The Aligned & Prosperous Podcast

Hosted by Deborah Stellingwerff

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About the show

For high-integrity real estate professionals ready to grow a profitable business without losing their soul. Hosted by Deborah Stellingwerff, Business & Mindset Coach for Realtors, this podcast is your space for honest conversations, powerful mindset shifts, and practical business strategies that actually work. You’ll learn how to attract aligned clients, lead with confidence, and structure your business for sustainable success—without burning out or selling out. From mastering sales conversations to rewriting your money story, Deborah shares the tools, coaching, and unfiltered truth you need to go from stuck and scattered to aligned and prosperous. Along the way, you’ll also hear candid conversations with inspiring guests—real estate professionals, coaches, and thought leaders—who are walking their own path of alignment and prosperity. Because it’s not about doing more. It’s about doing what matters—on purpose, with heart. Follow for more episodes.

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60 recent

27 min

71. The Art of Qualifying the Lead: Stop Chasing, Start Leading

This week on the Aligned and Prosperous Podcast , we’re talking about a question I hear all the time: How do I get better leads? But sometimes the answer isn’t finding more leads. It’s becoming better at recognizing, qualifying, and leading the opportunities already in front of you. The stronger you become as a sales professional, the better you get at asking the right questions, identifying who is genuinely ready to move forward, following up with intention, and confidently guiding people toward good decisions. That’s sales leadership , and it’s a muscle you can build. Continue the Conversation Take the Leadership Edge Assessment Discover the one shift that will help you become a more effective leader, create stronger client relationships, and build a more profitable, sustainable business. ➡️ Take the assessment: https://ivlv.me/ZZkpt Work with Deborah If you're ready to create more focus, more sales, and a business that supports the life you want to live, learn more about coaching opportunities. ➡️ www.deborahstellingwerff.com Connect with Deborah LinkedIn: www.linkedin.com/in/deborahstellingwerff Instagram: instagram.com/coachdebstell Website: www.deborahstellingwerff.com

46 min

70. How To Pay Yourself

What does it say about your business if everyone gets paid except you? In this episode of the Aligned and Prosperous Podcast , Deborah Stellingwerff is joined by Tracey from Seaglass Wealth for their monthly Financial Leadership Conversation to explore why so many entrepreneurs struggle to pay themselves consistently, even as their businesses grow. They discuss the stories that keep business owners underpaying themselves, the difference between revenue and real financial health, and why paying yourself properly isn't just a bookkeeping decision. It's a leadership decision. You'll also get a simple Decision Test to help you evaluate how you're paying yourself now, plus the leadership shift that can help you build a business that creates more profit, more freedom, and more peace of mind. Because if your business can afford to pay everyone except you, that's information worth paying attention to. Take the Leadership Edge Assessment Discover the one shift that will help you become a more effective leader, create stronger client relationships, and build a more profitable, sustainable business. ➡️ Take the assessment: https://ivlv.me/ZZkpt Work with Deborah If you're ready to create more focus, more sales, and a business that supports the life you want to live, learn more about coaching opportunities. ➡️ www.deborahstellingwerff.com Connect with Deborah LinkedIn: www.linkedin.com/in/deborahstellingwerff Instagram: instagram.com/coachdebstell Website: www.deborahstellingwerff.com

17 min

69. Stop Trying to Make Friends. Instead Be the Leader They Can Trust.

Stop Trying to Be Friends with Your Leads You can be friendly without trying to make everyone your friend. In this episode of the Aligned & Prosperous Podcast , Deborah challenges one of the most misunderstood ideas in sales: that building relationships means trying to be liked. You’ll learn why strong business relationships are built through clarity, consistency, competence, and care, and why showing up as a leader instead of falling into your Social Self can help you protect your energy, establish healthier boundaries, and build greater trust with clients and prospects. Because the goal isn’t to turn every lead into a friend. It’s to create meaningful professional relationships where people understand how you can help, trust you to lead, and want to work with you again and refer you to others. Be friendly. Care deeply. But lead the relationship. Take the Leadership Edge Assessment Discover the one shift that will help you become a more effective leader, create stronger client relationships, and build a more profitable, sustainable business. ➡️ Take the assessment: https://ivlv.me/ZZkpt Work with Deborah If you're ready to create more focus, more sales, and a business that supports the life you want to live, learn more about coaching opportunities. ➡️ www.deborahstellingwerff.com Connect with Deborah LinkedIn: www.linkedin.com/in/deborahstellingwerff Instagram: instagram.com/coachdebstell Website: www.deborahstellingwerff.com

