FutureLink

Hosted by Cigdem Oztabak

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Latest episode

May 2024

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About the show

Futurelink is a podcast of conversations with technologists and leaders. Host Cigdem (Chee-dem) Oztabak asks disarmingly honest questions about creativity, ambition, and the future, uncovering genuine insights.

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21 recent

May 11, 202421 min

Marketing Insights with Roger Dooley: AI, Sustainability, and the Future of Customer Experience

April 9, 20244 min

SXSW 2024 Panel- Marketing to Humans in an AI World at The Lively & Grit Daily House, Cigdem Oztabak, Anne Ward, Justin Day

During SXSW 2024, The Lively & Grit Daily House hosted a panel that discussed the core of marketing to humans in an AI world. Industry leaders Justin Day, Founder of Swarm System, and Anne Ahola Ward, CEO of CircleClick Media, sat down with Cigdem Oztabak, Founder of Pirix and writer at CNNTurk, where they highlighted the importance of the balance between using AI and remaining human."Empathy and a shared connection are powerful forces. Just by surrounding yourself with other people, you are more likely to find joy at a comedy show or feel emotional during a sad movie. When someone smiles at you, there is an instinctual reaction that tells you to smile back. When someone else yawns, you can find yourself yawning as well, even if you don’t feel tired. These are parts of the human experience and psychology that are also present in marketing.However, there is a new challenge on the horizon, one that sees marketers looking for a balance between leveraging cutting-edge technology like AI and preserving the human connection that is so important. As businesses navigate this terrain, the fundamental goal remains: to resonate on a personal level with each consumer. " Spencer Hulse- Grit Daily SXSW24

April 9, 202418 min

The Web3 Moonshot Lab- Josh Lee Product Lead at ShardLab 🟡

March 21, 202412 min

AI in Marketing, SEO with Justin Day LIVE from SXSW'24

Welcome to the FutureLink podcast, where we explore the latest trends, technologies, and ideas shaping the future of the internet and beyond. Hi there, I'm Çiğdem Öztabak, a marketer and technology reporter at CNNTurk, a contributing writer for Harvard Business Review, and a Fellow member of the Chartered Institute of MarketingToday, recorded in the inspirational setting of Grit Daily Media House during #SXSW. Joining us is Justin Day, a renowned marketer, author, and speaker. Together, we'll delve into our mutual fascination with the future of AI and technological growth expected in the coming year. Justin discusses his background in marketing and how he transitioned to incorporating AI into his work. Justin's agency, Day by Day digital, focuses on leveraging AI to streamline marketing processes and improve results. He launched a book titled "In Search of Tomorrow How AI-Driven Search Results Shape The Future of Your Business " about the future of search engines and small businesses adapting to it. He acquired AIMarketingTools.com to share vetted AI marketing resources with others for free. Justin's "sworn system" integrates various platforms to generate high-quality leads for small businesses at an affordable cost.For podcast guest request : cigdem@pirix.co

February 25, 202427 min

Art Meets Data with Magnus Resch, How To Collect Art 📕

Join us as we explore the intersection of art and data through the lens of ⁠Dr. Magnus Resch⁠, a leading figure in art management and economics. From his insights on the evolution of art in the digital age to practical tips from his latest book 'How To Collect Art', dive into the dynamics of the art market and discover how to transform your passion for art into a successful venture! Podcast Sponsor ⁠⁠⁠: ⁠pirix.co⁠ Follow me on Twitter :⁠⁠ @cigdemoztbk

December 20, 202324 min

Ecosystem Growth with Max Hateseur from Cartesi ✨

Today, I have Max Hateseur from Cartesi! He is an Ecosystem Growth Contributor, and we're talking with Max about the unique platform Cartesi's growth and his background today. The Cartesi Machine is breakthrough tech that expands our view of what's possible with DApps. They're getting a glimpse into a future where application-specific rollup chains could handle DApps that were previously unimaginable. We will learn about Max's background for inspiration and draw attention to critical Web3 ecosystem growth, Cartesi's value propositions, and shaping growth strategy! 🌟⁠⁠⁠ Cartesi 🔊 Cartesi Twitter Podcast Sponsor ⁠⁠⁠@PIRIX.CO⁠⁠

