale Paradox"—the realization that scaling a category-defining product requires a series of intentional "identity deaths." --- JOIN THE COMMUNITY 👉 http://bit.ly/3aMvWn2 Follow us: Website: https://productized.co/ LinkedIn: https://www.linkedin.com/school/productized/ Instagram: https://www.instagram.com/productized.co/?hl=en Meetup: https://www.meetup.com/pt-BR/Productized/ 0

July 1, 202623 min

Pricing in the Age of SaaSpocalypse | Emanuel Martonca

The software market is in turmoil. SaaS growth is decelerating, stock prices are tanking, and everyone's blaming AI. But the real story is more complicated. Most SaaS companies built pricing models that only worked during a specific economic moment: cheap capital, aggressive expansion, customers who renewed automatically. In this talk, Emanuel Martonca, Pricing Engineer & Founder of Soft Fight, dives into the debate of, with all these changes, what to do now. Key topics The impact of AI on SaaS business models The limitations of traditional pricing strategies How to develop adaptive pricing models The influence of competition and positioning in pricing The importance of value metrics and usage-based pricing --- JOIN THE COMMUNITY 👉 http://bit.ly/3aMvWn2 Follow us: Website: https://productized.co/ LinkedIn: https://www.linkedin.com/school/productized/ Instagram: https://www.instagram.com/productized.co/?hl=en Meetup: https://www.meetup.com/pt-BR/Productized/

June 29, 202617 min

Uncertainty Is the Strategy: Stop Waiting for Clarity | Tania Nemes

In this talk, Tania Nemes reflects on what changes when uncertainty becomes part of the strategy itself. She explores how product leaders can navigate decisions, align teams, and sustain progress while conditions keep shifting, moving from reacting to uncertainty toward making it a source of momentum. Key topics Proximity to reality for better decision-making Hypothesis-driven product work as a mindset Empowering teams to learn and adapt Building strong leadership teams in uncertainty The strengths continuum: optimizing vs overplaying Creating a culture of continuous learning and experimentation Chapters 00:00 Introduction to Tanja Nemesh 00:49 The Journey of a Product Leader 01:15 Understanding User Behavior 05:09 Hypothesis-Driven Product Development 08:04 Empowering Teams Through Uncertainty 12:06 The Strength Continuum and Personal Growth 16:10 Reflections and Closing Thoughts --- JOIN THE COMMUNITY 👉 http://bit.ly/3aMvWn2 Follow us: Website: https://productized.co/ LinkedIn: / productized Instagram: / productized.co Meetup: https://www.meetup.com/pt-BR/Producti ...

June 26, 202623 min

Building Out Loud: AI native Startup Journey | Faith Forster and Randy Silver

In this talk, Faith Forster and Randy Silver made a live podcast following their own experience and exploring the challenges, the progress, and what comes next on the process of building an AI-native startup. Key topics AI-enabled discovery platforms Iterative product development Challenges of building AI products The Makers Manifesto for AI Cross-disciplinary collaboration in AI projects Agent-based systems and automation Product strategy evolution in AI Lessons from product failures and successes Chapters 00:00 Introduction to Discovery and Its Journey 05:55 Challenges and Lessons Learned 10:49 The Role of AI and Team Dynamics 13:04 Retrospective on Product Development 15:48 The Maker's Manifesto 21:56 Audience Questions and Insights --- JOIN THE COMMUNITY 👉 http://bit.ly/3aMvWn2 Follow us: Website: https://productized.co/ LinkedIn: / productized Instagram: / productized.co Meetup: https://www.meetup.com/pt-BR/Producti ...