19 min

68. Optimism is a Leadership Skill

Optimism isn’t something you’re born with. It’s a skill you can develop — and it may be one of the most important leadership skills you practice. Research has linked optimism with greater success, stronger relationships, better health, and increased resilience. But optimism isn’t about pretending everything is going to work out or ignoring the challenges in front of you. It’s about training yourself to see possibility — and then being willing to act on it. In this episode of the Aligned & Prosperous Podcast , Deborah Stellingwerff explores how our habitual thought patterns create deeply ingrained neural pathways, why our brains often resist optimism in an attempt to keep us safe, and how fear of disappointment or rejection can quietly cause us to lower our expectations and play smaller than we need to. You’ll discover: Why optimism is a learned skill, not simply a personality trait What research tells us about optimism, happiness, health, and success How your habitual thoughts influence your behaviour and results Why protecting yourself from disappointment can cost you opportunities How to stop making rejection mean something about you Why optimism matters even more when business or the market feels challenging How to strengthen optimism through intentional practice and inspired action Optimism isn’t about assuming everything will go your way. It’s about trusting yourself to respond when it doesn’t. And the more you practice that, the more possibilities you begin to see — in your business, your relationships, and your life. Take the Leadership Edge Assessment Discover the one shift that will help you become a more effective leader, create stronger client relationships, and build a more profitable, sustainable business. ➡️ Take the assessment: https://ivlv.me/ZZkpt Work with Deborah If you're ready to create more focus, more sales, and a business that supports the life you want to live, learn more about coaching opportunities. ➡️ www.deborahstellingwerff.com Connect with Deborah LinkedIn: www.linkedin.com/in/deborahstellingwerff Instagram: instagram.com/coachdebstell Website: www.deborahstellingwerff.com

50 min

67. What Your Marketing Says About Your Leadership

What if your biggest marketing challenge isn't marketing at all? Most business owners think they need a better marketing strategy. More content. More social media. More visibility. But what if the real challenge is leadership? In this conversation, I sit down with marketing expert Mike Cuevas (Your Marketing Dude) to explore the surprising connection between leadership, visibility, authenticity, delegation, and building a business that doesn't depend on you doing everything yourself. We discuss why so many talented professionals stay invisible, why consistency matters more than perfection, how to discover your authentic voice, and why your personal brand evolves as you do. If you've ever wondered what to post, struggled with putting yourself out there, or questioned whether marketing feels "too salesy," this episode will change the way you think about marketing forever. Because marketing isn't just about getting attention. It's about leading. In this episode, you'll discover: Why marketing is a leadership responsibility The difference between marketing and advertising Why authenticity isn't something you create, it's something you uncover How to identify your own content pillars and personal brand Why consistency beats perfection every time How to overcome the fear of visibility What AI can (and can't) replace in marketing The first leadership decision to make if you're ready to stop doing everything yourself Remember: The business you want begins with the leader you become. If you'd like to discover your own leadership strengths and identify the next step in your growth, take the Leadership Edge Assessment using the link in the show notes. Connect with Mike Cuevas here: https://yourmarketingdude.com/

39 min

66. Scarcity Isn't in Your Bank Account. It's in Your Decisions.

Why do two business owners with the same income make completely different decisions? One hires help. One keeps doing everything themselves. One invests in growth. One waits until they "feel ready." The difference often isn't money. It's leadership. In this month's Financial Leadership Conversation, Deborah Stellingwerff and financial advisor Tracy Lundell explore why scarcity isn't a financial problem, it's a leadership challenge. Together they discuss: Why intelligent entrepreneurs still make fear-based financial decisions The difference between caution and scarcity Why avoiding your numbers creates more anxiety How confidence grows from clarity, not certainty Why investing in yourself is really betting on yourself Two powerful decision questions that can completely change how you lead your business If you've ever delayed hiring... Postponed investing... Or found yourself making decisions simply because they felt "safer"... This conversation is for you. Because the business you want begins with the leader you become.

14 min

65. The Leadership Skill Nobody Teaches: How to Challenge Clients Without Making Them Feel Wrong

One of the hardest leadership skills in real estate has nothing to do with negotiating, handling objections, or getting more listings. It's learning how to challenge your clients without making them feel wrong. In this episode of the Aligned and Prosperous Podcast , Deborah shares a powerful coaching story about an agent who was ready to fire a difficult client, until one simple question changed everything: "Have you actually shown up in full leadership here?" What happened next surprised them both. You'll discover why the clients who push back the hardest are often the ones who need your leadership the most, how to set boundaries without damaging trust, and why true leadership lives in the space between support and challenge. Whether you're a real estate professional, coach, business owner, or leader of any kind, this conversation will help you navigate difficult conversations with greater confidence, clarity, and compassion. In this episode you'll learn: Why avoiding difficult conversations isn't leadership How to challenge people without making them feel judged or criticized The difference between correcting someone and helping them think more clearly Why difficult clients are often looking for someone they can trust to lead Practical language you can use to create safety while holding firm boundaries Ready to strengthen your leadership? Take the Leadership Edge Assessment to discover your greatest leadership strengths and identify the habits that may be limiting your business growth. It only takes a few minutes and will give you personalized insight into where to focus next. 👉 Take the Leadership Edge Assessment If this episode resonated with you, please subscribe, leave a review, and share it with someone who leads others. Every conversation like this helps create more confident leaders, and better businesses. Remember: The business you want begins with the leader you become.