November 25, 202330 min

Web3 Marketing with Amanda Cassatt

Today, I have Amanda Cassatt; she is the author of Web3 Marketing, the world's first book about the marketing and positioning of Web3. I highly recommend reading it. Web3 marketing is a must-read for anyone in digital marketing. The book explains Web3 marketing concepts clearly with practical examples and case studies—Amanda is the founder and CEO of Serotonin. Serotonin is a leading Web3 marketing agency. She is also a notable Web3 product builder and a really experienced marketer who has helped bring some of the top blockchain companies to market. She's also the former chief marketing officer of Consensus and started working as a journalist at Huffington Post. Today, we will learn about Amanda's background for inspiration and draw attention to critical Web3 marketing and PR topics. Welcome to the Metacafe-Futurelink podcast, where we explore the latest trends, technologies, and ideas shaping the future of the internet and beyond. Join us as we delve into artificial intelligence, virtual reality, blockchain, and more, with expert guests and insightful discussions. Whether you're a tech enthusiast, a business leader, or simply curious about what's next, this podcast is for you. 🌟⁠⁠ Seratonin 🔊 ⁠Amanda Cassatt Twitter Podcast Sponsor ⁠⁠@PIRIX.CO⁠⁠ Twitter : @cigdemoztbk

August 22, 202318 min

Presentations with AI : CEO Grant Lee from Gamma.app

Today, I am super excited to host one of my favorite products recently CEO and Co-founder of Gamma.app Grant Lee. He graduated from Stanford Biomechanical and Mechanical Engineering, and he lives in San Fransisco Bay Area. We will talk to Grant to learn more about how visual communication tools like slides, images, and videos are becoming essential for sales & marketing, product, HR, and potentially everyone in an organization—and how Canva, Figma, Microsoft Office and Google Suite and others are trying to build the 'creative productivity' suite that stitches them all together. Welcome to the Metacafe-Futurelink podcast, where we explore the latest trends, technologies, and ideas shaping the future of the internet and beyond. Join us as we delve into artificial intelligence, virtual reality, blockchain, and more, with expert guests and insightful discussions. Whether you're a tech enthusiast, a business leader, or simply curious about what's next, this podcast is for you. 🌟⁠ Gamma Twitter 🌟 https://gamma.app/ 🔊 Grant Lee Twitter Podcast Sponsor ⁠@PIRIX.CO⁠ Twitter : @cigdemoztbk

June 25, 202321 min

Supermojo: How Enterprises Are Embracing the Web3 Revolution Co-Founders Amir Sarhangi & Craig DeWitt

Welcome to the Metacafe-Futurelink podcast, where we explore the latest trends, technologies, and ideas shaping the future of the internet and beyond. Join us as we delve into artificial intelligence, virtual reality, blockchain, and more, with expert guests and insightful discussions. Whether you're a tech enthusiast, a business leader, or simply curious about what's next, this podcast is for you. So please sit back, relax, and let's explore the exciting world of tomorrow! ✨ Today, I have Amir Sarhangi & Craig DeWitt, the Co-Founder, and CEO of Supermojo. Craig is the Co-Founder and Head of Product. Supermojo offering that is making NFTs easy for everyone. We’ll discuss today; How NFTs can help with web3’s mass adoption? How enterprises are jumping into NFTs quicker than with social media. Supermojo allows creators and brands to bring the magic of NFTs to their superfans through a seamless purchase and wallet experience. We’ll listen to co-founders about SuperMojo’s value propositions for creators and NFT holders. 🌟 Supermojo Twitter : https://twitter.com/realsupermojo 🌟 ⁠https://supermojo.com/ Podcast Sponsor @PIRIX.CO Twitter : @cigdemoztbk

May 20, 202323 min

Willy Ogorzaly - Head of Decentralization for the Fox Foundation 🦊

Welcome to the Metacafe-Futurelink podcast, where we explore the latest trends, technologies, and ideas shaping the future of the internet and beyond. Join us as we delve into artificial intelligence, virtual reality, blockchain, and more, with expert guests and insightful discussions. Whether you're a tech enthusiast, a business leader, or simply curious about what's next, this podcast is for you. So please sit back, relax, and let's explore the exciting world of tomorrow! ✨ I met Willy last summer at the Cosmos Cosmeverse event in Medellin, Colombia. We'll also find out where he will be traveling this year! Today, we will discuss Will's crypto background, ShapeShift's mobile application, the Fox token, and the importance of privacy and security during swaps. Our conversation will last for about 15 minutes. 🌟 https://twitter.com/shapeshift 🌟 https://shapeshift.com/ Podcast Sponsorship : https://www.passionfroot.me/cigdem-oztabak Twitter : @cigdemoztbk Instagram: @vickivale 🧷