16 min

64. The Psychology of Decision Making

Most people assume that when clients struggle to make a decision, they need more information. In reality, they often need less. In this episode, we're exploring the psychology of decision-making and why smart, capable people sometimes freeze when faced with important choices. Whether you're helping a client buy a home, sell a property, make a career change, or navigate any significant life decision, understanding what is happening beneath the surface can completely change the conversation. You'll learn about the three enemies of decision-making: Too many choices Fear of regret The search for certainty We'll also discuss why pressure and persuasion rarely help people move forward, and how thoughtful questions, clarity, and leadership can help clients make decisions they trust. Because leadership isn't helping people arrive at your answer. It's helping people trust their own. If you'd like to continue the conversation, access additional resources, and receive invitations to upcoming trainings and events, you're invited to join the Aligned & Prosperous Leadership Hub https://app.heartbeat.chat/alignedandprosperouscommunity/invitation?code=AJCAD8 See you inside.

16 min

63. Stop Convincing

Most people think convincing is part of the job. A client hesitates. They ask more questions. They raise an objection. And suddenly you feel the urge to explain more, justify your recommendation, and help them see why your solution is the right one. But what if that urge is actually a warning sign? In this episode, Deb explores one of the most important lessons she's learned through sales, coaching, leadership, and life: the moment you start trying to convince someone, you've already moved away from leadership. You'll learn why convincing creates resistance, how discomfort often triggers us into pushing harder, and what to do instead when a client seems uncertain. Deb shares practical questions and leadership principles that help people think more clearly, make decisions they trust, and move forward without pressure. In this episode you'll discover: Why convincing often creates the very resistance you're trying to overcome • How to recognize when you've slipped into "convincing mode" • Why client hesitation isn't necessarily a problem to solve • The difference between helping someone think and influencing an outcome • How great leaders create clarity instead of pressure • Practical questions that lead to better conversations and better decisions If you've ever found yourself explaining, justifying, or pushing harder in an effort to help someone move forward, this episode will help you shift from persuasion to leadership—and build deeper trust with your clients in the process. In the next episode, Deb continues the conversation by exploring the psychology of decision-making and what is really happening when people struggle to choose. Take the Leadership Edge Assessment Discover the one shift that will help you become a more effective leader, create stronger client relationships, and build a more profitable, sustainable business. ➡️ Take the assessment: https://ivlv.me/ZZkpt Work with Deborah If you're ready to create more focus, more sales, and a business that supports the life you want to live, learn more about coaching opportunities. ➡️ www.deborahstellingwerff.com Connect with Deborah LinkedIn: www.linkedin.com/in/deborahstellingwerff Instagram: instagram.com/coachdebstell Website: www.deborahstellingwerff.com Join the Aligned & Prosperous Leaders Hub here: https://app.heartbeat.chat/alignedandprosperouscommunity/invitation?code=4C4J9D

24 min

62. You Don't Have a Team — You Have a Dependency Problem

Do you actually have a team, or have you accidentally built a dependency? Most real estate and financial services professionals reach a point of overwhelm and assume the answer is to bring people on board. But adding people to a broken or unstructured business doesn't create relief, it magnifies every gap you've been avoiding. In this episode, Deb and Tracey get real about why so many teams fail, what separates a true team from a group of people sharing a workload, and the leadership identity you need to develop before you ever post that first job listing. Tracey shares her own firsthand journey, from exhausted lead distributor to leading a thriving seven-person team, and the pivotal mindset shifts that made it possible. You'll walk away knowing: The real difference between a team and a group of people working together Why most teams fall apart (and the warning signs to watch for) The hidden cost of becoming a lead distributor instead of a leader The three things that must come before people: leadership, systems, and vision How role clarity transformed Tracey's team, and how it can transform yours Why hiring won't fix a broken business, but will expose it The order matters: Leadership first. Systems second. People third. If you're thinking about building a team, or wondering why your current one isn't working, this episode gives you the foundation to do it right. 🔗 Join the Aligned and Prosperous Leaders Community — link in show notes. https://app.heartbeat.chat/alignedandprosperouscommunity/invitation?code=AG3863

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